OUAI Detox Shampoo 300ml
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£28.00
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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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Customer Reviews
5 stars rating 505 reviews
4 stars rating 97 reviews
3 stars rating 20 reviews
2 stars rating 6 reviews
1 stars rating 6 reviews
Top Customer Reviews
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Amazing detox shampoo
Hair feels so clean and fresh after
by Emilie Verified Purchase
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Ouai detox
Keep repurchasing this shampoo !My whole familly uses this !Clean scalp happy hair
by Gabriela Verified Purchase
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Incredible
This is great for detoxing my naturally curly hair from the cremes and oils I use in order to straighten it. I use it once a week to maintain my hair as much as possible. It’s most definitely worth a try if this is a product you’d like to test.
by Layla Verified Purchase
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Pricy but definitely worth it
This shampoo is amazing. I typically have very oily hair and have to wash my hair daily however since using this shampoo I have found that my hair can go atleast 3/4 days between washes and whilst it is a bit pricy I definitely do think it is worth it. When using this shampoo I feel that I only need a small amount to effectively wash my hair compared to other shampoos where I would have larger amounts to get my hair to feel clean and look clean. I’ve been using it constantly since I first got it and the bottle is no where near finish which is why I believe that the price is justified. I also use a lot of different products in my hair like hair mousse and oils and feel that it does a very good job at maintaining my hair. I will definitely be buying the refill pouch when I finish my bottle
by Ceyda Verified Purchase
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Very clarifying
This shampoo was great at removing build-up but left my hair dry
by Lakad30
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Purchased for my mum
I purchased this for my mum as she was curious to try after hearing me use it. She said after a few uses, her hair had so much more volume and life. Plus, she hasn’t noticed any extra dryness or frizz, which is a huge win!
by Alice Verified Purchase
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from sample to staple
I tried a sample of this, bought the travel size and now levelled up to full size. Never not in use and provides super clean fresh and shiny hair when I use once a week!
by B Verified Purchase
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Favourite Detox Shampoo
I've tried several detox shampoos including K8 but I always come back to Ouai..it's the best in my opinion..my hair always feels clean and fresh after using this followed my the Ouai level in conditioner. Amazing product!
by EF Verified Purchase
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Lovely detox shampoo
This shampoo is worth the hype. Leaves my skin superclean shiny and manageable with a gorgeous scent. A little does go a long way but knocked a point off for the price.
by Nix Verified Purchase
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Very good product for normal hair
I used a sample then purchased a full size, love the smell n texture.
by Kiko Verified Purchase
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