Discover what's new in beauty —from launches you'll love to the Hall of Fame winners your ritual's missing — in our new in beauty edit. Whether you're looking for skin care, make up, hair care or wellness essentials, you'll find a future favourite in our new in beauty edit. Want to find out more about the latest beauty heroes? Read about trends and the best beauty launches on our blog.
NEW IN BEAUTY
IN THE SPOTLIGHT
4 stars out of a maximum of 5
1
£22.00
4.67 stars out of a maximum of 5
76
£88.00
FRESH FINDS
IN FOCUS

NEED IT NOW
THE HOUSE OF CREED
This Father’s Day, give the gift of luxurious, famed fragrances crafted from the finest ingredients and a distinctive blend of concentrated oils.

ON OUR WISHLIST
GLOW RECIPE
The wait is over — the NEW and viral Watermelon Glow Niacinamide Dew Flush is infused with radiance-boosting skincare ingredients.

IN THE SPOTLIGHT
INNISFREE
Meet the Green Tea Range, powered by its namesake – Korean green tea – this iconic routine leaves skin hydrated and glowing.
WHAT'S NEW AT CULT BEAUTY
HANDPICKED FREE GIFTS
241 Items
New In Beauty
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4.4 stars out of a maximum of 5
10
£38.00
4.67 stars out of a maximum of 5
76
£88.00
4 stars out of a maximum of 5
1
£22.00
4.67 stars out of a maximum of 5
12
£22.00
4.82 stars out of a maximum of 5
11
£32.00
4.78 stars out of a maximum of 5
9
£28.00