OUAI Detox Shampoo 300ml
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£28.00
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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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Customer Reviews
5 stars rating 484 reviews
4 stars rating 93 reviews
3 stars rating 19 reviews
2 stars rating 6 reviews
1 stars rating 6 reviews
Top Customer Reviews
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Good
It smells good and works as a clarifying shampoo
by Nicole Verified Purchase
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Brilliant
Love this shampoo. I tried it through a sample Cult Beauty sent me and after a few uses my hair felt so much better and cleaner! Use it once a week to get rid of all the product I use. Would really recommend.
by Emma Verified Purchase
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A fab shampoo
This does exactly what it says on the tin, cleans all the build up out of your hair and leaves it squeaky clean but does not seem harsh on your hair and does not make my hair any more tangled than it normally is, a definite repurchase from me.
by Andrea Verified Purchase
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Pari Detox Shampoo
Fabulous shampoo makes my hair feel so clean and fresh.
by Claire Verified Purchase
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Love
Love this shampoo - it is a repurchase and I will be purchasing again and again! Makes scalp feel so clean
by Morgan Verified Purchase
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Favourite shampoo
I bought the full size after finishing the mini. A little goes a long way, it smells great, and is really effective at gently but thoroughly removing build-up on the hair and scalp. I had protein overload on my hair and using this shampoo followed by a moisturising mask once a week has pretty much sorted me out.
by Clara Verified Purchase
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Love love love
I absolutely love this shampoo, it smells incredible and a little goes a long way. My hair feels super clean post shower, and I've moved up to a big bottle after trying the travel size! Fab shampoo!
by Dora Verified Purchase
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Love it
I got a travel size of this to take on holiday and loved it so much I have now purchased the full size! Smells great and leaves your hair feeling really clean and soft. Would recommend
by Ana Verified Purchase
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so good
smells amazing and makes my hair feel so clean and fresh
by marcie Verified Purchase
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Super clean hair
Probably the best shampoo I have ever used! I was hesitant to buy this for a while as I read reviews saying it was drying. I have bleached highlighted hair with some breakage due to previous damage. I’ve been using this shampoo once a week and I’m amazed. My hair feels genuinely clean, soft and full of life after. It doesn’t feel stripped or dry at all. You also need the tiniest amount as it lathers up well so I can see this lasting me a long time.
by SaraP Verified Purchase
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