If you’ve ever sipped on a glass of sparkling kombucha, sprinkled kimchi over your salad or bought a bottle of the milky yoghurt drink kefir, then you’ve tasted the fermentation
trend
.
And as ever with the fast-moving beauty industry, fermentation quickly made its way into skin care, with brands such as
fresh
,
Youth To The People
and
La Mer
incorporating kombucha and fermented algae into its products. Why? In the same way that fermented
ingredients
are beneficial for your gut health, they also do wonders for skin too, working to increase
ingredient
potency (so you reap even *more* benefits). And alongside encouraging skin turnover and refining texture and tone, protecting against free radicals and more, fermented skin care is certainly worth an addition to your routine.
So, guess what’s next: fermentation has now moved into
make up
, particularly into base products, as fermented ingredients are highly concentrated in
ceramides
,
peptides
and
hyaluronic acid
, leading to a plump and hydrated complexion. They also provide glow-boosting benefits
—
so you can see why they’re ideal for
complexion
formulas.
To learn more about this beauty trend we caught up with one of our expert Buyers, Sophia Ghwedar.
“Fermentation has been gaining popularity in
skin care
for years, and it’s now making waves in
make up
,” says Sophia. “The inclusion of fermented ingredients in make up products not only
protects the skin barrier, but they also soothe the appearance of
redness
, support collagen-rich skin and provide deep hydration.
In short, fermentation is brilliant at contributing to your overall skin health.”
So, there you have it. Crack open a kombucha (ours is an
Equinox Organic Raspberry & Elderflower)
and read on for the best fermented make up finds...
BEST
FERMENTED MAKE UP
The medium coverage, buildable formula and soft matte finish of the
Rose Inc
Softlight
Skin-Smoothing Liquid Foundation
makes it a staple for beauty bags
far and wide
. A carefully crafted skin-balancing complex works to control the look of shine (reducing those m
idday touch-ups) and reduce the appearance of redness, with fermented
mushroom
added for its plumping, hydrating properties.
The
clue
i
s
in the name: the
Rose Inc Lip Cream Weightless Matte Color
really is a weightless
matte
that truly lasts all day (because
there’s
nothing more heartbreaking than your lip
colour
coming off
during
tha
t first sip of your morning coffee).
A fermented botanical complex
smooths and firms, while plant-derived squalane keeps your kissers hydrated
—
there's
none of th
at
dreaded cracking or flaking here!
SHOP ALL ROSE INC >>>
It
wouldn't
be La Mer unless
the
La Mer Soft Fluid Foundation Long Wear SPF20
featur
ed the brand’s Miracle Broth
— a
blend of hand-harvested sea kelp that is fermented for four months to reap the utmost
glow-giving benefits.
Soft Velvet Ferment technology also features,
which is
derived from
algae found deep
in the
North
Atlantic Ocean
to plump,
hydrate
and soften.
SHOP ALL LA MER >>>
Formulated with active ingredients and prebiotics, the
Shiseido
Revitalessence
Skin Glow
Foundation
hydrate
s
, even
s
skin tone and
minimise
s
the appearance of pores
in a smoothing, serum-like formula.
Impressive so far, but
t
he
real
star of the show?
The f
ermented yoghurt drink, kefir
, which
nourishes
the
skin barrier
for renewed, healthy-looking skin that glows.
SHOP ALL SHISEIDO >>>
Powered by kombucha and nourishing marula oil, the
Urban Decay
Hydromaniac
Blush Glow Hydrator
d
elivers a pop of pigmented
colour
in shades ranging from cool corals
to
punchy p
inks.
Keeping those rosy cheeks hydrated and
glowy
,
the pointed tip allows
for precise application so you can achieve whichever blush look
you’re
crushing on that day.
SHOP ALL URBAN DECAY >>>
Th
e
ELEMIS Superfood Glow Priming
Moisturiser
features
a triple whammy of
kombucha, fermented ginger and fermented green tea seed oil to hydrate, brighten and nourish
for a radiant base
that’s
ideal for
make up
application.
Plus, a
n active prebiotic helps to
protect
the
skin barrier
, while luminous micro-minerals
deliver an ethereal glow.
Yep, t
his primer-slash
-
moisturiser
is going into our beauty bag, stat...
SHOP ALL ELEMIS >>>
SHOP ALL MAKE UP >>>
