Everything Tagged

OUAI Haircare

Top up your formulas with sustainable (and chic) beauty refills

Beauty News

Top up your formulas with sustainable (and chic) beauty refills

We're (re)filling you in on our all-new sustainably minded releases: refill pouches of fan-favourite formulas that cut back on plastic *and* cost!

2021-01-26 08:00:43By Cult Beauty

The ultimate guide to beach waves from the bottle

Get the Look

The ultimate guide to beach waves from the bottle

If your tresses are singing out for beachy texture and definition – like the siren you are – then let us introduce you to the effortless styling solutions with *waves* of loyal fans.

2020-07-10 13:00:00By Bethan Robinson

The ultimate guide to beach waves from the bottle

Get the Look

The ultimate guide to beach waves from the bottle

If your tresses are singing out for beachy texture and definition – like the siren you are – then let us introduce you to the effortless styling solutions with *waves* of loyal fans.

2020-07-10 13:00:00By Bethan Robinson

Jen Atkin on DIY hair care and self-care during covid-19

News

Jen Atkin on DIY hair care and self-care during covid-19

From treatments and masks to braving your very own quarantine haircut...

2020-04-21 17:42:25By Emmie Thornhill

Introducing OUAI Haircare's all-new Daily Care line

Beauty News

Introducing OUAI Haircare's all-new Daily Care line

It's designed for your hair's texture, not concern!

2020-04-15 11:40:29By Emmie Thornhill

Make some waves with our pick of the best summer hair care

News

Make some waves with our pick of the best summer hair care

Whether you're jet-setting, heading for weddings or bracing yourself for the forthcoming festival circuit, we're here to ensure that your hair looks unfailingly fabulous

2019-06-18 16:00:00By Verity Ann Douglas

Never heard of biotin? It's probably the answer to your hair prayers

Ingredient focus

Never heard of biotin? It's probably the answer to your hair prayers

The perfect antidote to fine, fragile or thinning hair, biotin is a key ingredient in several hair care heroes

2018-09-23 09:30:00By Verity Ann Douglas

Save your strands with these summer hair heroes

News

Save your strands with these summer hair heroes

Save your strands from the ravages wrought by sun, sea and sangria with our favourite tress rescuers…

2018-07-13 16:19:24By Verity Ann Douglas

6 of the best innovations in hair care (and why you are going to *need* them)

News

6 of the best innovations in hair care (and why you are going to *need* them)

You've doubtless heard us (read us!) banging on about the 'hair care revolution' but believe us, it's 'a thing'

2018-03-21 11:46:33By Verity Ann Douglas

5 beauty bosses who are shaking up the industry

Intelligent Beauty

5 beauty bosses who are shaking up the industry

Why limit ourselves to one day!? We're celebrating International Women's WEEK by honouring five of our favourite girl bosses

2018-03-08 10:00:00By Verity Ann Douglas