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    IT CosmeticsYour Skin But Better CC+ Cream with SPF 50+ Fair<p>Get ready to meet your complexion&#8217;s new best friend: IT Cosmetics&#8217; Your Skin But Better CC+ Cream with SPF 50+. A make up phenomenon with hosts of devoted fans, this CC Cream (which stands for complexion correcting, not Cult Cult &#8211; though it could do) provides a full coverage, sun damage-deflecting, brightening and hydrating finish, with a subtly radiant result. It&#8217;s available in 12 versatile shades and helps to conceal dark spots and minimise the appearance of pores. The formula&#8217;s brimming with skin-nourishing ingredients too &#8211; there&#8217;s hydrating hyaluronic acid, strengthening soy extract, firming collagen and hydrolysed silk, along with grapefruit, orange, bergamot and lemon oils to infuse skin with refreshing vitamins. As well as this, there&#8217;s the addition of SPF50+ broad-spectrum mineral sunscreens, which protect from harmful UVA and UVB rays.</p>ITC032_FAIR176318179190155195 stars, based on169 reviews 31.00Cult BeautyNew
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    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+

    IT Cosmetics
    Your Skin But Better CC+ Cream with SPF 50+
    ( 32ml )

    £31.00
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    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+ Fair Mini Swatch
    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+ Fair Light Mini Swatch
    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+ Light Mini Swatch
    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+ Light Medium Mini Swatch
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    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+ Medium Tan Mini Swatch
    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+ Neutral Medium Mini Swatch
    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+ Neutral Tan Mini Swatch
    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+ Tan Mini Swatch
    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+ Rich Mini Swatch
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    • Why it's Cult

      The beauty insider’s secret, IT Cosmetics is the cult make up favourite developed with the help of leading plastic surgeons for clinically proven beauty solutions. The ultimate beauty insider’s secret (you’ll find it in the make up bags of all those ‘in the know’) this complexion correcting cream provides full and fabulous coverage. With brightening colour correcting pigments, this hydrating formula helps to conceal imperfections, minimise the appearance of pores and leave your face looking seamless. Enhanced with SPF 50 and a host of skin-nourishing benefits, this is a base acer if ever we saw one.

    • Description

      Get ready to meet your complexion’s new best friend: IT Cosmetics’ Your Skin But Better CC+ Cream with SPF 50+. A make up phenomenon with hosts of devoted fans, this CC Cream (which stands for complexion correcting, not Cult Cult – though it could do) provides a full coverage, sun damage-deflecting, brightening and hydrating finish, with a subtly radiant result. It’s available in 12 versatile shades and helps to conceal dark spots and minimise the appearance of pores. The formula’s brimming with skin-nourishing ingredients too – there’s hydrating hyaluronic acid, strengthening soy extract, firming collagen and hydrolysed silk, along with grapefruit, orange, bergamot and lemon oils to infuse skin with refreshing vitamins. As well as this, there’s the addition of SPF50+ broad-spectrum mineral sunscreens, which protect from harmful UVA and UVB rays.

    • How to use

      Start your foundation routine by preparing and moisturising you skin with {Confidence in a Cream}. Then apply the CC Cream with a brush, starting from the centre of the face and blending outwards in a circular motion. Set the CC Cream with the {Bye Bye Pores Pressed Powder} or {Bye Bye Pores Finish Airbrush Powder}. Finish with a touch of blusher, bronzer, and highlighter from {Your Most Beautiful You} face palette. 

    • Full ingredients list

      Active Ingredients: Titanium Dioxide 9.0% Zinc Oxide 6.3% Inactive Ingredients: Water, Snail Secretion Filtrate, Phenyl Trimethicone, Dimethicone, Butylene Glycol, Butylene Glycol Dicaprylate/Dicaprate, Orbignya Oleifera Seed Oil, Butyloctyl Salicylate, Cetyl Peg/Ppg-10/1 Dimethicone, Cyclopentasiloxane, Cyclohexasiloxane, Magnesium Sulfate, Polyglyceryl-4 Isostearate, Dimethicone/Vinyl Dimethicone Crosspolymer, Aluminum Hydroxide, Hexyl Laurate, Stearic Acid, Calcium Stearate, Caprylyl Glycol, Triethoxycaprylylsilane, Ethylhexylglycerin, Citrus Medica Limonum (Lemon) Peel Oil, Tocopheryl Acetate, Sorbitan Isostearate, Phenoxyethanol, Citrus Aurantium Bergamia (Bergamot) Fruit Oil, 1,2-Hexanediol, Disodium Edta, Citrus Aurantium Dulcis (Orange) Peel Oil, Citrus Aurantifolia (Lime) Oil, Vitis Vinifera (Grape) Seed Oil, Punica Granatum Seed Oil, Pinus Sylvestris Leaf Oil, Persea Gratissima (Avocado) Oil, Niacinamide, Citrus Grandis (Grapefruit) Peel Oil, Cholesterol, Anthemis Nobilis Flower Water, Lactobacillus/Honeysuckle Flower/Licorice Root/Morus Alba Root/Pueraria Lobata Root/Schizandra Chinensis Fruit/Scutellaria Baicalensis Root/Sophora Japonica Flower Extract Ferment Filtrate, Perfluorohexane, Olea Europaea (Olive) Leaf Extract, Glycerin, Eucalyptus Globulus Leaf Oil, Camellia Sinensis Leaf Extract, Chrysanthemum Indicum Flower Extract, Pueraria Lobata Root Extract, Perfluorodecalin, Morus Alba Fruit Extract, Magnolia Kobus Bark Extract, Glycine Soja (Soybean) Sprout Extract, Diospyros Kaki Leaf Extract, Cinnamomum Cassia Bark Extract, Artemisia Princeps Leaf Extract, Pentafluoropropane, Curcuma Longa (Turmeric) Root Extract, Steareth-20, Hydrolyzed Hyaluronic Acid, Colloidal Oatmeal, Hydrolyzed Silk, Citric Acid, Sodium Benzoate, Potassium Sorbate, Aloe Barbadensis Leaf Extract, N-Hydroxysuccinimide, Hydrolyzed Collagen, Caprylhydroxamic Acid, Tocopherol, Thiamine Hcl, Riboflavin, Retinyl Palmitate, Pantothenic Acid, Palmitoyl Oligopeptide, Niacin, Folic Acid, Chrysin, Carnitine Hcl, Biotin, Ascorbic Acid, Palmitoyl Tetrapeptide-7, Chlorhexidine Digluconate. May Contain: Iron Oxides (Ci 77492, Ci 77491, Ci 77499)

    • Discover More

    View our Shipping Policy here

    Need help? Contact us referencing product code ITC032

    Reviews
    IT Cosmetics - Your Skin But Better CC+ Cream with SPF 50+

    IT Cosmetics Your Skin But Better CC+ Cream with SPF 50+ Reviews

    IT - Your Skin but not better
    I really wanted to love this product and when I first put it on it looked great. Unfortunately, it didn't last and after a few hours it was patchy and you could hardly tell I was wearing any.
    Disappointing
    Heard good reviews about this and I guess it what you want out of a CC cream ... it’s VERY high coverage, very thick which I wasn’t keen on and it dried out my skin around my nose and eyes and it also made me break out I think because how thick it is. Pick a couple of shades lighter than what you usually go for as the the colouring is off.
    IT CC+
    Very nice texture with good coverage. Smells very good.
    everyday makeup
    Amazing for daily usage, didn't breakout my skin. A little bit goes a long way.
    Awful, awful, awful
    I was SO excited to try this foundation. So many people LOVED it but, oh my, it’s really not all that good. It breaks up, it doesn’t last very long and just doesn’t look that great on the skin. It just seems to sit on top of the skin regardless of what I do to prep my skin. If it was like £10 I could forgive it but it just is not worth the £30+ price tag at all.
    I LOVE this product
    Saved my dry/combination skin during winter! I have bought this product three times already and will continue to do so :)
    Lovely
    Nice texture, good coverage but is heavier than your typical CC cream and natural skin doesn't show through. Better when applied with finger tips rather than a brush.
    IT CC
    Fantastyczny, mega wydajny, dobre krycie. ***Fantastic, super efficient, good coverage.
    Love it
    I really loved it but I chose the wrong shade so it’s lighter than my skin colour
    Like it
    It’s smooth
    Love it
    My journey with this product was a bit different in that I tried the illuminating cc cream first and was definitely not impressed, I then went on to try the matte one and whilst that was slightly better, it still wasn’t great for me. I finally purchased the original one and I have to say I love it. I’ve got pretty good + pretty normal skin so I don’t look for too much coverage, this is just the right amount - it evens my skin tone and covers just a little bit. It also feels like it’s got good things inside as my skin feels lovely after I apply it and the effect is beautiful, even, glowing skin, almost like after a couple of days at the beach. The glowing effect doesn’t last all day and I feel like the colour can oxidise a bit at times but then again no light cover foundation I used before stayed the same all day. I’ll be repurchasing again and again! Ah, forgot to mention that it also has a good amount of SPF which is always a plus for me.
    Not impressed
    Nice texture but my skin gets greasy and dark during the day. Guess just not the one for me.
    perfect for natural looking skin with coverage
    I hate cakey and heavy foundations and usually use Nars tinted moisturiser but I got a sample of this and was blown away by how well it covers while still looking like skin! Lasts well too on oily skin and has SPF. A really great product, I bought the full size. It doesn't irritate acne prone skin. FYI - the shades are great if you are olive or medium, but I think they are probably quite dark for fairer skintones.
    IT
    Very good foundation, the skin feels very glowy and fresh! Totally recommend to everyone to try.
    Лучший! ***Best!
    Отличный тональный! Брала fair light, на лето не очень подходит по оттенку (лучше light, куплю и его). Покрытие очень плотное, я наношу одно нажатие, а потом спонжем снимаю излишек. Консиллер с ним не нужен. Кожа на вид холеная, с натуральным финишем (моя комби, если что). До Харькова доставка около 10 дней. ***Great tone! I bought Fair Light. For the summer it is not very suitable in terms of shade (Light would be better so I will buy it too). The coverage is very dense, I apply one pump, and then with a sponge remove the excess. Concealer is not needed with this. The skin looks sleek, with a natural finish. Delivery to Kharkov takes about 10 days.
    Great!!
    Very good product. It's more like a foundation, so do not use too much if you don't want to look cakey!! But if you use the right amount of product it covers quite well. I have the shade light but it's gonna be too dark for the winter but perfect for the summer.
    One of the best
    I’d give it five stars if not for the price which I feel is super high. It’s great though and definitely a good purchase!
    Nice
    Natural look.
    Perfect skin
    Fell in love with it! Covers all imperfections but it looks so natural! I always add some vitamin drops.
    Great for acne prone skin
    This is the absolute best complexion product I’ve ever used. I looove it. If you’re into skincare or just trying to find a complexion product that’s not going to cause breakouts - this is it, at least for me. High coverage foundations break me out and this has the same level of coverage but has a really good ingredients list. Lots of nice non-comedogenic oils, SPF, and I genuinely this has such great ingredients that it’s improving my skin in general. Everyone talking about the colour range is right - it’s pretty poor. Which is a real shame as the product itself is so so good. I have to mix in another foundation to get it juuust right. Bare in mind that it’s pretty damn shiny too as it’s got moisturiser in it. I switched to the matte version but the colours are quite different even though they have the same name. Go to a store to colour match or look at searches online!
    good
    It's an excellent daily use and goes against aging.
    Love it!
    I really like this product, I just ordered it for the second time. The shade Fair is really a great match for my skin (I'm pretty pale). It's not full coverage, but it does the job for a CC cream. It became my go-to everyday foundation product.
    Perfect
    The perfect one.
    Expected more based on the hype and price
    I'm 50yrs old but luckily for my age, my face looks pretty good without any botox or filler... yet. God bless this CC cream when it's still on fresh - a colleague of mine today thought I was 30 (I think she needs glasses). That being said, I do have small laugh lines around my eyes and quite prominent nasolabial folds (I smile too much... aaah, who am I kidding, it's gravity). I have combination skin so although I have dry patches, I also have a puberty-like oily T-zone that is as irritating as hell. I have rosacea and bouts of dermatitis here and there. I tried this CC cream based on all the hype. It goes on well after my SPF has soaked in, a good matte primer and then with a damp beauty blender and a slight dusting of powder on my T-zone. This CC cream is buildable and I do get a flawless natural finish, it doesn't look cakey and it does shave off the years. I just wish it would stay like that more than 2hrs. I have tried it with EVERYTHING to keep it in place. I always wear SPF (God only knows the hell I went through to rid my melasma after practically roasting in the sun my whole life up until 5yrs ago). I have spent a ton of money on a bus load of expensive primers, setting powders and fixing sprays. I spent countless hours doing research on this foundation but nothing works to keep this CC cream in place. It creeps into my pores, cakes after 4hrs like mad and creeps into all those crevices we call wrinkles. The dry areas look flakier and the greasy T-zone looks like I slaved over a deep fryer all day. I swear I look like the wicked old witch who gave Sleeping Beauty the laced apple. Most people will love it as it really does go on nice, you just need to know how to apply it and it may take a few different techniques until you find which one works for you. For me personally, I need a long lasting CC foundation and unfortunately, this didn't impress me in the end which saddened me deeply.
    Dewy skin
    Love this product. It does cover well and gives a your skin but better appearance. Only downfall is it doesn't last through out the day. Mine was all off after about 5 hours. I didn't set it though.
    5 Stars
    Great finish and suited my sensitive skin! I will definitely repurchase!
    Flawless
    Applies effortlessly, has great SPF, looks wonderful on my dry skin. I love it.
    Like like
    Soo beautiful, I love it so much. It has a nice cover and it’s easy to blend.
    Love it
    The best Cc cream I’ve ever tried. It covers more like a medium coverage foundation and is really buildable. Leaves skin looking glowing and I just powder in the T zone area. Minus a star for shades as I feel as though it slightly oxidises and even the lighter shades are quite dark. I bought revolution pro lightening drops for £6 to lighten slightly when I’m less fake tanned, works lovely!
    Best CC cream
    Best CC cream. It gives a nice glow to the face and has a very natural finish.
    Have binned all my other ones
    This one is by far the best CC/tinted moisturiser I have ever used. It blends easily, with brush or fingers. Has SPF50 to protect the skin from aging. I have binned my other products (Bare Minerals, Laura Mercier, Eborian) - what a waste of money! This is by far the best. If I tan and want to deepen the colour I add a little By Terry - CC serum and it works a treat.
    Great
    Love it. Great texture, easy to apply, and looks natural. Will buy again!
    Something that stays put
    Because of my oily skin I'm not so used to applying foundation during hot weather when sweat ruins all the work I've done with make up even more, however giving this CC cream a try helped me to resolve the problem. Thanks to the advice of one Cult Beauty's expert I found in “Fair Light” the most suitable colour for a skin tone like mine and now I'm ready to enjoy the summer without any melting issue.
    Perfect!
    This cream is perfect. I have dry skin and foundation often looks bad on my face but this product perfectly fits me and evens out my skin tone without streaks. The coverage is medium but you can get full coverage by using a Beautyblender but I just apply it with my fingers. The only problem is range of colors - I have the fairest and it's great for me, but I'm not a pale person - so for people with fair skin it could be problematic. Anyway, this is my new favourite!
    the shade is WAY off
    I always order foundations online and I always do my homework on shade matching. It could take me up to an hour to see videos and pictures of swatches and decide, especially when there is a big shade range. I ordered Fair Light and oh my god it's SO DARK. So dark that it makes no sense, I think it could even be a case of mislabeling. It looks like Light Medium if I had to pick from the pictures above and the swatch pictures online! It's such an expensive foundation and the fact that I have to mix it with another is just devastating. As for the formula... I don't love it to excuse the price point and decide that it's worth picking the lightest shade. It's okay I guess...
    Doskonały na lato ***Perfect for the summer
    Świetne krycie, łatwa aplikacja. Krem dobrze się utrzymuje a dodatek spf 50 sprawia, że jest świetny na bardziej słoneczne miesiące. Problemem jest dla mnie gama kolorystyczna, mam dwa kolory: light i medium i obydwa są dla mnie zbyt różowe dlatego mieszam je z custom cover drops. ***Great coverage, easy application. The cream works well and the SPF50 additive makes it great for the sunny months. The problem for me is the range of colors, I have two colors: Light and Medium abut both are too pink for me so I mix them with Cover FX Custom Cover Drops.
    Aleksandra
    Fab product. Great coverage with SPF 50 - makes for a perfect combo for me. When I was first wearing it, my friend commented on how great and glowy my skin looked! I wish the tint was a tiny bit more yellow (Light Medium) but overall it's a really, really great CC cream.
    Good
    I like it a lot. It looks beautiful on the skin, but the lightest shade isn't light enough for my skin colour.
    Love it
    Wow! Tried this cream for the first time and love it. Great coverage, SPF, lasts long, shade fits perfectly. This is my new favourite!
    The overall product is really nice
    CC cream has a lovely texture and all but it came out really dark :( I've bought Medium Light and it seems really dark even though my skin isn't very fair, so I need to mix this with my concealer to make it match my face. But overall - it is a really good product, lasts long, wears really nicely.
    IT Cosmetics CC
    This is an amazing cream! Great coverage so I only use a tiny drop.
    Here’s hoping I can sell it...
    This cream is an inspiration! Ever see the classic Disney film, ‘One of Our Dinosaurs is Missing?’ Well, after a few hours of wearing this emulsion on my face, it suddenly struck me: why don’t they make a sequel? Seeing my reflection in the mirror it came to me in a flash: One of Our Mummies is Missing!! I have contacts in the film industry who do makeup; slapping a little of this on would save hours of prosthetics to achieve that ‘brain-removed-through-nasal-cavity and body-left-to-dehydrate-in-natron-for-70-days’ look... in a matter of minutes! Dries the skin? Check! Cakes onto pre-dried skin the following day? Check! Immediately settles into eyelid creases? Check! Makes you look older in minutes? Check! Doesn’t quite sit right on your nose? Check! Does absolutely zero in the way of moisturising or reducing pores? CHECK! :) If you have an appreciation for logic-defying design, you’ll adore the packaging! When you first remove it, you think, ‘good, a squeezy tube so I can economically extract every single drop when it begins to run low.’ Then for the big, unexpected reveal *drumroll*. With baited breath you remove the lid to reveal: A pump. Wait, what?! A squeezy tube... with a pump? Well that was the biggest twist since The Sixth Sense. I love it. No... ‘love’ is the wrong word... I’m baffled by it. Especially considering it works in one of two ways, option a) nothing comes out, or option b) a tsunami of foundation sweeps you and the next village away. Great stuff. James Cameron to direct, ‘One of Our Mummies is missing 2 - Wave of Death’. Coming soon to a theatre near you.
    Too dark and heavy
    To choose the right colour by internet is hard so it’s much more dark than I expected. I have light skin tone but not very pale. Fair Light is very dark for me, even after I tanned. You need to apply it very thin layer to not have a mask on your face. I wouldn't use fingers or brush, maybe beauty blender. This product is not easy to use.
    CC Cream IT Cosmetics SPF 50
    Nice. Happy it conceals my red blemishes.
    CC cream
    Love this product. I have rosacea and this does not irritate my skin. It looks very natural.
    IT Cosmetics CC Cream
    Absolutely fabulous CC cream. Goes on beautifully and lasts all day. I chose Fair/Light as I am fair skinned and I love it. Would not use anything else now that I have found IT Cosmetics. Would also like to say this company is first class, very quick delivery and free. Thank you!
    Amazing!
    Es la mejor CC cream que tengo. Cubre como una base (ligera), pero suficiente para pequeñas imperfecciones. Deja la piel hidratada y con aspecto saludable, y lo mejor es el factor de protección!, es la base que uso normalmente a diario, sobretodo en verano. ***It's the best CC cream I have. It covers as a base (light), but enough for small imperfections. It leaves the skin hydrated and with a healthy glow, and the best part is the protection factor! I use this daily as my foundation, especially in summer.
    The Best
    I have rosacea and my skin is sooo sensitive. I use this foundation because it's perfect for me! It covers my redness and it is also very hydrating. I usually use for 10 hrs and it lasts. I like the shine of it. With some other foundations, I have itches but not with this one. I have two shades, Fair and Light and I mix them, but I also use the Fair one to conceal my under eye area. I also bought the matte one but haven't tried it yet. I hope it's also good for me. I definitely recommend it!
    Love it
    I have very sensitive skin (Lupus) so I have to use high sunscreen factor. This makeup provides that and also gives a lovely, dewy look. Thoroughly recommend it.
    Best of the best
    Amazing product that gives you a smooth glow and uniform texture. I picked Neutral Tan without being 100% sure about the shade and it fits perfect on my skin (I guess because of its thin, silky texture). Love it.
    Love it, but... new formulation??
    I have used this CC Cream for a few years. I like it as a help to correct differences in the tone of my skin and get a better look. Also it's a must on my vacation days. But I think the formula is different now... My other tubes were perfectly adapted to my skin, the finish was perfect... I notice the product of this tube is more dense, like a heavier cream and the effect on my skin is not so good as it usually is.
    Good stuff
    Good coverage.
    Just amazing foundation
    The foundation is amazing full coverage but light!
    Good but with terrible range of colours
    I have normal, sometimes a little dryer skin, and I think the cc cream looks beautiful with a dewy finish. It has a good longevity. But I have to mix it with white mixer everytime I use it because the fair shade is too dark for my pale skin so I don't see the coverage it could have.
    Amazing
    Never liked cc and bb creams until now, this is amazing, just like a foundation!
    Waste of money
    People don’t waste your money.i have bought this cc cream the coverage is good hence gave 2 stars but after an hours or so it starts caking up and most of it is off with in 2 hours.looking at the price I literally wasted £31.
    Hidrata, protege, maquilla... Se puede pedir más? ***Hydrates, protects, make up... Could you ask for more?
    Es fantástica. La piel me queda hidratada, luminosa y maquillada muy natural. He repetido! ***t'Is fantastic. The skin is hydrated, luminous and looks very natural. I have repurchased!
    Your Skin But Better CC+ Cream
    This reminds me of Nars pure radiant tinted moisturiser which I love, only thicker, with more coverage. They even smell alike! Finish is very similar. It’s radiant on my combination skin without looking oily and it stays put very well even at the end of the day and it looks SO GOOD from up close, very smooth and skin-like. I first used it when my skin was full of dry patches from acne medication and it didn't emphasise any of that! I got the shade Light (I’m an NC20, quite yellow toned), so the colour is a bit darker, less saturated and less warm than my skin tone, but it’s okay - probably not noticeable to anyone else but me, though I plan on getting Fair to mix the two shades. Now I know it’s so popular for a good reason!
    I don’t use foundation anymore!
    This CC cream is amazing! Very good coverage and perfect for my very sensitive dry skin! Since I started using it, I stopped using foundation! I highly recommend it!
    Good but...
    It's definitely a good quality product, but I do find that it emphasises my pores in the cheekbones area. Also the colour naming and swatches are really off. I ended up with a much darker shade. I'm a medium to medium light with a neutral to warm undertone and I chose medium neutral. Wrong. Light (which I got as a sample) was a much better match for me.
    Incredible
    I loved the product, I had heard wonders but it still surprised me
    For no makeup makeup!
    Product is great. Go a shade lighter. I am shade 51/52 in Bourjois, Nude Beige in Maybelline 24H longstay foundation, shade 2 BB cream Guerlain. I purchased the fair and light shades. The light works best for me. I have a neutral undertone... sometimes a little yellow after the sun. I use the fair for my under eyes and anywhere I want to be a little lighter. Great coverage! If you are looking for a light BB cream, this isn't the correct item for you. This has slightly more coverage and is not as light as a BB cream (I use BB cream by Guerlain).
    Super product for aging skin
    Perfectly distributed on the skin. It does not emphasize wrinkles and does not clog pores. I am very happy and will buy more.
    It is THE BEST BASE ever
    It's the best. I have dry skin and I'm 38. It gives coverage - great coverage but gives you that satin glow, like you're not wearing much at all. You do need a wet beauty blender or sponge to make it look its best but it is the best best best best base. I have used it for a year now and every time I go to another base and come back to this I just ask myself why I ever stopped using it. It's also brilliant sun protection. In the summer in Spain last year this was my face SPF and it was amazing. It also layers brilliantly if you want to use another foundation on top such as the YSL Touche Eclat foundation, they sit really really nicely together.
    LOVE
    Repurchased time and time again. It is perfect for everyday wear and it is quite a lot of coverage and quite a thick consistency but I spread it out thinner with brush for a little less. Looks so beautiful on the skin, natural dewy finish and the colour Fair couldn't be more perfect for me - i am very fair with neutral to yellow undertones. I often get complimented on my skin whenever I wear this.
    Amazing coverage
    Really love this brand.
    Too pink
    I wanted this so bad but its a fail for me. I got te light medium and its to pink for me, i have a light kinda neutral skin but this is to pink. The coverage is ok if you have large pores like me its a little bit cakey.
    Almost perfect
    I really like everything about this but my nose gets too shiny during the day. I use powder but I need to retouch too often. I will definitely try the oil free version next time.
    CCause I love It
    Amazing CC cream light and easy to blend, great cover.
    Love it!
    Love this product! It leaves my skin glowy and fresh.
    Love
    I love it for dry skin, easy to use and look natural.
    IT cc cream
    Very thick, much more like a heavy foundation than a CC cream, pretty disappointed
    Disappointing
    I wasn’t able to swatch or test this before buying first unfortunately. The coverage is perfect, just what I was after, and doesn’t feel heavy on the skin. But the formula is too dry and you have to work it in the skin really quickly. At the end of the day I also have little dry patches come up. The biggest disappointment is the shade - Fair Light is too dark and orange toned! I thought I’d been sent the wrong shade initially as it looks nothing like IT Cosmetics’ swatch online. I had to buy some foundation lightening drops so I could actually use it. Avoid if you have very pale skin, or be prepared to have to buy lightening drops as well!
    Love using this
    This is a great base product for glow, medium coverage and SPF (though I’ve not tested the spf in summer time). The packaging is great too. I enjoy using it. The only drawback is that I don’t find it that long lasting on the skin when used on its own. But that’s partly because I’m used to using Bare Minerals barepro longwear foundation which sets and lasts all day.
    Amazing product
    Great coverage.
    Amazing product
    I fell in love with this from the 1st application. The only reason I gave it 4 stars is because of shade range. I took the shade light but it's a little too dark for me. I don't mind it when I'm going for that tan look or if I won't be wearing hijab, but there's a noticeable difference to my neck, luckily if I will be out and about and won't be without/removing my hijab, it's doesn't show so I just look tanned. I would like to try the shade Fair once this is finished. I like that I don't have to wear sunscreen underneath, and choose it over my other foundations to skip the extra step if I'm in a rush and don't want to wait for my sunscreen to absorb because it can pill up if I don't. I love how natural it looks, totally lives up to the claim of "my skin but better". It's not exactly full coverage but it works well enough to even out my skin tone and give a natural, smooth finish and spot concealing can take care of any blemishes. Will definitely repurchase over and over again. It's a winner for me.
    Too much coverage
    At this point in my life, I don't want or need that much coverage. It's uncomfortable and simply, not worth It. Having said that. I knew that before I bought It, and I still made the purchase...my fault! Soooooo, if you are looking for a full coverage foundation with a natural/matte finish, you might like it
    Too havy coverage
    The quality of a product is high but the coverage you get is heavier than advertised. Would look for a different product if you want natural no make up look
    Good product for dry skin
    Honestly, I did not expect much things from this product despite of the fact that I heard a lot of good opinions about it. Fortunately, I can tell that it has became one of my favorites instantly (after 3-4 uses). Now I use this every day to work. My skin is dry and does not prone to acne so I have lucky genes but I need a littlebit of coverage to color-correct my red areas. For this purpose, it's a perfect product. Aaand the SPF 50 is a huge plus because I don't have to use sunscreen before this 'foundation'.
    Beautiful
    I bought the color "Fair" and it works for me, usually I'm a Mac NC15. It´s very smoothing, light but with enough coverage, I don´t need to use mosturiser under or powder on top, so when I´m in a worry, it´s my go to! Also have SPF 50. What can I ask more?
    Best CC
    Best CC Ever! I don’t know why I hadn’t tried it earlier! Blurs all my pores! Please don’t ever change the formula.
    CC Cream It Cosmetics
    I love this product.. Amazing...very smooth and look all day very well. I will bought more shades..very recommend!!!
    Not for me
    Cc cream in fair light looks orangey on my face, why this shade is so dark for a fair skin? Still I did not love the way it feels on skin and it is not that invisible as it claims.
    Not for me
    I did not like this product. It made me break out (I tried switching up my moisturisers but it was the CC cream that was affecting me) and it just looked dry on my skin, when I was expecting more of a glowing base. All in all, might be great but not for me.
    Worth the hype
    I rarely enjoy liquid foundations as my skin leans more on the dry side and liquids tend to enhance it more than a mineral powder for some reason, but this CC cream is beautiful and lasts all day without getting cakey. It's more full coverage than I prefer but by applying less product and blending in with a damp sponge you can get a more sheer appearance. If you are more on the dry side I would recommend a good moisturizer and/or a hydrating primer underneath. BUT! If you are sensitive to fragrance (citrus ones in particular) I would skip this product.
    A very good product
    Love it!!
    Really nice
    Great texture and smell.
    Amazing
    Amazing CC Cream.
    Great Product!!!
    I bought this in a travel size as i wasn't sure it would do the job, Boy! Was I wrong. It's fantastic. It's light on my skin,great coverage too. I have sensitive skin and it doesn't react to it, i use it as a foundation as it's that's good. Thank you!!
    OMG
    OK, so the hype on this one totally makes sense. This covers like a buildable low full coverage foundation (for me) but acts like a CC cream. MIND. BLOWN. I tell everyone and their mama about this. I will never be without it. The only problem I have is with myself because I bought a shade that is a bit to dark for me.... I will purchase the right shade soon.
    Amazing
    Very good!
    Great!!
    I love this cc cream/ make up. Easy to apply, absorbs well. Bought it twice. Definitely buy again.
    I love it! :)
    Very good product, the texture is very light on my skin! I love it! :)
    A little disappointed
    I bought shade ‘medium’, it's a cool-toned medium compared to my very warm yellowish skin tone and it really makes my face ashy, it's a good fit shade wise but look very sunscreen-y.
    Amazing
    I really like the CC cream, although my skin is very sensitive but it really worked will with me.
    love the texture but...
    I really want to love this product, but after much consideration, I have decided that the shade Fair is just too yellow toned on my porcelain pink skin. I will finish the tube no doubt, but I am having to mix in a white mixer to get it fair enough... Apart from the shade, the texture is glowy and gorgeous, with a good medium coverage. I like that this comes with a hefty SPF50, but don't rely on this for your main source of protection, as your unlikely to use enough product to get the full whack of sunscreen. IT COSMETICS need to revamp the shade range just like they did with the concealer to regain custom from me I'm afraid.
    Very nice
    Great for sensitive skin, no breakouts on my acne prone skin. Quite thick consistency for a cc cream but the coverage just makes up for it. Not sure if the light shade won't be too dark for winter.
    Fantastic Product!
    I bought this after hearing good things about it and needed something that still looked natural but didn’t come off. I have been so impressed by it I would certainly buy again. The only downside is that it’s a bit pricey but, if you use a brush with it, it seems to go a lot further and you only need a small amount. I’m also impressed at how you’re able to build it up for more coverage. Great purchase - definitely worth the money.
    Great coverage
    While this product has amazing coverage, it just doesn’t look great on my skin. I’m on the dry side, but this feels quite tacky even after some powder. I have persevered but after a particularly warm day in the countryside where my face appeared to be a sticky magnet for those horrible little midge bugs, I’ve stopped using. Might be better for winter!
    Not the best
    Not the best foundation I've used. One of the worst actually. It clings on the dryer patches and doesn't stay very long on oily skin. Sinks into fine lines which I don't really have. Coverage is good though.
    Great for Melasma
    Tried it for the first time and I love it. I have Melasma and this covers it so well without looking like I have a ton of makeup on. I have used it without any concealers or corrector and it still looks beautiful.
    great product
    Bought it after hearing great things about this. Been using it for 2 weeks now and I love it. The coverage is great, leaves you with slight illumination which is perfect on a daily basis. Only the colour is a little bit off; I bought the shade 'light' (because of Jamie Paige) and it's definitely not light, I look like JLo and have to mix it with a lighter shade. The smell is also not so great, but it disappears quickly.
    Great choice, worth every penny
    Great choice for everyday use. Great coverage, skin looks healthy, stays put for the whole day!!
    Perfect
    I love it. Perfect CC cream.
    natural beauty
    Covers imperfections without being caked on or looking obvious. Really evens out my skin and makes it look fresh and healthy. I would recommend it.
    Good stuff but...
    This is pretty good stuff for a CC cream. Good coverage, nice finish, but not a 5-star. I had tried a travel size version and loved it, so I repurchased. This time it wasn't as great. My skin felt a bit dry after a few hours of application and I thought it was because I set it with a veeeery light dusting of the Bye-Bye Pores setting powder. So I tried using it without setting, but it was too dewy for my taste and my skin felt sticky all day long (I'm combination-oily). My conclusion is that this is not the best-est for my skin type and/or very hot summers; it may be different for other skin types. I may still try the matte version so I don't need to set it and use a good moisturizer underneath.
    Great product, no more make-up
    This is the product I was looking for like for ages. Finally I don't have to use any make-up and this CC+ Cream is very good option for each skin if you are not a big fan of make-up but you have to look nice and have nice and protected skin. And even, for mothers, go for it :)
    CC Cream IT COSMETICS
    Es increíble! Deja la piel maravillosamente bien y además aguanta bastante tiempo sin sacarme brillos en mi piel mixta grasa. Un gran descubrimiento! ***It's incredible! Leaves the skin looking wonderful and also holds well through the day without getting shine on my skin combination-oily skin. A great discovery!
    Incredible
    OMG! It is perfect. It has light to medium coverage and is a good way to make your skin look natural, like no make up make up. Fantastic. I have an oily skin type and this foundation stays for 4-5 hours on my face. Крутая основа, вполне неплохое покрытие, наслаивается, красноту и мелкие прыщики перекрывает, на лице не заметно, очень довольна, ношу на каждый день.
    Love it
    I agree with many others, this really is amazing CC cream! Because I have problems with pigmention, it is very good to have foundation with very high SPF. But why I gave only 4 stars? Unfortunately this product irritates my eye contour area and I have to use another foundation for this sensitive area.
    Love it!
    A CC cream with great coverage, sun protection, easy to blend and with just 1 pump I cover my entire face. The lemon/minty scent dissapears easily.
    was expecting much more
    The application is so uneven and it crumbles in between my eyebrows and on the temples. I've tried to apply it with a Beautyblender, kabuki brush, Artis brush, my fingers. I tried to skip different parts of my skincare routine in case it reacts badly with some of the products but that didn't help either. I'm really disappointed since it has all the great reviews.
    Amazing
    This stuff is brilliant. I am in my seventies and it looks incredible, so on younger skin it will be even more incredible. Goes on easily and no need for sun screen - what’s not to like. Love it.
    Coverage
    Perfect coverage for everyday wear.
    Love it
    Great product. Goes on very well and full coverage for a tinted moisturiser with the benefit of a great SPF. Only criticism is that the colour is darker than you’d expect. I’m pale but tan in sun and the colour ‘Fair Light’ was still too dark for me.
    Good CC cream
    This is a great product in terms of feel and coverage. The lemony smell is also very refreshing for a foundation. However, it does spot a bit after a couple of hours, and needs a touch up with some sort of powder. It is not suitable for humid/hot weather. In winter it is perfect and sits very well on the skin.
    mature skin
    Sits very well on mature skin but have difficulty in choosing the right color
    Amazing!
    I love everything about this foundation! Originally bought for the SPF 50+ as I have issues with the sun. It is full coverage but without the weight and it smells like oranges (in a good, non-offensive fresh way). It’s on my repurchase list.
    Everything I could have asked for
    This really lived up to the hype. I have very dry skin and have problems with foundations cracking and caking around my smile lines and forehead - but this is BEAUTIFUL. One pump does my entire face and it really is like a "your skin but better" finish (although it's crazy full coverage). Would highly recommend!
    Top
    Perfect. Met expectations.
    Very greasy
    Full coverage but very greasy. It clogs up my pores and makes it break out. I use it with mattifying banana coloured bake powder to make it less greasy. Will not purchase again.
    .
    M encanta. ***I love it.
    The best
    Nice coverage, I highly recommend.
    Great
    I have used this product for a while and now there are more shades, it’s great.
    nice but not for long
    I bought it after many good reviews... When I apply it, it is very nice but it doesn't last on my skin. After 2 hours it is like I don't have any makeup on.
    IT Cosmetic CC - great product
    Great natural coverage with a big plus - SPF 50 which is crucial in my country. I like the texture and the level of coverage which is nice and natural.
    Great!
    I love this product! My skin has never looked so perfect!
    CC cream
    Just stuck to my dry skin and made my pores look big. Maybe not good for very dry skin.
    Wow!
    This CC cream is just GOLD! Soft and perfectly blending structure, it feels like a second skin and at the same time makes everything so smooth! Feels so right! Awesome!
    Great product
    You have all you need in this product plus beautiful and protected skin. I hesitated for some time before trying it. Now I know I have to get a new one once the one I'm still using is finished.
    So Disappointed
    I’d heard so much about this product, I really wanted to try it. The price means this a big purchase for me... and I really am disappointed. Pros: the Factor 50 sunblock absolutely works. I was out in the sun all day and nothing got through. It stays where it’s put! See previous; nothing moved. Cons: It made my pores more pronounced, if anything, especially around my nose. Conceal and improve, it did NOT. I actually had to apply some cream powder/foundation on top to try and fix how this looked. It seemed really cakey, got into the lines and pores in my face and made me really self-aware of them. Not worth the money, not at all. Wish it had lived up to its promises.
    Can’t be beaten!
    This is my all time favourite base. No matter how many others I try, I always come back to this. A perfect balance between good coverage and lovely, dewy, healthy finish. LOVE!
    Illuminating!
    I know there is a different version to this with a highlighter added, but I'm glad I chose this one. I love the all-about-skincare, natural, dewy, glowy look - and I really think this nails that criteria! The coverage is good, but not cakey and heavy. Yes, it does feel a bit 'dry', it's not as 'liquidy' as others, but I pump it directly onto my face and blend with my foundation brush until it looks right. It doesn't bother me! I am natural blonde, with fair and rosey skin, that tans normally. After reading other reviews, I went for 'fair', the lightest colour and it's perfect.
    Me encanta ***I love
    Es mejor que muchas de las bases de maquillaje que tengo y eso que son caras. Deja la piel genial, disimula poros, tiene factor de protección solar 50...el tono fair va perfecto para las pálidas y blanquitas. Recomendable. ***It is better than many of the makeup bases that I have, some of which are expensive. Leaves the skin looking great, conceals pores, has SPF 50. The fair tone is perfect for pale skin tones. Recommended.
    Супер крем ***Super cream
    Отличное покрытие, свежий цвет лица, комфортно ложится на кожу. ***Excellent coverage, leaves you with a fresh complexion, comfortably melts on the skin.
    shade range
    I went to buy it in person and the shade range is terrible i’m light skin but the darker skin people have no choice it’s 2019 i’m expecting 30+ shades , but the foundation is alright just a poor shade range
    Great
    The CC cream is full coverage and feels light on the skin
    Fantastic
    Amazing stuff, good coverage and helps prevent spots. I too had issues with caking at first, but this was down to either a moisturiser or serum I used beforehand which was incompatible, and another time due to an incompatible face powder. Many face creams and powders are compatible with this product, so anyone who has had an issue with caking, I would suggest trying an alternative moisturizer or powder before dismissing the product out of hand.
    Great one
    I really like this foundation. It's full coverage, but it's light and you won't feel it on your skin. It's radiant but not oily ( I still prefer to use some powder).
    Great product
    I like it very much it’s very soft , i choose medium tan it’s not my face shade but its okay .
    It's good!
    It is full coverage!!! So I use just a little bit of it on my face so it wont get cakey on me. I like it but I prefer my Maybelline Fit me mate & poreless.
    IT Cosmetics CC Cream
    A great product that covers uneven toned skin and a great sunscreen as well.
    Cumple las expectativas ***Meets expectations
    Me ha encantado, mi piel es mixta deshidratada y me deja el equilibrio perfecto! Deja un efecto en la piel muy natural y jugosa, y encima protege del sol y tiene tratamiento!! ***I love it, my skin is mixed and dehydrated, and it leaves me the perfect balance! It leaves a very natural, plump and glowing effect on the skin, and it protects from the sun, as well as has treatment!!
    Not for fair skin
    The cc cream is overall okay, it makes complexion look more even and has a nice SPF. The main problems with it is that it’s too thick and heavy on the skin and that there are no shades for light-skinned people. Everything, including the shade Fair, is for tan. Maybe I could use mine when I’m tanned during the summer but then I suppose it would be too heavy to use when it’s hot outside.
    Worst thing ever
    I have normal to dry skin. Bought this very expensive CC cream after the rave reviews and God I was disappointed. After the first week it started drying my skin out. My entire face filled out with white heads leading to painful zits on my jaw and forehead. Mind you my forehead is dry skin. I haven’t suffered from acne since I was 12. Neverrrr ever using this again. :(
    Ticks all the boxes
    I like the high SPF, as I do not bother to apply a separate product when it is winter. I live in Scandinavia, so not that much sun. Texture is thicker than you would expect of a "cc cream". The coverage is also more full. But it leaves the skin looking good and feels nice on the skin. In summer, I was shade "light". I used another foundation up this winter in a lighter shade, so I bought the "fair" shade for the transition in spring into my summer shade. Both "fair" and "light" are good for my very neutral undertone.
    Meh
    Goes on well, good coverage but slid off my face within hours. Not one for all day wear. Not worth the price tag.
    Not worth the hype!
    This is very disappointing! Wanted to try this for ages but it feels greasy, it’s not high coverage (not sure how they make it appear so on the marketing videos!) and doesn’t last at all, even with setting powder. It dissolved in patches and also the colour went darker once applied! Annoyed that I’ve wasted my money! May be alright for dry skin but don’t go near it if you have normal, combination or oily skin!
    Malessezia
    I haven't had bumps on my forehead and chin (malessezia) since I was in the 11th grade. I have it again now thanks to this product I googled it and it has 6 products that promote the growth of fungal acne :) thanks a lot
    Me encanta , un basico *** I love it, a staple
    Perfecta. ***Perfect.
    Too much for me
    Frankly, there was way too much hype about this product so I expected more. Lots of coverage so it's clearly visible on my face if I use just one pump of the product. Maybe I should use a lighter shade though.
    Very good product!
    I bought this product for the summer, but now tried and was not disappointed, because it moisturizes the skin, creates the effect of a well-groomed face, in General, I am happy with my choice. I think a good solution for those who love the natural healthy glow of the skin.
    AMAZING!
    I have dry dehydrated skin and was having so many problems with the all the foundations filling my nose pores and wearing out so badly. This was love at the first use. Cannot go back to the others, a pump goes such a long way and, at the end of the day I came home and it's still rocking and amazing. Cannot recommend this enough. My Holy grail foundation for sure.
    Amazing!
    I bought all 3 versions in the shade Fair.I haven't used the illuminating one just yet,but I prefer this one to the Matte version.That one is a bit dry,meaning that it's a bit hard to blend and I have to work really fast,but this one isn't dry and doesn't make me look oily(I have combination skin).I love the ingredients and that is has mineral spf,but I still have to apply another spf under it so the protection is enough.I will repurchase for sure!!
    Love it...
    This my third tube so delighted Cult Beauty now stocking this. I have rosacea, it is very good at covering redness. I use this daily, the under eye concealer of this same brand works really well with this product.
    WOW
    Have been using Chanel vitalumiere aqua foundation for so many years and could never find a cheaper replacement for it, but after trying this CC cream I can say goodbye to my bellowed Chanel one. They both look very similar when applied,but the CC cream looks even better on the skin and it doesn't feel tacky, I feel like I don't even need to powder it that much or at all if I just want to even out my skin tone and run through the doors, but at the same time it gives a nice glow to the skin and makes it look very smooth. Somehow it makes me look younger, which I didn't think it's even possible for me, since I look a lot younger than my age already. So far this is the best foundation that I have ever tried and I am definitely going to repurchase, wish I have discovered it sooner. The only negative thing is that it is a bit thicker than I would like, so it's harder to spread and blend, but nothing so significant that it would refrain me from using it.
    LOVED IT !!!!
    Simply it’s my fav recently! The shades are perfect for my skin tone and loving the SPF.. all in one no more foundation for me...
    cc cream IT
    Good...
    Ottima
    Ottimo prodotto, copre come un fondo, lo consiglio. *** Wonderful product, amazing coverage. I recommend it.
    Perfect
    The CC cream is amaaaazzzing. I actually have used it with my fingers and I had a great result, when you apply it wait for 2 minutes to dry and then set it out with your favourite powder.
    Excellent product
    One of the best products I've ever tried. Wish they had better colour range
    Good but not my fave
    I had really high expectations and I like it, but I have other bases I like better. I find whenever I touch my face it comes off on my hands and gets on everything, I have dry skin and I find it too slippy even when I use powder over it.
    ITC cc cream
    Disappointed, after all the hype. Just like any other foundation really. Not many shades to choose from either.
    Big fan!
    This product is perfect for my skin type. I have stopped using foundation and only ever use this. It has a blurring, glowing finish. Fair is an exact shade match, I usually struggle a bit because the lightest color is usually too yellow for me.
    Brilliant!
    This is my new favourite! It feels light but the coverage is amazing, and I love that it's also SPF 50! I do think Cult Beauty could offer more information on how to choose the right shade. I searched online "IT cosmetics cc shade finder" and there's a really handy tool to work it out, and this was a good match for me. I have dark brown hair, green eyes and olive skin and using the chart I chose 'medium' which is lighter than I would usually choose but it's prefect.
    Light is not light
    I'm disappointed by the fact that the shade 'light' is definitely not light... it's quite tan and a bit orangy. I haven't been able to wear it cause it's way too dark for me, so I'm not sure how I feel about the product itself. I might however, order it in a lighter colour so I can test it properly.
    Loving IT
    So I got it in two shades, as first I thought I am not THAT pale and ordered Light, well as it turns out I probably am that pale :) so I got it also in Fair which I use in winter time, and Light when I get a little bit of tan so keep in mind even the palest shade is not that pale (my other foundation from Chanel is still much lighter that this CC cream in shade Fair). Before there was no middle shade (Fair Light). I love it because it feels great on my skin, not heavy just hydrating and light, gives me decent coverage (would say it can be like foundation, but not full coverage) and does not cake during the day, definitely a great product that I return to even when I use also other foundations, always have some IT cosmetics CC cream near by :)
    A must have
    I started using this CC cream 2 years ago now, I have purchased it 3 times so far and my mum and sister use it as well. This is a product we always come back to because it's perfect and travel friendly. Also has SPF 50 and packaging is great. Would recommend to everyone.
    Amazing
    Doesn't cause acne like the other cc creams gives a flawless effect and it lasts for hours.
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