Introducing the future of finding the perfect foundation
We're harnessing cutting-edge AI technology to eliminate guesswork when picking the ultimate base for your skin tone, type and preference
The perfect make up gifts for every Christmas beauty budget
From the budget to the boujee, we've got Christmas covered.
Wands at the ready... these U.S. mascaras are causing a stir
Forget 'Battle of the Bands'... we're talking 'Battle of the Brands' as these top-rated wands go head-to-head to win your hearts (and turn some heads)
Dial up the brightness with 7 must-have highlighters
The highlight of every cosmetic collection, which of our #CultBeautyEdit of glow-giving crème, gel and powder confections do you trust to dial up the brightness?
Cult Community: customer Sarina Munro recommends the ranges pioneering inclusivity
When freelance beauty writer and Cult Beauty devotee Sarina Munro got in touch to pitch a piece about foundation, we seized the opportunity to usher her 'Backstage'
Upgrade your suitcase with travel-compatible palettes
Jetting somewhere? A versatile palette's the best way to streamline your suitcase without compromising your 'look'
Beat itchy eyes with these smudge-proof mascaras
Pollen count making your tear ducts go haywire? These hardworking mascaras can help keep irritation to a minimum.
#CultBeautyTrendWatch Get In Line
Your eyeliner needn't end with a subtle, 'feline flick'. For 2018, all bets are off and all shapes are cool ...
Make Up Maestro Jerrod Blandino Talks All Things Too Faced
If you haven't already heard, Too Faced has just landed at CB Towers - and to celebrate, we sat down with co-founder Jerrod Blandino to find out more about his totally divine make up line...
Why Cult Beauty loves Too Faced
#TeamCB has loooooong been obsessed with Too Faced's über-cute and incredible range of cosmetic essentials