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Translating to 'friend', amika is designed to be your mane's new BFF. Born in Brooklyn and founded in 2007, the brand isn't afraid to bend the rules. Championing itself as inclusive to all, it celebrates different tresses textures, types and styles. Tired of channelling Monica Gellar's Barbados look every time the humidity spikes? That's where the Velveteen Dream Shampoo (275ml) comes in. Designed to help your strands stay sleek all day (thanks to time-released humidity protection), in the words of a glowing write-up in Allure, "humidity won't stand a chance after you wash with this".
The key to your silkiest mane yet? The Velveteen Dream Smoothing Shampoo (275ml), a non-negotiable necessity for hair of all types (even colour-, Brazilian- and Keratin-treated too) that is often affected by humidity and flyaways.
Perfecting a gentle cleanse that guides you on your way to a smooth finish, this formula not only refreshes your hair but also delivers time-released humidity protection. Infused with aloe barbadensis leaf juice to inject some lustre-boosting shine and support moisture retention, it's also powered by provitamin B5 to bolster your hair's resilience as it smooths and conditions each strand. Finally, it wouldn't be an amika formula without seabuckthorn contributing its abundance of fatty acids and antioxidants. In other words, you'll never have to cry "it's the humidity" again!
Wet hair and massage from roots to ends. Rinse thoroughly and follow with Velveteen Dream Smoothing Conditioner (sold separately).
Water/Eau/Aqua, Sodium Lauroyl Sarcosinate, Coco-Betaine, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Fruit/Seed Oil, Panthenol, Coconut Acid, Glycerin, Benzophenone-4, Benzyl Alcohol, C11-15 Pareth-7, C12-13 Pareth-23, C12-13 Pareth-3, Carbomer, Chlorhexidine Dihydrochloride, Decyl Glucoside, Divinyldimethicone/Dimethicone Copolymer, Amodimethicone, Glycereth-26, Glycol Distearate, Laureth-9, Phenyl Trimethicone, Polyquaternium-10, Polyquaternium-7, Ppg-5-Ceteth-20, Dehydroacetic Acid, Citric Acid, Ethylhexylglycerin, Microcrystalline Wax, Paraffin, Polyethylene, Phenoxyethanol, Hexylene Glycol, Hydroxyethyl Behenamidopropyl Dimonium Chloride, Sodium Chloride, Sodium Hydroxide, Sodium Isethionate, Sodium Sulfate, Tocopheryl Acetate, Trideceth-12, Benzoic Acid, Polyaminopropyl Biguanide, Potassium Sorbate, Sodium Benzoate, Fragrance/Parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
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- amika
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from £48.00
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4 instalments of £6.00 with clearpay Learn more
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Translating to 'friend', amika is designed to be your mane's new BFF. Born in Brooklyn and founded in 2007, the brand isn't afraid to bend the rules. Championing itself as inclusive to all, it celebrates different tresses textures, types and styles. Tired of channelling Monica Gellar's Barbados look every time the humidity spikes? That's where the Velveteen Dream Shampoo (275ml) comes in. Designed to help your strands stay sleek all day (thanks to time-released humidity protection), in the words of a glowing write-up in Allure, "humidity won't stand a chance after you wash with this".
The key to your silkiest mane yet? The Velveteen Dream Smoothing Shampoo (275ml), a non-negotiable necessity for hair of all types (even colour-, Brazilian- and Keratin-treated too) that is often affected by humidity and flyaways.
Perfecting a gentle cleanse that guides you on your way to a smooth finish, this formula not only refreshes your hair but also delivers time-released humidity protection. Infused with aloe barbadensis leaf juice to inject some lustre-boosting shine and support moisture retention, it's also powered by provitamin B5 to bolster your hair's resilience as it smooths and conditions each strand. Finally, it wouldn't be an amika formula without seabuckthorn contributing its abundance of fatty acids and antioxidants. In other words, you'll never have to cry "it's the humidity" again!
Wet hair and massage from roots to ends. Rinse thoroughly and follow with Velveteen Dream Smoothing Conditioner (sold separately).
Water/Eau/Aqua, Sodium Lauroyl Sarcosinate, Coco-Betaine, Sodium Cocoyl Isethionate, Disodium Laureth Sulfosuccinate, Sodium Lauryl Sulfoacetate, Hippophae Rhamnoides (Sea Buckthorn/Argousier) Fruit/Seed Oil, Panthenol, Coconut Acid, Glycerin, Benzophenone-4, Benzyl Alcohol, C11-15 Pareth-7, C12-13 Pareth-23, C12-13 Pareth-3, Carbomer, Chlorhexidine Dihydrochloride, Decyl Glucoside, Divinyldimethicone/Dimethicone Copolymer, Amodimethicone, Glycereth-26, Glycol Distearate, Laureth-9, Phenyl Trimethicone, Polyquaternium-10, Polyquaternium-7, Ppg-5-Ceteth-20, Dehydroacetic Acid, Citric Acid, Ethylhexylglycerin, Microcrystalline Wax, Paraffin, Polyethylene, Phenoxyethanol, Hexylene Glycol, Hydroxyethyl Behenamidopropyl Dimonium Chloride, Sodium Chloride, Sodium Hydroxide, Sodium Isethionate, Sodium Sulfate, Tocopheryl Acetate, Trideceth-12, Benzoic Acid, Polyaminopropyl Biguanide, Potassium Sorbate, Sodium Benzoate, Fragrance/Parfum, Benzyl Benzoate, Hydroxycitronellal, Limonene.
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- Smooth
- amika
Frequently Bought Together
from £48.00
Add both to basketCustomer Reviews
Top Customer Reviews
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Okay
It has a nice smell and my hair is manageable but nothing special. Maybe not for my hair type, it’s good but not noticeably amazing
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The best
I genuinely love the Velveteen Dream Amika products, the shampoo and conditioner make my hair gloriously sleek (which is incredible as I have an unruly rats nest which can't be disciplined usually). Ordinarily I would have to use styling product after washing my hair but have found I can forgo that step providing I have used the shampoo and conditioner together when washing. Would recommend for those searching for more manageable hair.
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Smells Amazing!
My hair feels and smell amazing after using this wow 😍
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Smells amazing
Leaves hair feeling clean smelling fresh and super soft in love!
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