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Founded in 2014 by Dean Christal, OLAPLEX has changed the landscape of the hair care industry. After employing two chemists to find a chemical that wouldn’t damage dyed tresses, the team formulated the brand's proprietary, patented bond building technology. Powered by its hero ingredient —Bis-Aminopropyl-Diglycol Dimaleate – OLXPLEX’s lock-loving line up now allows us to reach new heights in hair colour and care, from the comfort of our own home.

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  • Olaplex Shampoo and Conditioner Bundle (Worth £56.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.61 Stars 322 Reviews
    £56.00
  • Olaplex No.3 Hair Perfector 100ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.57 Stars 1087 Reviews
    £28.00
  • Olaplex No.7 Bonding Oil 30ml

    4.58 Stars 600 Reviews
    £28.00
  • Olaplex No.6 100ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.69 Stars 388 Reviews
    £28.00
  • Olaplex No. 4 Bond Maintenance Shampoo 100ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.74 Stars 61 Reviews
    £14.00
  • Olaplex No.9 Bond Protector Nourishing Hair Serum 90ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.37 Stars 245 Reviews
    £28.00
  • Olaplex No. 4 Bond Maintenance Shampoo and No.5 Bond Maintenance Conditioner Bundle (Worth £176.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.94 Stars 17 Reviews
    £176.00
  • Olaplex Volumising Blow Dry Mist 150ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.11 Stars 18 Reviews
    £28.00
  • Olaplex LashBond Building Serum 4.4ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.0 Stars 14 Reviews
    £64.00
  • Olaplex Unbreakable Blondes Mini Kit

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.25 Stars 16 Reviews
    £28.00
  • Olaplex No.4D Clean Volume Detox Dry Shampoo 250ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    3.5 Stars 36 Reviews
    £28.00
  • Olaplex No.4 Bond Maintenance Shampoo 250ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.45 Stars 392 Reviews
    £28.00
  • Olaplex No.5 Bond Maintenance Conditioner 250ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.37 Stars 262 Reviews
    £28.00
  • Olaplex No. 5 Bond Maintenance Conditioner 100ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.61 Stars 57 Reviews
    £14.00
  • Olaplex No.4P Blonde Enhancer Toning Shampoo 250ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.37 Stars 194 Reviews
    £28.00
  • Olaplex Strong Start Hair Kit

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.76 Stars 41 Reviews
    £28.00
  • Olaplex No.3 Hair Perfector Supersize 250ml (Worth £70.00)

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    4.78 Stars 154 Reviews
    £56.00
  • Olaplex No.0 Intensive Bond Builder 155ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.6 Stars 48 Reviews
    £28.00
  • Olaplex No.8 Bond Intense Moisture Mask 100ml

    4.48 Stars 234 Reviews
    £28.00
  • OLAPLEX No. 5P Blonde Enhancerâ„¢ Toning Conditioner 250ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.75 Stars 8 Reviews
    £28.00
  • Olaplex No.4 Bond Maintenance Shampoo 1000ml (Worth £112.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.84 Stars 25 Reviews
    £88.00
  • Olaplex No.5 Bond Maintenance Conditioner 1000ml (Worth £112.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.73 Stars 11 Reviews
    £88.00
  • Olaplex No. 4C Bond Maintenance Clarifying Shampoo 250ml

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.46 Stars 115 Reviews
    £28.00
  • Olaplex Hero Bundle (Worth £84.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.56 Stars 18 Reviews
    £84.00
  • Olaplex The Anti-Damage Duo - No.3 & No.9 (Worth £56.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.54 Stars 13 Reviews
    £56.00
  • Olaplex Clarifying Shampoo Bundle No.4C and No.5 (Worth £56.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.62 Stars 13 Reviews
    £56.00
  • Olaplex Blonde-Enhancer Routine (Worth £84.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.84 Stars 19 Reviews
    £84.00
  • Olaplex Repairing Hair Protector Set - No.3, 4, 5 & 9 (Worth £112.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.2 Stars 10 Reviews
    £112.00
  • Olaplex Nourished Hair Essentials - No.4, No.5 & No.9 (Worth £84.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.7 Stars 10 Reviews
    £84.00
  • Olaplex Clarifying Shampoo Bundle No.3, No.4C and No.5 (Worth £84.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.5 Stars 2 Reviews
    £84.00
  • Olaplex No.4 Bond Maintenance Shampoo, No.5 Bond Maintenance Conditioner and No.3 Hair Perfector Bundle (Worth £204.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.5 Stars 2 Reviews
    £202.00
  • Olaplex Clarifying Shampoo Bundle No.4C and No.8 (Worth £56.00)

    CULT CONSCIOUS

    Love the feeling of finding out that there's more to your favourite beauty hero than meets the eye? Us too! Good thing every product in our Cult Conscious edit has a Proof Point that makes them all the more covetable!
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    4.0 Stars 4 Reviews
    £56.00