Welcoming a wave of {all-new} brands and exclusive releases, these arrivals promise to level up your {hair care} ritual, and then some. With something impressive and irresistible for all hair types, textures and concerns, feast your eyes on the targeted treatments and styling essentials that are more than stealing the limelight...

SCALP'S HONOUR

Up against irritated and inflamed scalp? Show it the care it deserves with the all-new {Philip Kingsley} Flaky Itchy line. Expanding the revered collection of comforting heroes, the new releases include a dry shampoo and conditioner; this range is developed to balance and soothe scalp conditions, working to combat scales and lessen irritation – perfect if you’re prone to dandruff!

GET A LOAF OF THIS

Quite literally the best thing since sliced bread, {BREAD BEAUTY SUPPLY} is all about equipping everyone with 3a to 4c hair types with the right tools – the hair necessities, if you will – to care for their curls and coils. Much like bread, we'd class each formula in this streamlined yet endlessly chic collection as a not-so-basic essential. Want a slice of the incredible range before you commit to the whole loaf? The {snac-pack: mini wash day essentials} is your go-to! Complete with a collectable purse (we want it!) and scrunchie, this mini set shrinks their hero cleanser and hair mask so that you can sample the conditioning duo. Wash day will be easier than ever!

WHAT'S THE DAMAGE?

If like us, you'll go to great lengths to restore dry, damaged strands, then allow us to introduce you to the new and exclusive {Briogeo} release; a new member of the famed restorative range, this {Don't Despair, Repair! Super Moisture Conditioner} calls on potent, plant-derived ingredients to replenish dry and damaged tresses. Fortified with the bespoke Don’t Despair, Repair! ingredients (including algae extract, panthenol, biotin and rose oil), this blend boasts the conditioning qualities of the cult-classic hair mask, only with a finish that's fit for regular use.

THIS WAY FOR AVEDA

Hair care routine in desperate need of an overhaul? It just so happens that we've welcomed the one and only {Aveda} into the fold! A staple in countless salons, this world-renowned range is lauded for its vegan formulas, sustainably sourced ingredients and the luscious effect it has on your lengths. Our ultimate introductory pick would be the {Nutriplenish Leave In Conditioner}; suitable for all hair types and textures (big thumbs up from us!), this deeply nourishing mist tackles tangles, protects against heat damage (up to 230° C) and hydrates your hair for up to 72 hours!

DYE ANOTHER DAY

Treat coloured tresses the right way and you can save yourself a salon appointment or two. That's where {Color Wow} comes in! Always at the cutting-edge of innovation – identifying ‘pain points’ and resolving them with simple yet inventive products – the award-winning range has a 25-year reputation as one of the industry’s leaders for those who rely on the dye. Yet to discover the range? The {Dom Seeley Kit} is the perfect place to start; curated by Color Wow's International Creative Director, this sized-to-try four-step routine has everything you need to prolong your colour, enhance vibrancy and fend against dulling residue.

HERE COME THE CURLS

A jewel in the crown of {Charlotte Mensah’s} manketti oil-powered range, the {Manketti Oil Hair Pomade} takes on frizz, flyaways, lacklustre lengths and deeply thirsty tresses to reveal smooth, happy, healthy curls and coils. With a medley of nourishing ingredients, (aside from the formula’s namesake manketti oil, which is an impressive source of fatty acids), like vitamin E and other nutrients, moisture is sealed within each strand without weighing it down. Whether you use this on wet or dry hair, to add definition or to hydrate, this creamy concoction (in true Charlotte Mensah style) encourages you to embrace and love your natural texture.

WORTHY OF A PHARAOH

An unmissable, limited-edition incarnation of an undisputed hair care hero, {Philip Kingsley’s} infamous {Elasticizer} has been updated. Enter: the {Elasticizer Therapies Egyptian Jasmine and Mandarin} – a heaven-scent update on the bestselling formula that marries the uplifting, citrus-y ‘zing’ of fresh mandarin with sweet summer jasmine. While these invigorate the senses, hydrolysed elastin, castor oil, olive oil and glycerin also work to maintain moisture levels, boost strength and minimise breakage to swiftly resuscitate dyed-a-death tresses and maximise shine.

GRIP IT REAL GOOD

Following in the footsteps of their bestselling {Ocean Mist}, {Sachajuan’s} sea-blue {Ocean Mist Cream} is perfect for injecting grip and texture into limp, lifeless locks – adding volume, defining curls and granting you with that ever-coveted 'second day' feel for ‘I woke up like this’ beachy waves in an instant. With a lightweight texture that won't leave you with crispy, seaweed-like strands, this gel-to-cream formula is suitable for fine, medium and coarse hair types, but is especially effective on those with thin, ‘slippery’ hair that could do with some just-back-from-the-beach bounce. 

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