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SWEED

Celebrating individuality and wanting to enhance natural features, Sweed is the Swedish beauty brand that celebrates what you have... without masking it. Founded by renowned make up artist Gabriella Elio, the brand is built on the ethos that all products should be high quality and easy to use so you can achieve radiant results all year around.

SWEED BESTSELLERS

Sweed Eyelash Growth Serum 3ml

Recommended Retail Price: £48.00Current price: £40.80

Sweed Lash Serum 5ml

Recommended Retail Price: £70.00Current price: £56.00

Sweed Cloud Mascara (Various Shades)

Recommended Retail Price: £26.00Current price: £22.10

Sweed Nikki No Lash-Lash - Black

Recommended Retail Price: £22.00Current price: £18.70

Sweed Lash Lift Mascara (Various Shades)

Recommended Retail Price: £24.00Current price: £20.40

Sweed Satin Kohl Eyeliner 2.26g (Various Shades)

Recommended Retail Price: £20.00Current price: £17.00

Sweed Lash Lift Mascara and Eyelash Growth Serum Set

Recommended Retail Price: £62.00Current price: £52.70

Sweed Cloud Mascara Deluxe Mini 5ml (Various shades)

Recommended Retail Price: £16.00Current price: £13.60

Sweed Cloud Mascara and Eyelash Growth Serum Set

Recommended Retail Price: £63.00Current price: £53.55

Sweed The Hair Serum

£78.00

SHOP SWEED BY COLLECTION

MAKEUP LIKE SKINCARE

Clean, skin-loving formulas that let your natural beauty shine. Gentle, breathable, and suitable for all skin types.

LONGER LASHES

Longer and fuller lashes in 28 days with a gentle prostaglandin-free formula boosted with peptides, biotin & keratin.

1 MASCARA = 1 BABY TURTLE

For every sold mascara, we save one baby turtle through the organization Billion Baby Turtles.

PEPTIDE & ICE

Discover the cooling Peptide & Ice Eye Patches, designed to instantly Lift & Firm the delicate under-eye area.

THE HAIR SERUM

Award-winning and bestselling Hair Serum that revitalizes your hair and beard for a fuller, thicker-looking appearance in 28 days.

LIPS

Le Lipstick is an ultra soft and buttery formula that provides a beautiful shine and plumped effect.