Olaplex No. 4 Bond Maintenance Strengthening and Reparative Hair Shampoo 250ml
You'll earn 28 Status Points with this product
£28.00
Or 4 interest free payments of £7.00 with
In stock | Usually dispatched within 24 hours

Founded in 2014 by Dean Christal, OLAPLEX has changed the landscape of the hair care industry. After employing two chemists to find a chemical that wouldn't damage dyed tresses, the team formulated the brand's proprietary, patented Bond Building Technology. Utilising this complex is the No. 4 Bond Maintenance Shampoo (250ml), a highly concentrated reparative cleanser that hydrates and nourishes your strands.
Want to know the secret to healthier-looking locks? Cue OLAPLEX's No. 4 Bond Maintenance Shampoo (250ml).
Working into a luxurious lather that gently washes away impurities, this colour-safe hair hero deeply hydrates, moisturises and nourishes your mane. Powered by the brand's patented Bond Building Technology, it rebuilds the damaged bonds in your hair. Confused? Let us explain; in short, this cleanser works to strengthen tresses, prevent breakage and repair split ends. We're obtressed.
Water (Aqua/Eau), Sodium Lauroyl Methyl Isethionate, Cocamidopropyl Hydroxysultaine, Potassium Cocoyl Glycinate, Disodium Cocoyl Glutamate, Sodium Lauroyl Sarcosinate, Potassium Cocoate, Decyl Glucoside, Glycereth-26, Bis-Aminopropyl Diglycol Dimaleate, Cocamidopropylamine Oxide, Disodium Laureth Sulfosuccinate, Glycol Distearate, Sodium Cocoyl Glutamate, Methyl Gluceth-20, Acrylates Copolymer, PEG-120 Methyl Glucose Dioleate, Amodimethicone, Citric Acid, Sodium Lauryl Sulfoacetate, Polyquaternium-10, Ethylhexylglycerin, DivinylDimethicone/Dimethicone Copolymer, Polyquaternium-11, Trisodium Ethylenediamine Disuccinate, Guar Hydroxypropyltrimonium Chloride, C11-15 Pareth-7, Laureth-9, Glycerin, Trideceth-12, C12-13 Pareth-23, C12-13 Pareth-3, Hydrolyzed Vegetable Protein, PG-Propyl Silanetriol, Panthenol, Acetic Acid, Tetrasodium EDTA, Pentasodium Triphosphate, Sodium Hydroxide, Disodium EDTA, Helianthus Annus (Sunflower) Seed Oil, Tocopherol, Prunus Armeniaca (Apricot) Kernel Oil, Pseudozyma Epicola/Camellia Sinensis Seed Oil Ferment Extract Filtrate, Pseudozyma Epicola/Argania Spinosa Kernel Oil Ferment Filtrate, Quaternium-95, Propanediol, Helianthus Annus (Sunflower) Seed Extract, PEG-8, Euterpe Oleracea Fruit Extract, Punica Granatum Extract, Rosemarinus Officinalis (Rosemary) Leaf Extract, Musa Sapientum (Banana) Fruit Extract, Origanum Vulgare Lear Extract, Morinda Citrifolia Fruit Extract, Articum Lappa Root Extract, PEG-8/SMDI Copolymer, Sodium Hyaluronate, Palmitoyl Myristyl Serinate, Sodium Polyacrylate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Biotin, Benzoic Acid, Phenoxyethanol, Chlorphenesin, Potassium Sorbate, Sodium Benzoate, Fragrance(Parfum), Citral, Hexyl Cinnamal, Limonene.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
Dispense product into hands and emulsify. A little goes a long way. For those with thin hair, we recommend starting with a small quantity. Apply to wet hair, focusing on the scalp and working through to ends. Rinse well.
Transparency lies at the heart of our philosophy which is why we have partnered with tech-platform – Provenance – to cut through the industry ‘noise’ and equip you with key facts that matter. A 'proof point' with a green tick means a third party has verified the accuracy of the statement whereas no green tick means that there isn't independent confirmation (yet!), but that the brand has still supplied substantiating evidence (which you can view yourself). Discover the proof points for this product below.
Frequently Bought Together

This item
Olaplex No. 4 Bond Maintenance Strengthening and Reparative Hair Shampoo 250ml
£28.00
Other Customers Bought
Customer Reviews
5 stars rating 306 reviews
4 stars rating 55 reviews
3 stars rating 37 reviews
2 stars rating 13 reviews
1 stars rating 15 reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Not worth it
I don’t think this shampoo is worth the price tag. It smells fine and lathers well but does little more than any other generic brand. If anything, it is a little drying.
by Suzanne
Was this helpful?
Worth the price
I’ve used this for a couple of years now and wouldn’t be without it. You definitely get what you pay for! The good thing is a little goes a long way so the bottle still lasts for ages. Leaves my coloured hair feeling much stronger.
by Rebecca Verified Purchase
Was this helpful?
Holy hair grail
This is magic in a bottle. Will repair damaged hair & so well too. It’s pricey but if you need a salon treatment at home this is the stuff to purchase. Always use it it’s brilliant 🤩
by Rhian
Was this helpful?
In love
The greatest shampoo, you will notice the difference on first wash!
by Scarlett Verified Purchase
Was this helpful?
Good if you have coloured hair
I bleached my hair for the first time ever- I have very thin hair and it dried out a lot. When I do use this shampoo it feels smoother and softer alongside the conditioner also
by N.A Verified Purchase
Was this helpful?
Worth the pennies
I really love this shampoo. A little goes a very very long way. I use this on its own, with no 5 and occasionally before no 4P to clarify my scalp/hair. I have natural grey wavy hair.
by Kate
Was this helpful?
Holy grail.
Olaplex shampoo and conditioner are my favourite, holy grail duo. I swap and change my hair care frequently but always come back to these. Amazing, especially with No 0 and No 3.
by Lynsey
Was this helpful?
Worth all the hype
This really is a stand-out shampoo and in my opinion the most impressive product out of the whole Olaplex range. The lather is amazing, a little goes a very long way with this and overall just leaves hair feeling deeply cleansed without drying scalp or hair. On my second bottle
by Sapir Verified Purchase
Was this helpful?
Love
A regular re purchase, hair is always clean,soft and frizz free after use
by gaily Verified Purchase
Was this helpful?
Love
Only shampoo I regularly hit bottle bottom. Hair loves it
by gaily Verified Purchase
Was this helpful?