OUAI Detox Shampoo 300ml
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£28.00
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Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
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OUAI Detox Shampoo 300ml
£28.00
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Customer Reviews
5 stars rating 481 reviews
4 stars rating 91 reviews
3 stars rating 19 reviews
2 stars rating 6 reviews
1 stars rating 6 reviews
Top Customer Reviews
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I. LOVE. THIS.
Really is what the product description says and gives your scalp an amazing cleanse.
by Shelz
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love it
You can never go wrong with this brand. This shampoo goes a long way and it smells really good.
by N
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Cleanest Hair Ever
My scalp has honestly never looked so clean and my hair is ridiculously shiny after using this shampoo - I seriously can’t stop staring at my hair after washing. It smells incredible, leaves my hair so light and fluffy and just looks amazing. Very pleased with this product!
by Aimee
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The new Sunday Shampoo
Perfect product after a week or so of dry shampoo days. Makes my hair feel super clean. I’ve sometimes put it through my hair twice just to make sure all the buildup is gone. Definitely going to keep this as a mainstay in my hair care wardrobe.
by Mara
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Faultless
I had an oily scalp and dry ends and had to wash my hair every other day, after using this once I didn't have to wash my hair for three days! I now use this every two weeks ish and I can go four days without washing my hair, my scalp feels so much cleaner and my ends seem healthier from not over washing. Only thing is, it's kinda fragranced so if that might irritate you bear that in mind.
by Gigi
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Love it
I love this product! I have oily hair and this product really helped me! Highly recommend
by SV
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Just what I needed!
I bought this after a bad experience with another (high end) shampoo that left me with horrible build-up. It leaves my hair feeling beautifully clean and the scent is really nice!
by Amelia
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Amazing product
I think this is the best shampoo that I ever tried. The smell is 10/10 and my hairs feels/looks great. I habe dandruff and oily hair, I can tell that this shampoo is great to treat both conditions. I use a dandruff medical shampoo a few times a month on the side of this one
by Jessi
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Perfect detox
This is the best cleansing shampoo I've ever tried! Along with the amazing smell, it cleans every last strand of hair without making my scalp super dry and itchy. Definitely a must-try
by B
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I'm here for the scent
I received a sample of this and ended up buying a bottle because I found the scent irresistible. It provides a good deep clean which I like as I only wash my hair once a week (plus a fringe wash part way through the week). Stupidly expensive but to be fair I think this 300ml bottle will last me for at least a year. I'm still obsessed with the scent.
by Alice
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