OUAI Fine Hair Shampoo 300ml
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£28.00
Or 4 interest free payments of £7.00 with clearpay
In stock | Usually dispatched within 24 hours
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Lightweight to the very last drop, the Fine Hair Shampoo (300ml) is designed to bring back the bounce and boost volume for even the most lacklustre-looking strands.
Transforming your wash day chore into a hair care ritual, the Fine Hair Shampoo (300ml) works to revive healthy-looking shine and thickness, one hydrating sud at a time.
If your tresses veer more towards the flat side, it can be difficult to style and that's where this volumising staple enters your routine to rewrite your hair's fate. Boasting a nourishing blend of hydrolysed keratin, biotin, hemp and chia seed oils, this weightless formula supports root-to-tip thickness that'll have everyone asking for your hair care secrets. Its iconic 'Mercer Street' fragrance is the perfect finishing touch; orange melds with peony, magnolia, jasmine and musk for a delicate scent even after the suds wash down the drain.
Water / Aqua / Eau, Sodium C14-16 Olefin Sulfonate, Cocamidopropyl Betaine, Sodium Methyl Cocoyl Taurate, Peg-200 Hydrogenated Glyceryl Palmate, Cocamide Mipa, Fragrance / Parfum, , Panthenol, Cocoglucosides Hydroxypropyltrimonium Chloride, Hydrolyzed Keratin, Biotin, Salvia Hispanica Seed Oil, Cetrimonium Chloride (Anti-Static Agent/Agent Antistatique), Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Glycerin, Sodium Lauroyl Glycinate, Peg-150 Distearate, Propoxytetramethyl Piperidinyl Dimethicone, Trideceth-6, C11-15 Pareth-7, Peg-7 Glyceryl Cocoate, Sodium Chloride, Polyquaternium-7, Disodium Edta, Citric Acid, Sodium Hydroxide, Tetrasodium Edta, Potassium Sorbate, Sodium Benzoate, Phenoxyethanol, Benzyl Alcohol, Acetic Acid, Sodium Acetate, Benzyl Salicylate, Limonene, Hexyl Cinnamal.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Massage into wet hair. Then rinse.
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Customer Reviews
5 stars rating 124 reviews
4 stars rating 35 reviews
3 stars rating 18 reviews
2 stars rating 10 reviews
1 stars rating 10 reviews
Top Customer Reviews
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Made my hair dull and flat
Absolutely not worth the money- I have fine hair and this has made my hair look flat, dull and even dry in areas. I should have listened to the few negative reviews on here as that’s exactly what it did to my hair. The shampoo also smells like a cheap fairy liquid, the type you get in Virgin Active. Certainly not what I was expecting for that price. Going back to pureology!
by Marie Verified Purchase
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Nearly perfect
A little overperfumrd,nice smell but it overpowers everything else you may choose to wear, also it's overpriced. Otherwise a good product.
by JP Verified Purchase
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nice shampoo!
I love Ouai as a brand and their haircare is top tier. never disappoints! Cant wait to try the detox version next.
by Laura Verified Purchase
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Greasy!
This made my hair super greasy, more than usual! Felt like I had to wash my hair by the end of the day!!
by Rebecca
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Great for fine hair
I really enjoyed using this shampoo. I used it alongside the conditioner. It lasted me ages and it smelt so pretty. I would definitely repurchase this and felt it was worth the price. I have blonde highlighted hair that is fine and gets greasy quickly but I could go 3 or so days before my hair needed a wash.
by Holly Verified Purchase
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Best shampoo ever!
Helps fine hair to feel thick and healthy - and smells amazing too!
by Emma Verified Purchase
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Seems to work!
Bought for my grandma and she loves it for her thinning hair!
by C x Verified Purchase
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Bouncy hair
First of all this shampoo smells incredible and leaves my hir feeling super nourished and shiny. It’s the perfect and well thought formula. I can go a few days without washing my hair and they would still look great. I will be buying again and highly recommend you try if you have fine hair like I do
by Ladyinred
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Makes hair feel thicker
Nice shampoo, that made my fine hair feel thicker and gave more volume. Lovely fresh clean scent too. Little on the expensive side but worth it
by Chloe Verified Purchase
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Highly recommend
I love this shampoo. It's the first "higher end" shampoo I've used and I've really noticed a difference in the cleanliness of my hair and how long it stays clean. Love the scent as well. Only con is the bottle feels a bit cheap
by Karolina
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