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benefit BADgal Bang! Volumising Mascara - Pitch Black

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£27.00

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Image 1, BIG SLIMPACT! BRUSH Reaches lashes root-to-tip for 360-degree BANGin' volume Image 2, BEFORE WOW! No retouched lashes here! Image 3, VOLUMIZES DIFFERENT LASH TYPES thick short fine curly Image 4, BADGAL BANG! MASCARA INTENSE PITCH BLACK 36-hour* full-blast volume Custom Big Slimpact! brush Water-resistant, smudge-proof & flake-free *Instrumental test on 21 participants Image 5, they're read BAD gal BANGI LENGTHENING FANNING VOLUMIZING CURLING by Roller Lash I they're Real MAGNET- LENGTHENING EXTREME

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benefit BADgal Bang! Volumising Mascara - Pitch Black

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benefit BADgal Bang! Volumising Mascara - Pitch Black

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4.44 stars out of a maximum of 5

5 stars rating 96 reviews

4 stars rating 25 reviews

3 stars rating 11 reviews

2 stars rating 4 reviews

1 stars rating 5 reviews

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This Time, Believe The Hype

5 stars out of a maximum of 5

Benefit have received some backlash over the launch of this mascara, it seems that one can hype a launch too much. And this is a shame because this mascara is actually my favourite from the Benefit range and I'm starting to think this will make it to my top 5 (I don't say this lightly of course and this sort of philosophical question takes time to ponder but it's a contender). I've always prefered a brush to a molded wand, but this particular mould is brilliant. I have deep-set eyes and the tapered brush shape means you don't end up smudging the jet black goop all over your upper lid and the light-touch flexibility of the head means the brush seems to flex to exactly the right angle as you wiggle it up from base to tip. Having blond eyelashes means you need to wiggle a lot at the base of the lash so you don't get 'roots'. The 'space technology' wording all over their marketing is annoying and feels a little patronising, but the formula is quite special. It thickens your lashes in a couple of brush strokes, yet doesn't feel heavy to wear (who knew I'd been wearing heavy mascara all this time!) which helps your lashes hold a curl. This doesn't come off easily, a good thing throughout the day but not great at night. I need to up my make up remover game now because I love the effects this mascara brings. Once to foror dies down around the launch I think people will start to celebrate this new addition to the range as a bit of a triumph. Apparently we SHOULD believe the hype in this case. A rarity.

by Alexia Inge - Co-founder Cult Beauty

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