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    Dizziak

    A cult classic in the making, this game-changing brand is the brainchild of Loretta De Feo, who earned her beauty stripes at Stylist. After years of frustration caused by the lack of truly rich, deep conditioners on the market, De Feo wanted to create a beautiful-looking, fragrant product that would actually work on afro hair, without relying on harsh chemicals. Dizziak, ‘an aphrodisiac for afro hair’, is the ultra-chic result.

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