Free UK shipping over £25 15% off your app order Sign up for email exclusives Earn Cult Status Points
Get up to 15% OFF your first haul with code FIRST15

Latest Articles

Beauty News

SAIE IS OUR BRAND OF THE MONTH!

Discover the effortless yet high-performing beauty bag staples from Saie, the make up brand famed for its no-make up make up aesthetic.

Beauty News

INSIDE OUT BEAUTY: AN EXPERT OPINION ON HOW YOUR DIET SHAPES YOUR SKIN

Learn more about the relationship between your diet and skincare with Nutritionist Rhiannon Lambert.

Beauty Trends

AUTUMN/WINTER ’25 BEAUTY TRENDS TO WATCH (AND SHOP)

From efficient biotech skin care and blemish-specific formulas to 90s makeup re-dos and more, discover this season’s biggest beauty trends here.

Beauty News

HOW TO DO A SMOKEY EYE

Master the art of smokey eye makeup from primers to blending techniques and more, learn how to create statement-making eyes that elevate any look.

beauty trends

RUNWAY TO REAL LIFE: 5 KEY TRENDS FROM LFW SS26

We've cherry-picked the five key beauty trends from LFW SS26 and share tips for how to achieve them.

news

HOW TO DO A SMOKEY EYE

Master the art of smokey eye makeup from primers to blending techniques and more, learn how to create statement-making eyes that elevate any look.

beauty news

TOP 10 BEST DANDRUFF TREATMENTS

Explore the best dandruff treatments to get your scalp back in balance and your strands looking smooth, shiny and totally flake-free.

beauty trends

HOW TO DO A BALLERINA BUN

Achieve a look you can easily pirouette in by mastering the art of how to do a ballerina bun with our step-by-step guide.

news

INSIDE OUT BEAUTY: AN EXPERT OPINION ON HOW YOUR DIET SHAPES YOUR SKIN

Learn more about the relationship between your diet and skincare with Nutritionist Rhiannon Lambert.