OUAI Detox Shampoo 300ml
You'll earn 28 Status Points with this product
£28.00
Or 4 interest free payments of £7.00 with clearpay
In stock | Usually dispatched within 24 hours
Founded in 2016 by stylist to the stars Jen Atkins, OUAI (that's pronounced 'way') translates to 'yes'. Encouraging you to say yes to letting go of unrealistic expectations and embracing imperfections, the brand offers an alternative to the one-size-fits-all approach to hair care. Discover the Detox Shampoo (300ml), a revitalising formula that offers the ultimate deep clean for a full-head refresh.
The reset your locks have been longing for, OUAI's Detox Shampoo (300ml) helps to cleanse away dirt, excess oil and product build-up.
If shampoo was a car wash service (bear with us here), this would be the equivalent of a full valet. A once-a-week treatment, its gentle formula boasts apple cider vinegar to help cut through product build-up and neutralise shine-compromising hard water deposits while hydrolysed keratin works to support brittle or heat-weakened tresses. Expect to be left with locks that feels soft, silky and ready for action. Plus, it's infused with the brand's signature Melrose Place fragrance, a harmony of rose, lychee, bergamot, cedarwood and white musk... it's the perfect final flourish.
Aqua (Water, Eau), Sodium C14-16 Olefin Sulfonate, Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Betaine, Decyl Glucoside, Acrylates Copolymer, Cocamide Mipa, Parfum (Fragrance), Polysorbate 20, Hydrolyzed Keratin, Hydroxypropyl Guar Hydroxypropyltrimonium Chloride, Vinegar, Peg-150 Distearate, Polyquaternium-7, Glycerin, Benzophenone-4, Sodium Chloride, Sodium Hydroxide, Tetrasodium Edta, Trisodium Ethylenediamine Disuccinate, Isopropyl Alcohol, Propylene Glycol, Citric Acid, Disodium Edta, Chlorphenesin, Sodium Benzoate, Phenoxyethanol, Potassium Sorbate, Linalool, Citronellol, Ci 14700 (Red 4), Ci 19140 (Yellow 5), Ci 61570 (Green 5)
This product has been reformulated and does not contain Butylphenyl Methylpropional.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Thoroughly wet your hair from root to tip with lukewarm water. Squeeze out any excess moisture and lather a coin-sized dollop of Detox Shampoo in your palms. Use your fingers to part the hair and apply the product as close to the scalp as possible. Let it work its magic for one to three minutes before rinsing thoroughly.
Frequently Bought Together

This item
OUAI Detox Shampoo 300ml
£28.00
Other Customers Bought
Customer Reviews
5 stars rating 479 reviews
4 stars rating 91 reviews
3 stars rating 19 reviews
2 stars rating 6 reviews
1 stars rating 6 reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Best Clarifying Shampoo Ever!
It took me long to give this a chance and wow I’ve been missing out! This shampoo is the best clarifying shampoo I’ve ever tried and gives me 4-5 days of a clean scalp without any other added products. For reference I have 1C hair and normal-dry and sensitive scalp. The smell is fantastic too! The only point to make is that it definitively can feel a bit drying on the ends so make sure to oil your ends before washing. Will re-purchase!
by Mafalda Verified Purchase
Was this helpful?
nice but pricey
I love Ouai products for their beautiful and long lasting scents mostly! And this shampoo was no exception! It has the iconic Melrose place scent and leaves hair smelling so beautiful! It also cleans the scalp & hair very well though it did feel a tad drying. Unfortunately it is too expensive and I have been exploring other options
by Agnirupa
Was this helpful?
Your hair WILL thank you
Buy this.... Use it once a month at least... your hair will love you for it. I have quite oily skin, mix that with city pollution and product build up and I get hair loss. Detox once or twice a month and my scalp is in much better condition. Lasts ages too :)
by Emma Louise Verified Purchase
Was this helpful?
Amazing shampoo
This is the perfect clarifying shampoo, it removes all the build up in my scalp and also works to improve my dandruff. I use it weekly
by A
Was this helpful?
Quai detox shampoo
The best shampoo for removing all the grime at the end of a week if you only wash your hair once a week this is for you!! Not an everyday shampoo but for the once in a while washers this is a must!!
by Eg
Was this helpful?
Squeaky clean
Love this shampoo. Leaves my hair and scalp feeling so clean! Will definitely repurchase when I finish my bottle
by Rlx Verified Purchase
Was this helpful?
Repurchased many times
I’ve purchased this shampoo many times- I’ve used around 3 bottles now and i would recommend it. It does a good job of clarifying all the products and gunk off hair and it smells amazing
by Gilda
Was this helpful?
Does a great job
I always use this shampoo on days when I need to wash my hair after applying a scalp oil. It really does a great job ať thoroughly cleansing the scalp. It lathers really well so you doesn’t need much. Definetely recommend.
by Barbora
Was this helpful?
Great product, doesn't overstrip your hair like some detox shampoos
This smells great and really does a good job of cleaning all the product out of your hair
by Olivia Verified Purchase
Was this helpful?
A needed detox for my hair
Really good, does what it says. The price is a little much but honestly, it works.
by Jow Verified Purchase
Was this helpful?