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Intelligent Beauty

Meet the unsung heroes every skin care wardrobe’s longing for

Verity Douglas
Writer and expert5 years ago
View Verity Douglas's profile

We've rounded up the latest under-the-radar skin care brands and products that you URGENTLY need to know about. Try them, love them then go forth and spread the gospel (if you're feeling generous)...

Fresh from New Zealand comes (aptly named) {Girl Undiscovered} - a cool Australasian range with traceability, sustainability and self-care at its core. Cruelty-free and 100% wild, all of the extracts are consciously sourced and painstakingly blended to cherish your skin (and your soul)! Creating opportunities to show yourself some love, this beautiful collection is a little mystical but very levelling, transforming your skin care routine into something quite calming and ritualistic.

Must try: {Stars Aligning Face Elixir Oil}

"This is one of the best oils I've used and I don't think I could be without it now. My skin drinks this in and it leaves me with such a pretty glow. It's soothing and calming - and feels like I'm pampering myself when I use it. There is a light scent but it smells natural, and the bottle is so pretty - it looks great on my shelf. A little goes a looooong way but I'll definitely be repurchasing this when I run out." - Lottie, Cult Beauty customer

Gimme a 'D'! Gimme a 'C'! Gimme an 'L'! What does it spell? {DCL} of course - the understated range of super-powered skin care that's beloved by those who know. Slipping under the radar (the packaging's strictly 'frills free'), this stealth collection can be found in the arsenal of all self-confessed 'skintellectuals'. Developed by a dedicated team of research scientists, microbiologists and skin care formulators, this unisex edit leaves every complexion in exceptionally capable hands (and then some).

Must try: {C Scape High Potency Night Booster 30}

"Supremely effective! This is the most effective product I have ever used for my Melasma - I've sen an 80% improvement in one bottle's worth. I have repurchased and will continue to do so for as long as it it available. Cannot recommend this highly enough." - Dee, Cult Beauty Customer

A brand that our founder loves SO much she called her adorable daughter {Uma} (or so we are keen to believe), this stunning line-up of heavenly oils, masks and wellness essentials is utterly out. of. this. WORLD. Using the finest essential oils grown on her family farm, Shrankhla Holecek harnesses the skin and sensory benefits of the globe's most incredible plants to create ayurvedic, aromatherapeutic elixirs that nourish both body and mind. All 100% natural and organic, it's tough to know where to begin...

Must try: {Deeply Clarifying Face Mask}

"Hands down the best mask and acne treatment available, I use this as a mask and it's amazing but the true magic starts when you apply it to spots overnight. I just use a wet finger to smooth a thin layer of clay onto pimples - it's second to none!" - Anya, Cult Beauty customer

There's no place like 'holm when it comes to the coolest design (and superlative skin care). A minimalist's DREAM, {VERSO's} monochrome tubes look at home on the swankiest (Scandi-est) #shelfies but these stunning products are more than just really good-looking. Pioneering the use of their signature 'Retinol 8 Complex' - which is eight times more potent than retinol in the same dosage - this streamlined regime helps to fight signs of ageing without irritation. It's ideal for softening fine lines, diminishing dark spots and leaving your face looking smooth and 'renewed'.

Must try: {Super Eye Serum}

"I am 50 years old and this serum has transformed my under eyes. I had crêpey-ness and lines that have now almost disappeared - and the most amazing thing is I can use foundation and concealer without having to worry that make up will make my crow's feet look more visible. Highly recommend!" - Christina, Cult Beauty customer


Verity Douglas
Writer and expert
View Verity Douglas's profile
Cult Beauty’s Content Editor and a Cult Beauty OG, Verity loves nothing more than the marriage of language and lip balm. A quintessential Libran, she’s a self-professed magpie for luxury ‘must-haves' and always pursuing the new and the niche — from the boujee-est skin care to cutting-edge tech. Balancing an urge to stop the clock with her desire to embrace the ageing process (and set a positive example for her daughter), Verity's a retinol obsessive and will gladly share her thoughts about the time-defying gadgets, masks and treatments worth the splurge...