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    Never heard of biotin? It's probably the answer to your hair prayers

    The perfect antidote to fine, fragile or thinning hair, biotin is a key ingredient in several hair care heroes...Read More

    Save your strands with these summer hair heroes

    Save your strands from the ravages wrought by sun, sea and sangria with our favourite tress rescuers…...Read More

    6 of the best innovations in hair care (and why you are going to *need* them)

    You've doubtless heard us (read us!) banging on about the 'hair care revolution' but believe us, it's 'a thing'...Read More

    5 beauty bosses who are shaking up the industry

    Why limit ourselves to one day!? We're celebrating International Women's WEEK by honouring five of our favourite girl bosses...Read More

    Your hair care problems, solved!

    If your hair puts the 'tress' in 'stress' then look no further. We've answered your most common hair care queries so that YOU can show your problematic locks who's boss!...Read More

    6 Cult Beauty products Huda Kattan swears by

    When it comes to all things beauty - whether skin care, hair or must-have make up - Huda Kattan certainly knows a lot more than a thing or two. Read on to learn which Cult Beauty essentials Huda swears by...Read More

    Perfect your poolside flatlay with 6 Insta-worthy picks

    If you holiday isn’t on Instagram, did it even happen? No. So if you're looking to upgrade your #flatlay game, we've 6 beauty beauties which look great on beach towels...Read More

    Cultivate Your Curls with These Hair-changing Innovations

    Making OUAI-ves in the beauty industry, OUAI's gorgeous {Curl Jelly} could not be more timely...Read More

    How to: recreate perfect beach waves

    Jen Atkin's team of 'Mane Addicts' have put together super-simple steps to recreating perfect, beach-chic waves (no sea or sand required)...Read More

    Look Great While You Workout With These Gym Essentials

    Gym bunnies take note; you needn't lug the entirety of your bathroom cabinet back and forth to your spin/sweaty yoga/body combat class. We've put together a capsule collection of essentials, to help make being virtuous less of a headache...Read More