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Latest Articles

Beauty News

101 GUIDE TO OUAI

Loved for the signature off-duty looks she creates for her clients, Jen Atkin has funnelled her flair into OUAI: simple, modern hair care that is next-to-effortless.

Beauty News

CULT BEAUTY’S CHRISTMAS PARTY BEAUTY GUIDE FOR BACK-TO-BACK GLAM

From creating a streak-free tan to keeping your base, discover the expert tips to keeping your Christmas looks sorted throughout the festive season.

Beauty News

MEET BETA GLUCAN – THE LATEST MULTITASKING SKINCARE MUST-HAVE

Discover how beta glucan can soothe, hydrate and protect your complexion with our ultimate guide to this multitasking skincare superstar.

Beauty News

OUR EXPERT TIPS ON HOW TO LOOK AND FEEL YOUR BEST THIS WINTER

Get ready to thrive this Winter with expert-led tips that nurture and elevate your wellbeing and refresh your seasonal makeup routine.

beauty news

THE TOP 10 BEST CONTOURING MAKEUP

Master the art of contouring with our ultimate guide and learn how to sculpt, define and chisel your features like a true professional.

beauty news

HOW TO COLOUR CORRECT WITH CONFIDENCE

Learn exactly how to colour correct like a pro and conceal everything from blemishes and redness to pigmentation, dark spots and more... without looking cakey.

beauty news

101 GUIDE TO OUAI

Loved for the signature off-duty looks she creates for her clients, Jen Atkin has funnelled her flair into OUAI: simple, modern hair care that is next-to-effortless.

beauty news

CULT BEAUTY’S CHRISTMAS PARTY BEAUTY GUIDE FOR BACK-TO-BACK GLAM

From creating a streak-free tan to keeping your base, discover the expert tips to keeping your Christmas looks sorted throughout the festive season.

beauty news

THE 10 BEST MAKEUP PRODUCTS FOR DRY SKIN TO GUARANTEE A GLOW

Discover the best makeup for dry skin with our roundup of the best makeup for dry skin. We’re talking everything from concealers, tints, blushers and more.