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    Everything you need to know about THE INKEY LIST's all-new hair care line

    To celebrate the exclusive launch, we sat down with THE INKEY LIST founders to get the lowdown on the innovative formulas......Read More

    Our guide to the best reef-safe SPFs

    No idea where to begin? Luckily, we’ve launched Cult Conscious – in partnership with transparency tech platform Provenance – to cut through the noise and equip you with plain, irrefutable facts. ...Read More

    Why now is a great time to fall for fresh

    Having started its life as a Boston apothecary, our Cult Brand of the Month has become a firm fixture of beauty routines the world over. Find out why its time to invest in fresh favourites and trigger a skin care obsession...Read More

    7 red lipsticks to dress up your loungewear

    Red lipstick allows you to fake ‘made an effort’ – just reach for your brightest, most Zoom-worthy hue and your colleagues won’t notice you’ve worn the same t-shirt for days (we won't tell)...Read More

    Top tips for growing out grey hair (and reasons you should)

    Got roots? Join the club but, before you start desperately planning a post-lockdown date with your colourist, why not use this as the perfect excuse to break-up with the bottle?...Read More

    Meet the brands making major sustainable strides

    Opting for biodegradable boxes, using glass or recyclable bottles and offering refills to limit the quantity destined for landfill, meet the names that are nailing recyclability...Read More

    Here’s the scoop on Sunday Riley's all-new ICE Ceramide Moisturizing Cream

    I scream, you scream, we all scream for ice cream *cough *we mean, ICE Ceramide Moisturizing Cream!...Read More

    Everything you need to know about Cult Conscious

    Harnessing tamper-proof blockchain technology, we're urging our brands to substantiate claims to empower our shoppers to purchase with absolute certainty. From cruelty-free to organic, discover the phrases to look for...Read More

    Tips to help you get to grips with Gua Sha

    That pretty pink 'pebble' you've seen on your Instagram feed? The Gua Sha is giving the jade facial roller a run for its de-puffing money...Read More

    Why now is a great time to grow out your eyebrows

    If you harbour ambitions of bountiful brows but are scared to show face in the in-between stages, now is the time to resist the temptation to tweeze and achieve your brow goals...Read More