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    Discover the new crop of launches our #CultCommunity loves

    With newness arriving on site on the regs (understatement), it's tricky for products to make an impression but *these* recent launches have made major waves with the critics that count (ie: YOU) ...Read More

    Why freckles are the statement-making beauty look du jour

    With full-coverage make up beginning to make way for featherweight bases that celebrate skin, freckles are earning some well-deserved envy from those who're less-blessed on the beauty spot front...Read More

    These new beauty must-haves are sure to spark joy

    Yes yes, we know... Marie Kondo would frown on us using her mantra to urge acquisition (sorry Marie!) but, these recent arrivals are too good to bypass...Read More

    Dip your toe in the Cult Beauty water with these must-have minis

    That serum you’re umming-and-ahing about? Or hair mask you’re yet to invest in? We bring you the perfect excuse to discover the buys you’ve been eyeing with Cult Beauty Minis...Read More

    Huda just dropped body make up and everyone's having a meltdown

    Back up... whaaaaat? Yep, you read that correctly: Huda just showcased her debut foray into body and, let's say the internet's preeeetty dang pleased about things...Read More

    Don't wait 'til payday to shop these new season essentials

    With purse-friendly price tags, these springtime arrivals are perfect for bringing a post-Easter smile to your face without breaking the bank......Read More

    Cheat fuller lips with Huda Kattan's tips for lip contouring

    Want fuller lips (without fillers)? With Huda Beauty's simple steps (and her clever Lip Contour pencil) you can cheat your way to a plump, pillow-y-lipped look in moments...Read More

    The ultimate falsies for every occasion

    Wherever you're destined, ensure you look fl-utterly fabulous thanks to our round-up of lashes for every occasion...Read More

    A definitive guide to the most-wanted lip wear

    In the mood for matte? Going gaga for a glossy lip? Ensure you’re equipped for your mistletoe moments with Huda’s formidable wardrobe of long-lasting lip wear....Read More

    The perfect make up gifts for every Christmas beauty budget

    From treats to thrill your BFF to make up masterpieces, browse our beauty have-to-haves at every price tag...Read More