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Hair health fanatic and stylist to the stars Helen Reavey developed Act+Acre to help us understand the science behind long-lasting locks. From seed to scalp, Act+Acre's never-before-used Cold Processed system means it can harness a higher potency of its plant-powered goodness and abandon traditional heat-based production. Introducing the Cold Processed Cleanse Shampoo, your new wash day essential that works to gently remove residue and build-up while balancing moisture levels.
Up the ante on your hair wash routine with the Cold Processed Cleanse Shampoo from Act+Acre.
Suitable for all scalp types and hair textures, this refreshing must-have leaves your swishes feeling voluminous and soft. How? It's enriched with 2% apple amino acids, which gently remove dirt, build-up and impurities while conditioning the crown and strands. It also calls on glycerin to flood your mane with hydration, alongside soothing baobab oil to support and balance the scalp's microbiome. Prepare to unveil silky-soft, lustrous tresses in next to no time.
In hands, mix a pump of cleanse to create a silky lather. Apply to wet scalp, starting from the nape of the neck towards your hairline. Rinse and repeat to remove all build-up.
Aqua/Water/Eau, Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Apple Amino Acids, Triethyl Citrate, Sorbitan Oleate Decylglucoside Crosspolymer, Hydroxypropyl Starch Phosphate, Lauramidopropyl Betaine, Glycerin, Acrylates Copolymer, Acrylates/Beheneth-25 Methacrylate Copolymer, Sodium Lauroamphoacetate, Sodium Chloride, Hexylene Glycol, Phenoxyethanol, Caprylyl Glycol, Myristamidopropyl Betaine, Cocamide MIPA, Helianthus Annuus (Sunflower) Seed Oil, Glycol Distearate, Xanthan Gum, Sodium Benzoate, Trisodium Ethylenediamine Disuccinate, Potassium Sorbate, Menthyl Ethylamido Oxalate, Panthenol, Tetrasodium Glutamate Diacetate, Juniperus Virginiana Oil, Steareth-4, Adansonia Digitata Seed Oil, Moringa Oleifera Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Amyris Balsamifera Bark Oil, Gamma-Nonalactone, Ionone, Pogostemon Cablin Oil, Sodium Hydroxide, Amaranthus Caudatus Seed Oil, Cananga Odorata Flower Oil, Aquilaria Agallocha Wood Oil, Cistus Ladaniferus Leaf/Stem Extract, Dimethyl Heptenal, Elettaria Cardamomum Seed Oil, Hexenyl Acetate, Vanillin, Viola Odorata Flower/Leaf Extract, Lavandula Angustifolia (Lavender) Oil, Citric Acid.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- Act+Acre
Transparency lies at the heart of our philosophy which is why we have partnered with tech-platform – Provenance – to cut through the industry ‘noise’ and equip you with key facts that matter. A 'proof point' with a green tick means a third party has verified the accuracy of the statement whereas no green tick means that there isn't independent confirmation (yet!), but that the brand has still supplied substantiating evidence (which you can view yourself). Discover the proof points for this product below.
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![Act+Acre Cold Processed Cleanse Shampoo (Various Sizes) Act+Acre Cold Processed Cleanse Shampoo (Various Sizes)](https://static.thcdn.com//productimg/130/130/13926900-2795002683450435.jpg)
![Act+Acre Cold Processed Cleanse Shampoo (Various Sizes) Act+Acre Cold Processed Cleanse Shampoo (Various Sizes)](https://static.thcdn.com//productimg/130/130/13926900-2795002683450435.jpg)
![Act+Acre Cold Processed Moisture Balancing Hair Conditioner (Various Sizes) Act+Acre Cold Processed Moisture Balancing Hair Conditioner (Various Sizes)](https://static.thcdn.com//productimg/130/130/13926901-1365002683597927.jpg)
from £36.00
Add both to basket![Act+Acre Cold Processed Cleanse Shampoo (Various Sizes) Act+Acre Cold Processed Cleanse Shampoo (Various Sizes)](https://static.thcdn.com//productimg/130/130/13926900-2795002683450435.jpg)
Act+Acre Cold Processed Cleanse Shampoo (Various Sizes)
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4 instalments of £4.50 with clearpay Learn more
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Hair health fanatic and stylist to the stars Helen Reavey developed Act+Acre to help us understand the science behind long-lasting locks. From seed to scalp, Act+Acre's never-before-used Cold Processed system means it can harness a higher potency of its plant-powered goodness and abandon traditional heat-based production. Introducing the Cold Processed Cleanse Shampoo, your new wash day essential that works to gently remove residue and build-up while balancing moisture levels.
Up the ante on your hair wash routine with the Cold Processed Cleanse Shampoo from Act+Acre.
Suitable for all scalp types and hair textures, this refreshing must-have leaves your swishes feeling voluminous and soft. How? It's enriched with 2% apple amino acids, which gently remove dirt, build-up and impurities while conditioning the crown and strands. It also calls on glycerin to flood your mane with hydration, alongside soothing baobab oil to support and balance the scalp's microbiome. Prepare to unveil silky-soft, lustrous tresses in next to no time.
In hands, mix a pump of cleanse to create a silky lather. Apply to wet scalp, starting from the nape of the neck towards your hairline. Rinse and repeat to remove all build-up.
Aqua/Water/Eau, Sodium Lauroyl Methyl Isethionate, Sodium Cocoyl Apple Amino Acids, Triethyl Citrate, Sorbitan Oleate Decylglucoside Crosspolymer, Hydroxypropyl Starch Phosphate, Lauramidopropyl Betaine, Glycerin, Acrylates Copolymer, Acrylates/Beheneth-25 Methacrylate Copolymer, Sodium Lauroamphoacetate, Sodium Chloride, Hexylene Glycol, Phenoxyethanol, Caprylyl Glycol, Myristamidopropyl Betaine, Cocamide MIPA, Helianthus Annuus (Sunflower) Seed Oil, Glycol Distearate, Xanthan Gum, Sodium Benzoate, Trisodium Ethylenediamine Disuccinate, Potassium Sorbate, Menthyl Ethylamido Oxalate, Panthenol, Tetrasodium Glutamate Diacetate, Juniperus Virginiana Oil, Steareth-4, Adansonia Digitata Seed Oil, Moringa Oleifera Seed Oil, Rosmarinus Officinalis (Rosemary) Leaf Extract, Amyris Balsamifera Bark Oil, Gamma-Nonalactone, Ionone, Pogostemon Cablin Oil, Sodium Hydroxide, Amaranthus Caudatus Seed Oil, Cananga Odorata Flower Oil, Aquilaria Agallocha Wood Oil, Cistus Ladaniferus Leaf/Stem Extract, Dimethyl Heptenal, Elettaria Cardamomum Seed Oil, Hexenyl Acetate, Vanillin, Viola Odorata Flower/Leaf Extract, Lavandula Angustifolia (Lavender) Oil, Citric Acid.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- Act+Acre
Transparency lies at the heart of our philosophy which is why we have partnered with tech-platform – Provenance – to cut through the industry ‘noise’ and equip you with key facts that matter. A 'proof point' with a green tick means a third party has verified the accuracy of the statement whereas no green tick means that there isn't independent confirmation (yet!), but that the brand has still supplied substantiating evidence (which you can view yourself). Discover the proof points for this product below.
Frequently Bought Together
![Act+Acre Cold Processed Cleanse Shampoo (Various Sizes) Act+Acre Cold Processed Cleanse Shampoo (Various Sizes)](https://static.thcdn.com//productimg/130/130/13926900-2795002683450435.jpg)
![Act+Acre Cold Processed Cleanse Shampoo (Various Sizes) Act+Acre Cold Processed Cleanse Shampoo (Various Sizes)](https://static.thcdn.com//productimg/130/130/13926900-2795002683450435.jpg)
![Act+Acre Cold Processed Moisture Balancing Hair Conditioner (Various Sizes) Act+Acre Cold Processed Moisture Balancing Hair Conditioner (Various Sizes)](https://static.thcdn.com//productimg/130/130/13926901-1365002683597927.jpg)
from £36.00
Add both to basket![Act+Acre Cold Processed Cleanse Shampoo (Various Sizes) Act+Acre Cold Processed Cleanse Shampoo (Various Sizes)](https://static.thcdn.com//productimg/130/130/13926900-2795002683450435.jpg)
Customer Reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Best shampoo
Hair feels really clean without being stripped. Doesn’t weigh my fine down
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Second purchase
I really live this shampoo is there an unusual smell …yes but the results are worth it
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Average
Average for me and my hair type - does the job but leaves my hair a little straw-like, meaning I had to condition well after.Â
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Very clean hair
It doesn't need a lot and it makes my hair very clean. It has no fragrance to it but for shampoo I don't mind. Really like it
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LOVE this!!
Initially got into this through a cult edit or I would not have tried. Now I buy it as my shampoo. I used to use Olaplex shampoo. When I started on this one I was initially hesitant thinking it dried out my roots. However, all the other shampoos I use, my hair is greasy very easily and so it is difficult to give my hair a break from washing it too much. My roots are fine now and I add an oil in on hair wash day (before washing my hair) if my roots feel like they need some moisture. I used to wash it every second day and now I can go 3/4 days and it's fine. I have lots of baby hairs now and my hair feels thicker. I still use the Olaplex conditioner as I did not feel this brands one was moisturising enough for my hair type.
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It is okay
This shampoo has a bit of an unusual texture for me because it's rather milky. It still foams okay and cleanses my scalp. I did notice that I used it up way faster than my usual shampoo. I'm not a fan of this one though because my hair felt a bit weird at the roots and tangled easily. I did start using a korean scalp mask after the shampoo and it removed the unpleasant tangly feeling for me.
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Favourite shampoo
I use this everyday, gentle on my scalp, doesn’t strip or dry my hairÂ
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Disappointing
I think this product is quite disappointing, especially for the price. It doesn't make my hair feel clean at all and it seems that you have to use quite a lot of product to get any sort of results. I had wanted to try this for a while as I thought it might help with build up and scalp care but I definitely won't be repurchasing.
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Favourite shampoo
Great shampoo for everyday use on sensitive scalp. Double cleanse as recommended cleanses my hair and scalp without drying
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Favourite shampoo
Doesn’t strip or dry my hair, keeps my scalp calm. Best shampoo for sensitive scalpÂ
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