Bleach London Fade To Grey Shampoo

From dying her friend's hair in the kitchen sink to opening London's first colourist salon, stylist to the stars Alex Brownsell co-founded Bleach London back in 2010. Dreaming up at-home dye kits in a kaleidoscope of colours, so that everyone can create individualised and unique looks, the brand creates the Fade To Grey Shampoo (250ml), a toning formula designed to cleanse hair while delivering a cool, slate grey colour.

Swear by slate-toned tresses with Bleach London's Fade To Grey Shampoo (250ml).

Formulated with innovative Anti-Green Stain Technology, this gentle mask-like cleanser refreshes lengths while helping to fade out-of-place warm tones and maintain your style. Shaking up your look and skipping the salon appointment (all without making a colour commitment) this clever formula grants a slate grey sheen that's perfect for topping up the coverage of already toned hair. PSA: if you have light blonde lengths, gradual build up is key...

Aqua (Water), Glycerin, Lauryl Betaine, Sodium Cocoamphoacetate, Hydroxyethylcellulose, Guar Hydroxypropyltrimonium Chloride, Silicone Quaternium-22, Propylene Glycol, Panthenol, Dextrin, Tocopheryl Acetate, Parfum (Fragrance), Linalool, Benzyl Salicylate, Citric Acid, Tetrasodium EDTA, Triethylene Glycol, Phenoxyethanol, Basic Violet 2, Basic Red 76, HC Blue No.16, Basic Brown 17, Basic Brown 16.

For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.

Lather well into wet hair and massage through to ends. Leave in for 5-10 minutes then rinse thoroughly.

Can stain skin, nails, bathroom tiles and grouting. Keep out of reach of children. Avoid contact with eyes. If product gets into eyes, rinse with water immediately. Avoid contact with clothing and towels.