Beauty News

Make a date with a Smile Maker

“Sorry, I can’t Zoom tonight… I’ve got a hot digital date with a Frenchman.”

Generating buzzzzz throughout the industry (and serving up an alibi for introverts), {Smile Makers} give goooood vibrations. Reinventing {sex tech} and democratising female pleasure, each chic, sugared-almond gizmo means you *never* need to wonder where your next orgasm’s coming from. Thank you… next! 

By women for women, the company is striving to dismantle the taboos surrounding sexual fulfilment and make sex tech more accessible. Approachable and punny, these toys could not be further from the gaudy, slightly sleazy-seeming toys of yore and, as part of the founders’ ambition to level the sexual playing field, you won’t find these lurking in sex shops but out in the open – proudly displayed in the finest wellbeing and beauty stores (a.k.a., Cult Beauty, obvs)!

With more women owning vibrators than households have dishwashers here in the UK, {sex tech} is the norm – not the outlier. So why does the industry still seem to treat women’s needs as an afterthought? This was the question – coupled with a disappointing visit to a sex shop – that prompted Smile Makers’ co-founder to wonder why buying a vibrator had to feel seedy. Why shouldn’t women be able to shop for a sex toy from somewhere that didn’t resemble a dungeon?

With one key criteria – that you wouldn’t feel awkward discussing the range with your mother – {Smile Makers} celebrate playfulness. From their brilliant names to their über cute looks, why not bin the traditional bouquet and give your mum something to smile about during the lockdown?

One cunning linguist you’ll never forget, {The Frenchman} will woo with his smooth-talking talents. You don’t need to parler Français to speak this gadget’s language (oh là là!) – and we guarantee this will render you speechless in seconds (no flirting required). A flexible, tongue-shaped vibrator, this smooth operator has four speeds to tailor vibrations and mimic a French kiss wherever you want it. You’ll be screaming “oui, oui… OUI!” before it’s had time to say “voulez-vous coucher avec moi, ce soir?”

It’s gettin’ hot in herrrrre… Providing emergency servicing, dial OOO and this hunk will rush straight to your rescue. Whenever you’re feeling a bit hot and bothered, {The Fireman} satisfies every desire – fanning the flames ’til your passion’s extinguished then leaving you smouldering (*swoon*). With its flame-shaped design to administer clitoral and labial stimulation, entrust your next climax to this handsome hero…

Serving up ace after ace (after ace), {The Tennis Coach} ensures you’re always on top of your game. It’s thirty: love loVE LOVE with this motivational master finessing your stroke and perfecting your aim… A g-spot stimulator, this gasp-inducing trainer guarantees that every serve is ‘IN’ to set you on a mind-blowing trajectory to victory. Book an extra tennis session this weekend – your coach says your forehand could do with some practise.

“Hello, is that room service!?” Always on hand to indulge every whim, {The Millionaire} wants you to feel like a princess – pampered and purring with no need unmet. A talented tycoon, this does-it-all ‘intimate massager’ spoils you with pleasure – providing internal and clitoral tingles to leave you in raptures (and longing for more). An attentive (and good-looking) gent you’ll be proud to be seen with, this stylish sidekick leaves no stone unturned on his quest to grant gratification…

Giving wave upon wave of intense satisfaction, {The Surfer} is tiny (but mighty) – paddling hard to deliver a smooth ride to sexual ecstasy. With ultra-sleek ‘fins’ to help vary intensity, this is a pocket-sized pal to rely on – helping your orgasm swell before leaving you happily wiped out (and totally stoked).


Verity Douglas

Verity Douglas

Content Editor

Cult Beauty’s Content Editor and a Cult Beauty OG, Verity loves nothing more than the marriage of language and lip balm. A quintessential Libran, she’s a self-professed magpie for luxury ‘must-haves' and always pursuing the new and the niche — from the boujee-est skin care to cutting-edge tech. Balancing an urge to stop the clock with her desire to embrace the ageing process (and set a positive example for her daughter), Verity's a retinol obsessive and will gladly share her thoughts about the time-defying gadgets, masks and treatments worth the splurge...