OUAI Detox Shampoo 300ml
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£28.00
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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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Customer Reviews
5 stars rating 524 reviews
4 stars rating 103 reviews
3 stars rating 22 reviews
2 stars rating 6 reviews
1 stars rating 6 reviews
Top Customer Reviews
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SO GOOD
Cleans scalp so well, such a good detox
by Marianna Verified Purchase
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Fantastic
It does a fantastic job at removing build up products and making your scalp feel really clean. I would only use this once a week though to avoid drying out my scalp but it is a good product to have!
by Arwa Verified Purchase
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An amazing shampoo!
Received a deluxe sample in the buyer's edit, going to be purchasing the full size! The shampoo lives up to expectations by deeply cleansing without stripping the hair!
by Anita
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AMAZING
I have oily hair and this works a miracle. Used once a week and it cleans my scalp really well and makes my hair feel super clean without any feeling of residue that I find with other shampoos. Would really recommend.
by Holly Verified Purchase
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Powerful shampoo
This shampoo will make your hair feel cleaner than ever!! I love this for a once a week deep clean but if i use it anymore it strips my hair of too many oils making my hair greasier between washes.
by Annabel Verified Purchase
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My favourite shampoo!
If you struggle with product build up and greasy hair this is perfect! Makes my hair feel super clean!
by georgina Verified Purchase
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Best Detox Shampoo
My scalp and hair always feels so clean when i use this product!
by Charley Verified Purchase
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Holy grail shampoo
Nothing cleans my hair like this. I've got an oily scalp and dry roots, but this keeps my hair soft and clean and extends the time between washes.
by Imogen Verified Purchase
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Obsessed
Love this so much makes my hair and scalp feel so clean and smells unreal I love using this! 100% recommend!!
by Alena Verified Purchase
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forget store bought shampoo
OUAI is a new one in my routine but I’m SO glad I gave it a shot. Not only does the product have an amazing scent but it really CLEANSSSS!!! It deep cleanses the scalp and strips all the building oils and “outsideness”. Definitely made my hair healthier and bouncy/shiny - not as greasy now and I feel like I have a real schedule for my hair routine.
by j
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