HOW TO ACHIEVE THE GUAVA GIRL AESTHETIC: INTRODUCING SUMMER’S JUICIEST TREND
We’ve all heard of Strawberry Girl make up and Mocha Mouse everything, but how about Guava Girl beauty? Yes, that’s right, get ready to add a splash of tropical sunshine to your beauty routine with this summer’s biggest trend.
Cue: Guava Girl aesthetic.
Taking over our feeds, this fresh, juicy trend celebrates vibrant bursts of coral-pink hues throughout your entire make up, skin care, and fragrance routine. We’re talking glowing, sun-kissed complexions, lips as glossy as ripe guava, cheeks flushed with sunset blush and sweet scents that leave you wanting more.
So, without further ado, let’s tuck into our latest TikTok craze and discover how you can achieve the Guava Girl aesthetic in just a few simple steps.
IN THIS ARTICLE:
BUT FIRST, WHAT IS THE GUAVA GIRL TREND
The beauty trend set to be the face of summer 2025, Guava Girl is nothing short of a juicy fusion of fruity colour and sun-kissed spirit that’s as much about mood as make up. Think: a radiant, dewy base paired with sunset blush that seamlessly blends coral and pink tones, glossy guava-tinted lips and even soft pops of matching eyeshadow — all tied together in a monochromatic flush that mimics the tropical pink-orange hue of a guava’s flesh.
But that’s not all, beyond the aesthetic, Guava Girl is a mindset. Embodying a sunny state of mind, its bold yet light-hearted, spontaneous and full of ‘buena onda’ energy inspired by Brazilian ‘badalada— which translates to a radiant shine from within. From lip oils and creamy blushes to guava infused skin care and misty perfumes, the trend delivers both vibrant colour and antioxidant-rich, vitamin C benefits. So, whether you're subtly dabbling with guava pink nails or going full Guava Girl in a breezy dress and matching make up, it's all about embodying an effortless, vacation like glow – no passport necessary.
WHY IS GUAVA GIRL TRENDING
The rise of the Guava Girl trend can be attributed to several factors. Amassing over 80 million views on TikTok alone, the trend’s vibrant coral-pink hues reminiscent of the guava fruit have become a staple in make up routines, fashion and even fragrances. Not only does it offer a sense of escapism, allowing us to infuse our daily routines with vibrant, tropical energy, but the guava-inspired palette provides a refreshing departure from previous seasons – offering a softer and more universally flattering alternative.
HOW TO ACHIEVE THE GUAVA GIRL AESTHETIC
Getting the Guava Girl aesthetic is all about embracing fresh, radiant skin and juicy, sun-kissed colour that feels effortlessly oh-so-natural. From dewy foundations and coral-pink blushes to guava-scented skin care and scents, we’ll guide you through the must-have products and simple steps that capture that vibrant, playful vibe, no matter your skin tone or style!
GUAVA GLOW GIVERS
Packed with antioxidant-rich vitamin C and hydrating nutrients, guava extracts within your skin care work wonders to brighten dull complexions, even out skin tone and deliver a juicy, fresh-from-the-tropics glow. Start with a guava-enriched cleanser or toner to refresh and purify, then layer on your serum and moisturiser to boost hydration and luminosity. These lightweight, antioxidant-packed formulas help protect against environmental stressors while giving you that effortlessly dewy, sun-kissed sign off. Plus, the consistent use of guava extracts not only amps up your natural radiance but also preps your skin perfectly for the peachy-pink blushes and glossy lips that define the Guava Girl look.
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DEWY COMPLEXIONS
The Guava Girl aesthetic starts with a radiant complexion. The kind that has them thinking you’ve been basking on the shores of Copacabana. The key? Lightweight, hydrating foundations or tinted moisturisers that blur imperfections without masking your natural skin. Layer on a liquid or cream highlighter to amplify your glow on the high points of your face (AKA your cheekbones, brow bones and the bridge of your nose) for an added lit-from-within shine and a subtle peachy-pink blush on your cheeks for sunset flush. Set your look with a hydrating mist to lock in moisture and keep your skin glowing all day long.
JUICY ACCENTS
Complete the Guava Girl look with glossy lips and softly glowing eyes. Start with a hydrating lip balm or tinted lip oil in a vibrant coral-pink or guava-inspired shade to create that fresh, bite-worthy pout. For the eyes, opt for soft washes of peach, coral or warm pink eyeshadows that echo the guava fruit’s signature hues. Creamy formulas work best for that natural, dewy effect and blend effortlessly for a soft-focus finish.
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MONOCHROME NAILS
If going full Guava Girl glam isn’t for you then an easy and effective way to tap into the trend is with your next manicure. Monochrome nails in guava-inspired shades — think juicy peaches, soft corals, and warm pinks — add the perfect pop of colour to work in the trend. Whether you opt for a glossy gel finish that mirrors the juicy, dewiness of the fruit or a subtle matte to keep things understated, the key is your colour’s consistency. Guava Girl nails are a small detail with major impact, effortlessly boosting your tropical-inspired glow right from the tips.
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TROPICAL SCENTS
To truly capture the Guava Girl vibe, don’t overlook the power of a tropical fragrance that wraps you in a juicy, sun-soaked aroma. Scents bursting with guava’s sweet, slightly tangy notes, blended with hints of coconut, pineapple, or jasmine evoke that effortless island escape. These fruity fragrances add an invisible layer of freshness to your look, making you feel as radiant on the inside as you look on the outside. Whether it’s a light body mist during the day or a more concentrated perfume at night, choosing a tropical fragrance helps you embody a carefree, radiant spirit at every moment.
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So, whether you’re diving headfirst into every juicy detail or just adding a pop of guava-inspired glow to your routine, embracing the Guava Girl aesthetic ensures an effortless summer radiance that’s as uplifting as a tropical breeze.
Cult Beauty’s Senior SEO Copywriter, Trifonia started out in the industry when bold brows were just becoming a ‘thing’, and shares a passion for all things fashion and beauty. Currently embracing her curly girl journey (after endless years of straightening her strands), she is finally reverting to her natural ways! When Triffy isn’t busy testing out the latest curl-saving solutions, you’ll find her binging the latest reality TV show or on a long walk listening to her ever-evolving country music playlist.
