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BLEACH LONDON Alex Plex 22ml
With nearly a decade’s worth of experience as the first salon to focus on colouring rather than cutting, you can now bring Bleach London’s salon-quality DIY colour and hair care range home. From blonde to green and everything in between, Bleach London offers a kaleidoscope of semi-permanent dyes, bleach kits, toners and hair care. Environmental sustainability is at the heart of everything Bleach London does – all cardboard packaging is 100% recycled, all bottles are made with recycled plastic, and box kits no longer contain single-use plastic brushes and bowls. As if it couldn’t get any better, the brand is cruelty-conscious as well as cool: all products are proudly vegan and developed under a strictly anti-animal cruelty ethos.
Designed to minimise damage caused from bleaching and dyeing, BLEACH LONDON'S Alex Plex Treatment is an anti-breakage protection treatment in two easy steps.
Perfect for following any dye treatment or as a preventative treatment used alone as a reparative hair mask, this results in shiny, healthy hair. Vegan and cruelty-free, the unique formula helps to reform damage from over processing, promoting stronger, healthier hair. If hair is already extremely damaged or over compromised do not bleach it, even with Alex Plex.
Part 1 BONDAGE: Mix colour cream with developer in a non-metallic bowl. Add entire contents of BONDAGE sachet. Mix well and apply according to colour usage instructions. Once development time is over, rinse well, shampoo and follow with SEAL THE DEAL.
Part 2 SEAL THE DEAL: When BONDAGE process is complete, rinse well, shampoo and apply entire sachet of SEAL THE DEAL to hair. Massage, comb through and leave for 5-10 minutes. Rinse and follow with conditioner if desired (not essential).
DIRECTIONS FOR STAND ALONE TREATMENT: Do this every 2 weeks to improve hair strength! Mix the entire contents of BONDAGE sachet with 90ml warm water. Pour all over unwashed dry hair, comb through and leave for 5 minutes. Then apply entire sachet of SEAL THE DEAL to hair. Massage, comb through and leave for 20 minutes. Rinse well and follow with your choice of shampoo and conditioner.
BONDAGE: Aqua (Water), Maleic Acid, Ethanolamine, PVP, Magnolol, Honokiol, Arginine, Glycine, Morinda Citrifolia Fruit Extract, Quercetin, Alanine, PCA, Polyglyceryl-10 Dipalmitate, Polyglyceryl-6 Laurate, Sodium Laneth-40 Maleate/Styrene Sulfonate Copolymer, Sodium Lactate, Serine, Sorbitan Oleate, Dicetyl Phosphate, Aspartic Acid, Sodium PCA, Phenoxyethanol, Valine, Ethylhexylglycerin, Proline, Threonine, Histidine, Isoleucine, Phenylalanine.
SEAL THE DEAL: Aqua (Water), Cetearyl Alcohol, Propylene Glycol, Distearoylethyl Dimonium Chloride, Stearamidopropyl Dimethylamine, Magnolol, Honokiol, Quaternium-80, Morinda Citrifolia Fruit Extract, Quercetin, Ethylhexylglycerin, Parfum (Fragrance), Polyglyceryl-10 Dipalmitate, Polyglyceryl-6 Laurate, Sodium Laneth-40 Maleate/Styrene Sulfonate Copolymer, Phenoxyethanol, Dimethiconol, Sorbitan Oleate, Dicetyl Phosphate, Ceteareth-20, Citric Acid, Cyclopentasiloxane, Benzyl Salicylate, Hexyl Cinnamal, Linalool.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- 22ml
- BLEACH LONDON
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With nearly a decade’s worth of experience as the first salon to focus on colouring rather than cutting, you can now bring Bleach London’s salon-quality DIY colour and hair care range home. From blonde to green and everything in between, Bleach London offers a kaleidoscope of semi-permanent dyes, bleach kits, toners and hair care. Environmental sustainability is at the heart of everything Bleach London does – all cardboard packaging is 100% recycled, all bottles are made with recycled plastic, and box kits no longer contain single-use plastic brushes and bowls. As if it couldn’t get any better, the brand is cruelty-conscious as well as cool: all products are proudly vegan and developed under a strictly anti-animal cruelty ethos.
Designed to minimise damage caused from bleaching and dyeing, BLEACH LONDON'S Alex Plex Treatment is an anti-breakage protection treatment in two easy steps.
Perfect for following any dye treatment or as a preventative treatment used alone as a reparative hair mask, this results in shiny, healthy hair. Vegan and cruelty-free, the unique formula helps to reform damage from over processing, promoting stronger, healthier hair. If hair is already extremely damaged or over compromised do not bleach it, even with Alex Plex.
Part 1 BONDAGE: Mix colour cream with developer in a non-metallic bowl. Add entire contents of BONDAGE sachet. Mix well and apply according to colour usage instructions. Once development time is over, rinse well, shampoo and follow with SEAL THE DEAL.
Part 2 SEAL THE DEAL: When BONDAGE process is complete, rinse well, shampoo and apply entire sachet of SEAL THE DEAL to hair. Massage, comb through and leave for 5-10 minutes. Rinse and follow with conditioner if desired (not essential).
DIRECTIONS FOR STAND ALONE TREATMENT: Do this every 2 weeks to improve hair strength! Mix the entire contents of BONDAGE sachet with 90ml warm water. Pour all over unwashed dry hair, comb through and leave for 5 minutes. Then apply entire sachet of SEAL THE DEAL to hair. Massage, comb through and leave for 20 minutes. Rinse well and follow with your choice of shampoo and conditioner.
BONDAGE: Aqua (Water), Maleic Acid, Ethanolamine, PVP, Magnolol, Honokiol, Arginine, Glycine, Morinda Citrifolia Fruit Extract, Quercetin, Alanine, PCA, Polyglyceryl-10 Dipalmitate, Polyglyceryl-6 Laurate, Sodium Laneth-40 Maleate/Styrene Sulfonate Copolymer, Sodium Lactate, Serine, Sorbitan Oleate, Dicetyl Phosphate, Aspartic Acid, Sodium PCA, Phenoxyethanol, Valine, Ethylhexylglycerin, Proline, Threonine, Histidine, Isoleucine, Phenylalanine.
SEAL THE DEAL: Aqua (Water), Cetearyl Alcohol, Propylene Glycol, Distearoylethyl Dimonium Chloride, Stearamidopropyl Dimethylamine, Magnolol, Honokiol, Quaternium-80, Morinda Citrifolia Fruit Extract, Quercetin, Ethylhexylglycerin, Parfum (Fragrance), Polyglyceryl-10 Dipalmitate, Polyglyceryl-6 Laurate, Sodium Laneth-40 Maleate/Styrene Sulfonate Copolymer, Phenoxyethanol, Dimethiconol, Sorbitan Oleate, Dicetyl Phosphate, Ceteareth-20, Citric Acid, Cyclopentasiloxane, Benzyl Salicylate, Hexyl Cinnamal, Linalool.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- 22ml
- BLEACH LONDON
Customer Reviews
Top Customer Reviews
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Decent olaplex dupe
Obviously not gonna be as strong as the real deal olaplex, but it still does a good job at repairing bleach damage especially. Although I would prefer if the packets had more product in them, especially for step 1.
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Good for a one off
This is good if your hair needs some love but you don’t want to invest in a whole container of olaplex. I’m not saying they’re exactly the same, but this is good for a one off treatment option.Â
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Perfect for home bleaching
This is a must if you like to bleach your hair at home. Its saves my hair from so much damaged and is also a treatment for the hair.Â
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Good value for money but...
Not as good as Olaplex, in my opinion.
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Heals Hair
As effective as Olaplex. I really like this as a quick, affordable, easy alternative.
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Good enough
It did not do any miracles, but it's a nice treatment to use every once in a while
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I love this!
As I bleach my own hair at home, I love this product to ensure the health of my hair. I have noticed someone saying that the 2nd part of this pack is very drying. I personally never noticed this because I always use their Reincarnation Mask after toning my hair. This mask is the most hydrating thing on planet earth! Maybe that is why I never noticed but, nevertheless, this product gives me a lot of peace of mind when retouching my roots.
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Noticeable difference
I recently used this product to bleach my hair from brown to blonde. I bought two sachets however needed a third, so part of my hair was bleached without it. Didn’t affect the end result colour wise, but the condition of my hair was so so bad where I had run out of the product! I will be stocking up on this for sure.
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2nd part to this is awful
I love using the 1st part in my bleach as it helps breakage but the second part is awful! It makes my hair so dry, drier than it goes after I have bleached it! I wish they’d sell the 1st one alone!
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