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A clever homage to Jamie Genevieve’s name, VIEVE means ‘full of life’. Inspired by her passion for make up and her own journey from beauty blogger to make up maestro to the stars, Jamie has created a brand that empowers, encourages self-belief and delivers lashings of confidence. With VIEVE, there are no rules – the products are powerful, bold, versatile and easy to use and the Power Ink Liner is no exception. It’s a smooth-flowing, flexible liquid eyeliner for powerfully precise definition.
Whether you want a classic wing, a natural flick or a bold graphic look, draw your own line with Power Ink Liner from VIEVE.
The precision brush allows you to create the finest of details whilst the smooth-flowing ink glides on for effortless application without dragging. Designed in the brand’s signature gold hue, the ergonomic eyeliner is crafted with a flat edge to give you ultimate control, even when creating the most intricate of eyeliner looks. With a powerful pigments, the long-lasting and smudge-proof formula guarantees your liner stays in place no matter where your day takes you.
Draw along the lash line, extending upwards and outwards to create a wing. Ensure the lid is clicked firmly in place to keep the smooth-flowing formula airtight.
Aqua/Water/Eau, Butylene Glycol, Styrene/Acrylates Copolymer, Charcoal Powder, Alcohol, Pentylene Glycol, Amp-Acrylates Copolymer, Ammonium Acrylates Copolymer, Sodium Dehydroacetate, Caprylyl Glycol, Bentonite, Phenoxyethanol, Citric Acid, Pvp, Sodium Citrate, Silica, Iron Oxides (Ci 77491, Ci 77499).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- VIEVE
Frequently Bought Together
from £44.00
Add both to basketVIEVE Power Ink Liner 0.43ml (Various Shades)
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4 instalments of £5.25 with clearpay Learn more
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A clever homage to Jamie Genevieve’s name, VIEVE means ‘full of life’. Inspired by her passion for make up and her own journey from beauty blogger to make up maestro to the stars, Jamie has created a brand that empowers, encourages self-belief and delivers lashings of confidence. With VIEVE, there are no rules – the products are powerful, bold, versatile and easy to use and the Power Ink Liner is no exception. It’s a smooth-flowing, flexible liquid eyeliner for powerfully precise definition.
Whether you want a classic wing, a natural flick or a bold graphic look, draw your own line with Power Ink Liner from VIEVE.
The precision brush allows you to create the finest of details whilst the smooth-flowing ink glides on for effortless application without dragging. Designed in the brand’s signature gold hue, the ergonomic eyeliner is crafted with a flat edge to give you ultimate control, even when creating the most intricate of eyeliner looks. With a powerful pigments, the long-lasting and smudge-proof formula guarantees your liner stays in place no matter where your day takes you.
Draw along the lash line, extending upwards and outwards to create a wing. Ensure the lid is clicked firmly in place to keep the smooth-flowing formula airtight.
Aqua/Water/Eau, Butylene Glycol, Styrene/Acrylates Copolymer, Charcoal Powder, Alcohol, Pentylene Glycol, Amp-Acrylates Copolymer, Ammonium Acrylates Copolymer, Sodium Dehydroacetate, Caprylyl Glycol, Bentonite, Phenoxyethanol, Citric Acid, Pvp, Sodium Citrate, Silica, Iron Oxides (Ci 77491, Ci 77499).
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- VIEVE
Frequently Bought Together
from £44.00
Add both to basketCustomer Reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
Eyeliner
Very black and easy to be precise with the pen nib, you can do both think or very thin with high pigment.Â
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Love!!
Lovely eyeliner, easy to use and doesn’t smudge or shift. The packaging is super pretty too! The gold makes it feel more luxurious.Â
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Blackest of blacks
Great staying power and I love the application tip.
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Do not buy
As other reviews have said they are delivered completely dry. I got two (my friend wanted a brown eyeliner as well) and neither work, completely dried out brand new.Â
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Excellent
I really struggle with eyeliner pens, however this one is excellent, really pigmented and glides easily, every single vieve product I have purchased has been excellent and this didn’t disappointÂ
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Hmm
This works really well at first; it gives smooth application and makes it easy to create sharp lines. Fast forward a month or two, and it's suddenly a nightmare to apply. It either dries up or the ink comes out too quickly so it gets everywhere. Wouldn't buy again :(
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Amazing!
So easy to use and super pigmented! You need this linerÂ
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Easy eyeliner
I’m not very good at doing eyeliner but this eyeliner makes it easier. It glides on well. It does seem like it has dried out at times, which is a little annoying. I do like the colour though. It looks darker on my fairer skin but it’s a nice eyeliner overall.Â
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Disappointing
The brown shade is beautiful, but I can just not get on with it. I feel I have to be be quite heavy handed to get any out which then means it drags,  not the slick swish I was hoping for. It does feel very dry and have to shake to loads - and I am putting the lid back on properly each time! I just use it to add freckles now.Â
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Incredibly dry
Really poor eyeliner, I had such high hopes but it was a really dry, so difficult to get the liquid out - on the first use and several attempts afterwards. I don’t know if I’ve been unlucky and was sent an old one, but I won’t be trying the black version.Â
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