I bought this fragrance because it smelt AMAZING on someone else and I asked her what it was. On this other person the fragrance, though light and so lovely, announced itself from several feet away, allowing me to trace it to her! She said that happened a lot! Anyway, on me, it also smells light and lovely, which is great, but it doesn't last in the air around me for long, unlike other fragrances I wear. Other people cannot smell it on me after a very short while either, even though it is still on my skin, as evidenced when I put my wrist to my nose for example. I like to be able to smell and enjoy around me the fragrance I wear and this doesn't do that on me, except where it touches on my clothing. So sometimes I spray it on the neckline of a cotton t-shirt., which can take perfume without being ruined. Such a shame because it is a beautiful fragrance - soft, velvety, powdery, light and lovely in just the way I like my fragrances to smell. I have also used the shower gel that goes with 01 and that does linger on my skin a little while after the shower. It also permeated my shower sponge so that the bathroom smelt delicious for the several months I was using it, which was a nice bonus! It lathered very well, so a little went a long way. I so want to rate this higher than 3 stars because of how I first fell for it when I smelt it on a stranger and also because it smells exactly like that on me, at first, which doesn't always happen when you notice a scent on someone else then try it on yourself. It is completely lovely. But it feels like an expensive waste since I don't get to enjoy it on me for longer than a few minutes after I spray it on. Adding more doesn't make any discernible difference either.