VIEVE The Essential Eyeshadow Palette

A clever homage to Jamie Genevieve’s name, VIEVE means ‘full of life’. Inspired by her passion for make up and her own journey from beauty blogger to make up maestro to the stars, Jamie has created a brand that empowers, encourages self-belief and delivers lashings of confidence. With VIEVE, there are no rules – the products are powerful, bold, versatile and easy to use, whether you’re a barely-there nude kinda gal or a full-glam kinda guy. Warm, relatable and accessible yet sophisticated, Genevieve’s high-performance make up staples are also vegan, cruelty free, paraben free and gluten free.

Boasting everything you need to create the cut-crease that Jamie Genevieve is known for, The Essential Eye Palette boasts a modern take on versatile, everyday neutrals – boasting warm tones of seven mattes and three multi-dimensional shimmers.

An essential addition to your eye-adorning wardrobe, this palette offers high-performance, buildable, blendable, buttery pigments that allow you to create a whole range of looks – from subtle washes of tan nude via ‘Buff’ to full, golden, smoky glam via ‘Karat’, ‘Delicious’ and ‘Goodnight’. The malleable mix of finishes and colours encourages you to experiment and play – so you can find your own personal style with confidence.

So Shy, Buff, Lavarock, Ciao, Cosy, Delicious, Goodnight: Talc, Aluminum Starch Octenylsuccinate, Magnesium Stearate, Caprylic/Capric Triglyceride, Myrica Cerifera (Bayberry) Fruit Wax, Dimethicone, Dimethiconol, Sodium Dehydroacetate, Phenoxyethanol, Tropolone. May Contain (+/-): Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, Ci 77492, Ci 77499)

Karat, Svelte: Calcium Sodium Borosilicate, Talc, Dimethicone, Aluminum Starch Octenylsuccinate, Octyldodecyl Stearoyl Stearate, Caprylic/Capric Triglyceride, Magnesium Stearate, Mica, Tocopheryl Acetate, Myrica Cerifera (Bayberry) Fruit Wax, Synthetic Fluorphlogopite, Calcium Aluminum Borosilicate, Silica, Dimethiconol, Sodium Dehydroacetate, Phenoxyethanol, Tropolone, Tin Oxide. May Contain (+/-): Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, Ci 77492, Ci 77499)

Glimmer: Talc, Calcium Sodium Borosilicate, Mica, Dimethicone, Magnesium Stearate, Octyldodecyl Stearoyl Stearate, Caprylic/Capric Triglyceride, Tocopheryl Acetate, Myrica Cerifera (Bayberry) Fruit Wax, Dimethiconol, Sodium Dehydroacetate, Phenoxyethanol, Tropolone, Tin Oxide. May Contain (+/-): Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491, Ci 77492, Ci 77499)

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Designed to offer you endless variations of makeup looks to suit your mood, apply with a brush for endless eye enhancement. Every shade looks beautiful worn alone or layered for unique, personal looks.

Top tip: Wet your brush before application to intensify the multidimensional shades and make your shimmer pop.