Pacifica Activist Volume and Curl Mascara 7g

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Image 1, step 1 = hold the wand with the curved side up to coat the lashes from root to tip. 2 = hold the wand with the curved side down to hug the lashes and pull straight up to curl. Image 2 and 3, before and after

Proof that beauty with a conscience doesn't need to cost the earth, Pacifica is an accessible wellness brand with a commitment to our planet (and the animals that inhabit it). 100% vegan and cruelty-free, these high-performance products are powered by natural ingredients for a mindful addition to your make up routine. Boasting 96% naturally-derived ingredients and a custom glass bottle (for less plastic waste) this volume-boosting mascara gives lashes feel-good fullness.

Making an impact on your lashes - but not on the planet - Pacifica Activist Volume & Curl Mascara loads up each hair with plant-based ingredients to leave lashes longer, lifted and luscious in a single sweep.

Long wearing and weightless, this body-building formula is infused with plant waxes to add structure and volume to lacklustre lashes, while plant oils and vegan collagen condition and nourish. Tiny plant fibres create natural looking length and flutter, while shorea robusta resins and acacia senegal gum form an imperceptible film over the lashes to lock in lift and curl. With a flexible curved brush to grab every lash, and a custom glass bottle to cut down on plastic waste, this feel-good formula is free from talc, nylon 6 and microplastics.

Aqua (Eau), Stearic Acid, Acrylates, Ethylhexyl Acrylate Copolymer, Helianthus Annuus (Sunflower) Seed Wax, Copernicia Cerifera (Carnauba) Wax, C10-18 Triglycerides, Glycerin, Acacia Senegal Gum, Glyceryl Stearate, Oryza Sativa (Rice) Bran Wax, Olea Europaea (Olive) Oil Unsaponifiables, Shorea Robusta Resin, Aminomethyl Propanol, Octyldodecanol, Sodium Benzoate, Sr-hydrozoan Polypeptide-1 (Vegan Collagen), Xanthan Gum, Rhus Succedanea Fruit Wax, Laureth-21,caprylyl Glycol, Cellulose, Pectin, Hydrolyzed Vegetable Protein, Phenoxyethanol, Ethylhexylglycerin. May Contain: Iron Oxides Ci77499.

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Hold the wand with the curved side up to coat the lashes from root to tip and then hold the wand with the curved side down to hug the lashes, pull straight up to curl. Let dry then repeat to build.

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