Free UK shipping over £25 15% off your app order Sign up for email exclusives Earn Cult Status Points
Get up to 15% OFF your first haul with code FIRST15
The Ordinary

The Ordinary Granactive Retinoid Serum 5% in Squalane 30ml

You'll earn 16 Status Points with this product

Discover Cult Status

£15.90

Or 4 interest free payments of £3.97 with


In stock | Usually dispatched within 24 hours

Image 1 - A brown dropper bottle of The Ordinary Granactive Retinoid 5% in Squalane on a wet surface with the text Next-generation retinol-alternative technologies to address signs of aging. Image 2 - Image showing three bottles of The Ordinary serums, two amber and one clear, on a ridged clear surface, with text stating 5% Granactive Retinoid™ improves the appearance of fine lines, while evening skin texture. Squalane enhances surface-level hydration. Clinical Formulations with Integrity. Formulations Cliniques ayant de lIntégrité. The Ordinary. Granactive Retinoid* 5% in Squalane Highly-Stable, Water-Free Solution of 0.5% Ester of All-Trans Retinoic Acid Granactive Retinoid™ 5% dans du Squalane Solution Ultra-Stable et Sans Eau dEster dAcide Tout-Trans-Rétinoïque concentré à 0.5%. Image 3 - A close-up photo shows a person applying a product to their cheek, next to text that reads Apply daily in the evening. Use sun protection during the day. Image 4 - A clear petri dish contains a white, opaque substance shaped like a distorted Q with the text Anhydrous serum texture. Image 5 - Image shows skincare steps Prep, Treat, and Seal with product textures and labels: Prep shows Cleansers and Toners, Treat shows Water-based Serums, Eye Serums, Anhydrous Solutions with a checkmark, and Oils, Seal shows Suspensions, Moisturizers, and SPF. Image 6 - A guide titled How to choose the right retinoid for you displays six products with their texture, strength, and ideal user: Retinol 0.2% in Squalane an Oil-like Serum Low-Strength Best for The First-Time Retinoid User, Granactive Retinoid 2% Emulsion a Creamy Serum Moderate-Strength Best for The Occasional User, Retinol 0.5% in Squalane an Oil-like Serum Moderate-Strength Best for The Frequent User, Granactive Retinoid 5% in Squalane an Oil-like Serum High-Strength Best for The Advanced User, Retinol 1% in Squalane an Oil-like Serum High-Strength Best for The Advanced User, and Retinal 0.2% Emulsion a Creamy Serum Our Strongest Retinoid Best for The Expert User.

Frequently Bought Together

The Ordinary Granactive Retinoid Serum 5% in Squalane 30ml

This item

The Ordinary Granactive Retinoid Serum 5% in Squalane 30ml

£15.90

Total Price:

£29.40

Other Customers Bought

Customer Reviews

4.47 stars out of a maximum of 5

5 stars rating 126 reviews

4 stars rating 39 reviews

3 stars rating 17 reviews

2 stars rating 8 reviews

1 stars rating 1 reviews

Top Customer Reviews

Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.

Brilliant

5 stars out of a maximum of 5

My skin has been looking a little lacklustre lately, as I’ve been trying to spend less on my monthly skincare. This serum has absolutely transformed my skin though, and as no issues dispute my sensitive skin.

by Hannah Verified Purchase

Was this helpful?

Great staple

4 stars out of a maximum of 5

Very hydrating and great for counteracting the drying effects of retinol. I do find the consistency a bit thick and sticky, and despite it sinking in quickly without leaving any real trace I've found myself mainly using this at night. It does work really well on my dehydrated and sensitive skin and I notice that fine lines are less noticeable and pronounced. You don't need much product as it spreads quite easily but it's difficult to dispense just a small amount with the dropper and I find myself wasting a fair bit of it this way, which brings down the rating somewhat for me, especially seeing as it's a little bit pricey for the amount you get. Would still highly recommend and will buy again.

by Malin Verified Purchase

Was this helpful?

Ordinary

5 stars out of a maximum of 5

Good price for the product! Consistent use give good results and results are not always immediate! 

by sameera Verified Purchase

Was this helpful?

Good retinol

4 stars out of a maximum of 5

No irritation and glowy skin for a very affordable price. 

by HeatherS Verified Purchase

Was this helpful?

Loved

4 stars out of a maximum of 5

I loved it, but I didn’t really notice a change after using it for like quite a while

by lia Verified Purchase

Was this helpful?

Best product!!

5 stars out of a maximum of 5

I love ordinary products and it has shown great benefits to my skin! ♥️ 

by Samra Verified Purchase

Was this helpful?

Effective but a little greasy

4 stars out of a maximum of 5

It takes a while to sink in and causes breakouts (which I understand can happen with retinol initially), but it makes my skin smooth and plump, so I’ll stick with it for now! 

by HeatherS Verified Purchase

Was this helpful?

Didn't notice any difference

2 stars out of a maximum of 5

I didn't notice any difference in my skin while using this product.

by Ty Verified Purchase

Was this helpful?

Great value

5 stars out of a maximum of 5

I think The Ordinary retinols are such good value for money - sinks in so well and doesn’t irritate me at all 

by Emma Verified Purchase

Was this helpful?

Love it

5 stars out of a maximum of 5

Having used retinol from The Ordinary for about a year I decided to go to the full strength. I don't get any irritation though I did not jump straight to this. I quite like the slight oily feeling once applied as I tend to massage it in for a while using a roller. Great price so I do recommend

by Sharon Verified Purchase

Was this helpful?