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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. A case in point? The Hair Gloss (177ml), an in-shower treatment that smooths and shines locks and lasts up to three washes.
Infused with good-for-hair ingredients, the luxurious Hair Gloss (177ml) from OUAI delivers salon-worthy swishes... at home.
Enriched with a blend of hyaluronic acid, rice water and panthenol, this in-shower treatment boosts hydration, repairs damage and promotes healthy-looking lengths. But that's not all; with the addition of sugar beets, this mane hero protects your colour from fading so your tresses look vibrant for longer (AKA you can go longer between salon appointments). For best results, style with heat after washing. Smooth, glossy strands incoming...
For fine/medium/thick hair: Wash hair with your favourite shampoo. If your hair is on the drier side, apply conditioner and rinse out. If you have fine hair with an oily scalp or oily hair, skip conditioner and use Hair Gloss in place of your conditioner. Separate hair into sections. Evenly distribute a pea-size amount (per section) of product between hands and apply gloss from mid-lengths to ends. Comb through to ensure an even application. Wait five minutes before rinsing. While your hair may not feel soft immediately after application, it will feel like silk after rinsing. After showering, use a leave-in conditioner if you need a little extra detangling or hydration. For best results, style with heat. Results last for up to three washes.
For curly to coily hair types: Think of Hair Gloss as an add on to your routine, so follow your typical curly hair routine and once you've completed your usual steps (pre-detangled, shampooed, conditioned, etc.) follow the instructions above to get an extra dose of shine.
Water/Aqua/Eau, Dimethicone, Phenyl Trimethicone, C11-13 Isoalkane, Isohexadecane, Dimethiconol, Propanediol, Glycerin, Acrylamidopropyltrimonium Chloride/Acry- Lates Copolymer, C13-15 Alkane, Parfum / Fragrance, Panthenol, Oryza Sativa (Rice) Bran Extract, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, Oryza Sativa (Rice) Seed Water, Rosmarinus Officinalis (Rosemary) Leaf Extract, Helianthus Annuus (Sunflower) Extract, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Sodium Stearoyl Glutamate, Caprylyl Glycol, Cetearyl Alcohol, Coceth-7, Tocopherol, Glyceryl Stearate Se, Saccharomyces Ferment, Lactobacillus Ferment, Lactic Acid, Cellulose Gum, Microcrystalline Cellulose, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Sorbitan Isostearate, Sodium Hydroxide, Phenoxyethanol, Chlorphenesin, Limonene, Alpha-isomethyl Ionone, Geraniol, Hydroxycitronellal.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- OUAI
Frequently Bought Together
![OUAI Hair Gloss 177ml OUAI Hair Gloss 177ml](https://static.thcdn.com//productimg/130/130/14931819-6735085890357877.jpg)
![OUAI Hair Gloss 177ml OUAI Hair Gloss 177ml](https://static.thcdn.com//productimg/130/130/14931819-6735085890357877.jpg)
![OUAI Detox Shampoo 300ml OUAI Detox Shampoo 300ml](https://static.thcdn.com//productimg/130/130/12560959-2055085924561330.jpg)
Total Price: £58.00
Add both to basket![OUAI Hair Gloss 177ml OUAI Hair Gloss 177ml](https://static.thcdn.com//productimg/130/130/14931819-6735085890357877.jpg)
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4 instalments of £7.50 with clearpay Learn more
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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. A case in point? The Hair Gloss (177ml), an in-shower treatment that smooths and shines locks and lasts up to three washes.
Infused with good-for-hair ingredients, the luxurious Hair Gloss (177ml) from OUAI delivers salon-worthy swishes... at home.
Enriched with a blend of hyaluronic acid, rice water and panthenol, this in-shower treatment boosts hydration, repairs damage and promotes healthy-looking lengths. But that's not all; with the addition of sugar beets, this mane hero protects your colour from fading so your tresses look vibrant for longer (AKA you can go longer between salon appointments). For best results, style with heat after washing. Smooth, glossy strands incoming...
For fine/medium/thick hair: Wash hair with your favourite shampoo. If your hair is on the drier side, apply conditioner and rinse out. If you have fine hair with an oily scalp or oily hair, skip conditioner and use Hair Gloss in place of your conditioner. Separate hair into sections. Evenly distribute a pea-size amount (per section) of product between hands and apply gloss from mid-lengths to ends. Comb through to ensure an even application. Wait five minutes before rinsing. While your hair may not feel soft immediately after application, it will feel like silk after rinsing. After showering, use a leave-in conditioner if you need a little extra detangling or hydration. For best results, style with heat. Results last for up to three washes.
For curly to coily hair types: Think of Hair Gloss as an add on to your routine, so follow your typical curly hair routine and once you've completed your usual steps (pre-detangled, shampooed, conditioned, etc.) follow the instructions above to get an extra dose of shine.
Water/Aqua/Eau, Dimethicone, Phenyl Trimethicone, C11-13 Isoalkane, Isohexadecane, Dimethiconol, Propanediol, Glycerin, Acrylamidopropyltrimonium Chloride/Acry- Lates Copolymer, C13-15 Alkane, Parfum / Fragrance, Panthenol, Oryza Sativa (Rice) Bran Extract, Hydrolyzed Hyaluronic Acid, Sodium Hyaluronate, Oryza Sativa (Rice) Seed Water, Rosmarinus Officinalis (Rosemary) Leaf Extract, Helianthus Annuus (Sunflower) Extract, Hydrogenated Castor Oil/Sebacic Acid Copolymer, Sodium Stearoyl Glutamate, Caprylyl Glycol, Cetearyl Alcohol, Coceth-7, Tocopherol, Glyceryl Stearate Se, Saccharomyces Ferment, Lactobacillus Ferment, Lactic Acid, Cellulose Gum, Microcrystalline Cellulose, Guar Hydroxypropyltrimonium Chloride, Citric Acid, Sorbitan Isostearate, Sodium Hydroxide, Phenoxyethanol, Chlorphenesin, Limonene, Alpha-isomethyl Ionone, Geraniol, Hydroxycitronellal.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- OUAI
Frequently Bought Together
![OUAI Hair Gloss 177ml OUAI Hair Gloss 177ml](https://static.thcdn.com//productimg/130/130/14931819-6735085890357877.jpg)
![OUAI Hair Gloss 177ml OUAI Hair Gloss 177ml](https://static.thcdn.com//productimg/130/130/14931819-6735085890357877.jpg)
![OUAI Detox Shampoo 300ml OUAI Detox Shampoo 300ml](https://static.thcdn.com//productimg/130/130/12560959-2055085924561330.jpg)
Total Price: £58.00
Add both to basket![OUAI Hair Gloss 177ml OUAI Hair Gloss 177ml](https://static.thcdn.com//productimg/130/130/14931819-6735085890357877.jpg)
Customer Reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Hair gloss
My full hair was soft and shiny after one use of this gloss even though I didn't style my hair with heat after so when I next use the gloss I will style my hair with heat and i imagine my hair will feel and look it's best it's been in a long while so would really recommend Ouai Gloss to everyone.
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Very easy to use, great results
Have only used this a couple of times but so far so good! I have very frizzy and coarse hair and made a massive impact on the shine in my hair. Very hydrating and super easy to use. I don’t feel the sine lasted for three days as the bottle said but my hair type is pretty coarse so could be down to that.Â
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The holy grail
So I have colour-treated, frizz-prone, c-c-c-curly hair. As you can imagine, gloss is not my specialism. Omfg this product is good. It brings a sleekness, a swish my hair has never known. Don't waste your time with all the expensive gloss mists out there, this is the real deal.
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Love love love
Love this for bringing shine to colour treated hair ! Big fan of ouai but this is by far the top favourite!Â
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Not for me
This left my hair really greasy and dry. I did make sure to wash out thoroughly and used with ouai detox shampoo. Even after te-wadhing with a different brand my hair still feels horrible! I wouldnt recommend. Wanted to love this too!!
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It’s ok
It’s ok, left my hair feeling soft but can’t say I noticed much difference in terms of shine, disappointing for the price and won’t be repurchasing.
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Make sure to wash out properly
This is a great product makes the hair shiny and soft but you have to make sure to wash it out thoroughlyÂ
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Love it
Love it. Takes a while to wash off hair, so wash carefully, but worth it. Make sure to follow instructions. Hair looked like salon fresh, and blowdried really nice.
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Lovely
All Ouai products are fantastic. This is exactly what it says it is - gives hair a lovely shine. Top notch.Â
Reviewer of the Month
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Amazing!!!!!!
this wonder in a bottle gave me incredible results from the first use! my hair feels so shiny and silky smooth. I'm in love with this product and how it transformed my hair. highly recommend for anyone looking to add shine and smoothness to their hair!
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