101 GUIDE TO ORVEDA
Born from a deep understanding of what the modern skin care industry was getting wrong, Orveda is more than a luxury brand, it’s a revolution. Created by skin care visionaries Sue Nabi and Nicolas Vu, this luxury line redefines what it means to care for your skin, focusing not just on visible results but on long-term health, balance and resilience too.
In this guide, we caught up with the brand to take us through Orveda’s journey, philosophy and breakthrough science. So, without further ado, let’s get up close and personal with the biotech-powered brand that’s changing the future of skin care, one layer at a time.
IN THIS ARTICLE:
- The Story Behind The Brand
- The Meaning of Orveda
- Orveda’s Main Mission
- The Science Behind The Brand
- Orveda’s Bestsellers
THE STORY BEHIND THE BRAND
Orveda didn’t start as just another skin care brand, it began as a personal journey shared by two industry pioneers, Sue Nabi and Nicolas Vu. Over the course of their 30-year career, the duo has developed more than 2,000 iconic skin care formulas and met with thousands of men and women across the globe to talk about their beauty woes. What they discovered wasn’t just a market need, but a widespread skin care crisis.
Everywhere they looked, skin care enthusiasts were facing the same frustrating pattern – highly sensitised skin, inflammation and premature signs of aging. It didn’t matter the skin type or background, layering high-potency products often left skin more fragile, not more resilient. It was a problem that Sue herself was intimately familiar with. In essence, the more concentrated the formulas, the more skin suffered. As Sue and Nicolas saw it, the industry was in a paradox: actives designed to heal were actually hurting. It was time for a revolution.
And thus, Orveda was born.
“Together with a team of experts and rule-breakers, Nicolas Vu (a visionary business, co-founder and CEO of Orveda) and genius biochemist Sue Nabi, set out on a four-year-long mission to develop the impossible… skin care with the highest concentration of actives that is 100% compatible with all skin types and tones, working with them, not against. Solving the problem of overprocessed skin, Orveda pioneered the science of compatible skin care. Using biotechnology, the brand modifies active ingredients, potent, non-irritating formulas effortlessly to assimilate with the skin at high concentrations”.
THE MEANING OF ‘ORVEDA’
While Orveda’s renowned logo represents the brand’s three signature active ingredients (we’ll get to that later) and its power to give, receive and create, “the signification of Orveda’s name comes from the ‘Or’ which translates to the ‘origin of’ and ‘Veda’, connoting the Ayurvedic philosophy and science which affirms that the skin has the power to repair itself.”
ORVEDA’S MAIN MISSION
Working on all three skin stages, Orveda creates formulas that not only work to enhance your natural glow now, but also restores your complexion’s past, present and future. Built on the philosophy that all your skin care products should work with your skin, not against it, the brand’s main objective is to achieve healthy and long-term results.
“Orveda is a bio tech brand that allows high efficacy, bio compatibility and high concentrating formulas that complement the skin, rather than disrupt it. Most of the Orveda products are augmented by smart tools. Apart from keeping fingers out of jars and ensuring correct dosage, the key reason for augmenting skin care with pro tools is to encourage daily self-massage, which is vital for healthy longevity skin. Aside from detoxing skin, massage sends messages to cells, activating fibroblasts (that produce collagen) and increasing the production of anti-inflammatory molecules. This is why everything, from our Kabuki brushes to our surgical-grade Zamak, are equipped with tools that encourage massage to amplify efficacy and most importantly, results.”
THE SCIENCE BEHIND THE BRAND
Powered by a unique selection of three biotechnology processes (bio fermentation, enzymatic catalysis and plant cell culture), to harness potent ingredients that are compatible with all skin types, Orveda blends over 60 actives ingredients within its formulas with three signature actives augmented by biotechnology. The ultimate triple threat, the brand talks us through why each component was specifically chosen to work on each layer of our skin and how they work together to grant the Orveda glow.
THE PREBIOTICS à MICROBIOME LEVEL
“Prebiotics work at the skin’s surface to restore a healthy balance of beneficial bacteria, thereby optimising the effectiveness of the skin barrier. They help protect against future damage by reinforcing the skin’s primary defence system, its microbiome.”
THE MARINE ENZYMES à EPIDERMIS LAYER
“The marine enzymes is a ferment that helps rebuild the lipid ‘cement’ in the epidermis, reinforcing the skin’s barrier to prevent penetration by external aggressors and repairing previous damage. Discovered over 50 years ago in deep-sea thermal springs by Japanese and American scientists, these thermo-ferments are sustainably cultivated in French laboratories. Grown at 72°C over several hours, they produce high concentrations of resilient ‘extreme enzymes’. These enzymes are capable of withstanding harsh conditions and have been shown to double the skin’s natural ceramide production within just seven days.”
BIO FERMENTED KOMBUCHA EXTRACT à DERMIS LAYER
“Formulated for immediate radiance and freshness, this bio fermented kombucha extract helps restore the skin’s natural rosy tone by supporting collagen production, stimulating microcirculation and visibly correcting yellow and green undertones. It delivers a ‘make up-from-within’ effect. Renowned for its efficacy in preventing and mitigating glycation —a process that compromises collagen flexibility and accelerates skin aging — this exceptional ingredient helps maintain skin’s suppleness and youthful radiance. Derived from sweet black tea, this extract is bio-sourced in France and bio-enhanced through a one-week fermentation at 25–28°C. During this process, the natural sugars in the tea trigger fermentation, which leads to the generation of new nutrients and concentrates vitamins and antioxidants. By the end of fermentation, the sugar is fully consumed, leaving behind a potent, nutrient-rich complex.”
The foundational actives in every Orveda formula, working across three skin layers to restore integrity and radiance, this medley reaches active concentrations never seen before, up to 15 times higher than the skin care average, while remaining gentle on the skin. Impressive, we know!
ORVEDA’S BESTSELLERS
Now we know the science behind Orveda’s formulas, it’s time to reveal the brand’s bestsellers that ensure the ultimate illuminating sign off.
1
£165.00
£405.00
£165.00
£100.00
1
£285.00
£285.00
£100.00
£205.00
£350.00
£305.00
With its ground-breaking blend of biotechnology, thoughtful formulation and mutual respect for the skin’s natural rhythms, Orveda is not just transforming the skin care space, it’s redefining the very way we nurture our skin’s health for today, tomorrow and beyond.
Just watch this space!
Cult Beauty’s Senior SEO Copywriter, Trifonia started out in the industry when bold brows were just becoming a ‘thing’, and shares a passion for all things fashion and beauty. Currently embracing her curly girl journey (after endless years of straightening her strands), she is finally reverting to her natural ways! When Triffy isn’t busy testing out the latest curl-saving solutions, you’ll find her binging the latest reality TV show or on a long walk listening to her ever-evolving country music playlist.
