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Anastasia Beverly Hills Lash Brag Volumizing Mini Mascara

The brainchild of the architect-turned-browchitect Anastasia Soare, we introduced {Anastasia Beverly Hills} – a stand-out range of brow-enhancing pencils, tools and treatments to the UK back in 2012. Since then, the brand has overhauled your make up wardrobes with the likes of {Dipbrow}, gorgeous Glow Kits and frenzy-inducing palettes (“Hey, Sultry!”)... there’s a reason that the beauty world’s besotted!

Anastasia Beverly Hills' first foray into mascara, this utterly must-have Lash Brag Volumizing Mascara lets you achieve maximum lash volume with minimum effort so much so you won't be able to stop bragging about it (geddit?).

This voluminous mascara instantly creates the look of dramatic, full-bodied lashes with intense, jet-black colour. The specially designed hourglass-shaped mascara wand separately coats each lash with the lush, full-pigment formula that glides on without weighing down lashes. Non-drying and long-lasting, you can trust this formula not to flake or crust up throughout the day for a freshly applied effect hours later.

Just a single coat delivers the perfect amount of product, leaving you with voluptuously defined lashes that last all day.

Apply 2 coats for extra length and thickness.

Apply 3 coats for full-on extreme volume.

Water/Aqua/Eau, Paraffin, Acacia Senegal Gum, Glyceryl Stearate, Synthetic Beeswax, Stearic Acid, Butylene Glycol, Palmitic Acid, Oryza Sativa (Rice) Bran Wax, Polybutene, Ozokerite, Vp/Eicosene Copolymer, Hydrogenated Vegetable Oil, Copernicia Cerifera (Carnauba) Wax/Copernicia Cerifera Cera/Cire De Carnauba, Glycerin, Cellulose, Ethylhexylglycerin, Stearyl Stearate, Hydroxyethylcellulose, Polyester-11, Pvp, Disodium Edta, Aminomethyl Propanol, Phenoxyethanol, Black 2 (Ci 77266) [Nano], Iron Oxides (Ci 77499), Ultramarines (Ci 77007)

Volume:
5g
Brand:
Anastasia Beverly Hills

Anastasia Beverly Hills Lash Brag Volumizing Mini Mascara

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GBP 14.0

£14.00

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ANASTASIA BEVERLY HILLS Crystal Lip Gloss Deluxe 3.1ml

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ANASTASIA BEVERLY HILLS Crystal Lip Gloss Deluxe 3.1ml
Get a FREE deluxe size Crystal Lip Gloss with any £35 spend on Anastasia Beverly Hills. Only while stocks last.
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The brainchild of the architect-turned-browchitect Anastasia Soare, we introduced {Anastasia Beverly Hills} – a stand-out range of brow-enhancing pencils, tools and treatments to the UK back in 2012. Since then, the brand has overhauled your make up wardrobes with the likes of {Dipbrow}, gorgeous Glow Kits and frenzy-inducing palettes (“Hey, Sultry!”)... there’s a reason that the beauty world’s besotted!

Anastasia Beverly Hills' first foray into mascara, this utterly must-have Lash Brag Volumizing Mascara lets you achieve maximum lash volume with minimum effort so much so you won't be able to stop bragging about it (geddit?).

This voluminous mascara instantly creates the look of dramatic, full-bodied lashes with intense, jet-black colour. The specially designed hourglass-shaped mascara wand separately coats each lash with the lush, full-pigment formula that glides on without weighing down lashes. Non-drying and long-lasting, you can trust this formula not to flake or crust up throughout the day for a freshly applied effect hours later.

Just a single coat delivers the perfect amount of product, leaving you with voluptuously defined lashes that last all day.

Apply 2 coats for extra length and thickness.

Apply 3 coats for full-on extreme volume.

Water/Aqua/Eau, Paraffin, Acacia Senegal Gum, Glyceryl Stearate, Synthetic Beeswax, Stearic Acid, Butylene Glycol, Palmitic Acid, Oryza Sativa (Rice) Bran Wax, Polybutene, Ozokerite, Vp/Eicosene Copolymer, Hydrogenated Vegetable Oil, Copernicia Cerifera (Carnauba) Wax/Copernicia Cerifera Cera/Cire De Carnauba, Glycerin, Cellulose, Ethylhexylglycerin, Stearyl Stearate, Hydroxyethylcellulose, Polyester-11, Pvp, Disodium Edta, Aminomethyl Propanol, Phenoxyethanol, Black 2 (Ci 77266) [Nano], Iron Oxides (Ci 77499), Ultramarines (Ci 77007)

Volume:
5g
Brand:
Anastasia Beverly Hills

Customer Reviews

Overall Rating : 4.0 / 5 (13 Reviews)
  • 8 5 star reviews
  • 1 4 star reviews
  • 1 3 star reviews
  • 2 2 star reviews
  • 1 1 star reviews
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Top Customer Reviews

Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.

The best mascara for long lashes!

I am very happy with the purchase, my second time. Perfect:)

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Amazing for those with long lashes

I have naturally long, thick lashes - which I'm lucky to have, but there are so many issues that come with them when finding a nice mascara. I honestly thought that all mascaras had certain issues with them until I tried this. I can't believe how amazing it is. It separates, it colours beautifully, the texture is not thick but still coats. My lashes look so beautiful that I didn't wear eyeliner, and that's unheard of for me. Looking at the other reviews, I'd guess that maybe people with shorter lashes may not benefit as much from this mascara. But for me it's my new go-to.

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My new favourite

I am always up for trying a new mascara and previous favourites have included urban decay lash freak and benefit’s bad gal mascara. This one came as a small sample (but with a full size brush) in a beauty haul and I am in lash heaven! I have quite full lashes naturally but they are not as dark as they used to be and this mascara gives them the perfect amount of lift, colour and curl. Lashes look full and fluffy and the brush puts on just the right amount without me feeling like I need to scrape the brush off before applying. It layers easily so I could go back and add a second coat/touch up without clumping and no above eye cleaning up was needed as it didn’t smudge or leave those irritating tiny dots that some mascaras do especially when they’re new. I wear hard contact lenses and some mascaras make my eyes water as soon as I put the brush near my eyes but I get no irritation at all with this. I rarely write reviews but this is such a winner of a product and just made it onto my next shopping list so I’m ready for when the little sample runs out!

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Not worth it

Doesn't give any volume or length. I had to layer like 4 times in order to give a decent result.

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Not worth it

Doesnt give any length or volume. Comes quite dry. I had to layer like 4 times in order to give a decent result.

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Holy grail status

This is truly one of two best mascaras I've ever worn, the other being hourglass. It's the perfect formula, not too wet, not too thick or gloopy. It's buildable from natural to vavavoom lashes, that hold a curl all day without clumping or flaking. I purchased the smaller size just to give it a go, and will certainly buy the full size as soon as I run out. Amazing mascara.

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Amazing

I always find something wrong with mascara, this one is perfect! Brush, formula, density and colour, no objections at all. Thank you, ABH. Another #holygrail product by ABH.

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Disappointing

Smudges immediately, very natural look, no volume or length. I've expected from ABH so much better

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Doesn’t meet expectation!

I had such high hopes for this mascara but it’s really let me down! I really love the brush but it picks up WAY too much product and can apply clumpy so you really have to take your time with it. It also does NOT wear well throughout the day. I’ve worn this on many separate occasions to give it a shot but it left me with black smudges around my eyes!

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My new holy grail.

I love this mascara and love how my lashes look. The formula is brilliant and it is so easy to remove, so no more panda eyes.

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