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The Ordinary

The Ordinary Granactive Retinoid Serum 5% in Squalane 30ml

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£15.90

Or 4 interest free payments of £3.97 with clearpay


In stock | Usually dispatched within 24 hours

Image 1 - A brown glass bottle with a dropper, labeled with The Ordinary and Granactive Retinoid 5% in Squalane, accompanied by text that reads Next-generation retinol-alternative technologies to address signs of aging.
Image 2 - Two amber bottles with white droppers are positioned on a textured surface, with text above them stating that 5% Granactive Retinoid improves the appearance of fine lines while evening skin texture, and Squalane enhances surface-level hydration.
Image 3 - A man with dark hair and a beard is applying cream to his face while looking thoughtfully to the side, with text that reads Apply daily in the evening. Use sun protection during the day.
Image 4 - A clear dish contains a smooth, white serum with the text Anhydrous serum texture. displayed beside it.
Image 5 - An image showing various skincare products in three categories: PREP with cleansers and toners, TREAT with water-based serums, eye serums, oils, and highlighted Anhydrous Solutions, and SEAL with suspensions, moisturizers, and SPF.

Frequently Bought Together

The Ordinary Granactive Retinoid Serum 5% in Squalane 30ml

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The Ordinary Granactive Retinoid Serum 5% in Squalane 30ml

£15.90

Total Price:

£31.40

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Customer Reviews

4.47 stars out of a maximum of 5

5 stars rating 125 reviews

4 stars rating 38 reviews

3 stars rating 17 reviews

2 stars rating 8 reviews

1 stars rating 1 reviews

Top Customer Reviews

Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.

Great but...

4 stars out of a maximum of 5

This is a good product however just wish it wasn’t so oily and was a lotion rather than in squalene.

by Smiffy

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Best I've tried so far (and that's a lot)

5 stars out of a maximum of 5

I was prepared for skin-reactions due to the high percentage of retinol, but I've had none whatsoever. I have used a milder retinol some time ago (but not during the last three months), so maybe that's why. My opinion is that The Ordinary's granactive retinol is really the best. I used a milder one last spring and summer, and my husband one day looked at me and asked "what have you done with your face? Your skin looks marvellous!" - and you know after almost 30 years together one must really make big changes to get your not so much talkative partner to notice anything. So this higher percentage during my covid-quarantine I know has been a success for my skin. I really recommend you try it.

by Swedish west-coast

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Not really a fan

2 stars out of a maximum of 5

This is too oily for my skin and for the humid weather I'm in.

by Sara

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You can't go wrong for the price

5 stars out of a maximum of 5

Well.. As a first introduction to Retinol, this was a perfect product. It did seem to work, and got me ready for the next step up in Retinol %. The price is amazing. My skin would feel incredible every morning after wearing this, and prevented any problem areas breaking out on my skin. My only issue was that Ordinary don't offer a stronger retinol once this has done it's job..

by Cez - 26

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Granactive Retinoid 5% VS Retinol 0.5%

2 stars out of a maximum of 5

I used the Retinol 0.2% as my first retinol ever. After using this I bought the Granactive Retinoid 5%. No results... Then I switched back to the "real" Retinol and this time the 0.5% I got good results again. After looking up some reviews I concluded that granative retinoid doesn't have real evidence. The squalene is a nice moisturizing ingredient that really suprised me and my acne skin. Squalene is the only oil my skin tolorates.

by Lieselot

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Really good product

5 stars out of a maximum of 5

This is the only night time product I use. I really think it keeps the wrinkles at bay.

by Chris

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Oily

3 stars out of a maximum of 5

This is just... oily. I don't know why The Ordinary put most of their retinols/granactive retinoids in squaline. I get that it's probably to help with potential irritation? Maybe? But the feeling on the skin is awful. Having said that, I still use it. And to be fair, I put it on at night and don't wake up with greasy skin. My ideal would be to have all their retinol and granactive retinoids as an emulsion like the 2%. That would be great. I don't think I will be re-purchasing and will be looking for a high strength retinol alternative.

by Maxi

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Retinoid 5%

3 stars out of a maximum of 5

I use it every night..My skin looks smooth.. I love this one.. but very strong.. very good quality product..

by Sri lanka

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The Ordinary

5 stars out of a maximum of 5

At a time when nothing is ordinary, these products help me feel loved and sane. Incredibly cheaply priced but luxury on your skin. I love it!

by Lizzie4

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Welcome in my skin routine

5 stars out of a maximum of 5

I've been using Granactive Retinoid 5% for the past 2 weeks in conjunction with the Ascorbic acid (alternated between mornings and evenings) and I can start to see the difference in my skin texture and pigmentation. I highly recommend this product.

by Jessica

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