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    VIEVEEye Wand Vanilla <p>Expertly packaged and engineered to stay creamy and pigmented, the Eye Wands are like eyeshadow sticks, but better.</p><p>With a one-swipe, multitasking formula that primes <em>and </em>colours, the Eye Wands can be used all over the lid, in the lash line, or in the waterline with its malleable, glide-on formula that gives plenty of &#8216;play time&#8217; before drying to an impeccably matte finish. Whether used alone or alongside traditional eyeshadows &#8211; and whether by a pro or by a novice &#8211; these sticks stay put for hours. In true VIEVE style, there are six essential nude shades to choose from (&#8216;Vanilla&#8217;, &#8216;Sand&#8217;, &#8216;Camel&#8217;, &#8216;Hazelnut&#8217;, &#8216;Mahogony&#8217; and 'Raven'), so you&#8217;re bound to find something that speaks to you, and &#8211; inspired by Korean Beauty &#8211; the wands are even manufactured in Korea with good-to-skin ingredients that&#8217;ll actually benefit your delicate eye area.</p><p>&nbsp;</p>VIV008_VANILL2495150608049402354 stars, based on33 reviews 21.00Cult BeautyNew
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    VIEVE Eye Wand
    Exclusive roundel

    Eye Wand
    ( 1.4g )

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    VIEVE Eye Wand Vanilla  Mini Swatch
    VIEVE Eye Wand Sand  Mini Swatch
    VIEVE Eye Wand Camel  Mini Swatch
    VIEVE Eye Wand Hazelnut  Mini Swatch
    VIEVE Eye Wand Mahogany  Mini Swatch
    VIEVE Eye Wand Raven  Mini Swatch

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    • Why it's Cult

      A clever homage to Jamie Genevieve’s name, VIEVE means ‘full of life’. Inspired by her passion for make up and her own journey from beauty blogger to make up maestro to the stars, Jamie has created a brand that empowers, encourages self-belief and delivers lashings of confidence. Warm, relatable and accessible yet sophisticated, the Eye Wands are vegan, cruelty free, paraben free and gluten free, combining intense pigment payoff with a creamy, easy-to-blend formula that can be used as an eyeshadow, eyeliner or even primer. 

    • Description

      Expertly packaged and engineered to stay creamy and pigmented, the Eye Wands are like eyeshadow sticks, but better.

      With a one-swipe, multitasking formula that primes and colours, the Eye Wands can be used all over the lid, in the lash line, or in the waterline with its malleable, glide-on formula that gives plenty of ‘play time’ before drying to an impeccably matte finish. Whether used alone or alongside traditional eyeshadows – and whether by a pro or by a novice – these sticks stay put for hours. In true VIEVE style, there are six essential nude shades to choose from (‘Vanilla’, ‘Sand’, ‘Camel’, ‘Hazelnut’, ‘Mahogony’ and 'Raven'), so you’re bound to find something that speaks to you, and – inspired by Korean Beauty – the wands are even manufactured in Korea with good-to-skin ingredients that’ll actually benefit your delicate eye area.


    • How to use

      Tap on with fingers or use a brush to build, blend and contour.

    • Full ingredients list

      Cyclopentasiloxane, Trimethylsiloxysilicate, Polyethylene, Octyldodecanol, Ozokerite, Synthetic Beeswax, Methyl Methacrylate Crosspolymer, Stearalkonium Hectorite, Aluminum Hydroxide, Phenoxyethanol, Tocopherol, Rosa Canina Fruit Oil, Butyrospermum Parkii (Shea) Butter, Silica, Theobroma Cacao (Cocoa) Seed Butter, Triethoxycaprylylsilane, Water, Butylene Glycol, Anthemis Nobilis Flower Extract, May Contain (+/-) Mica, Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77492, Ci 77491, Ci 77499), Manganese Violet (Ci 77742), Ultramarines (Ci 77007)

    View our Shipping Policy here

    Need help? Contact us referencing product code VIV008

    VIEVE - Eye Wand

    VIEVE Eye Wand Reviews

    Great colours and consistency
    I have purchased every colour - they are lovely to use, blend easily, etc. but they are not waterproof and will crease and come off, even with the use of primer and powder. Swatched on my hand the product stays put but on my eyes (which are not oily) when I'm out and about they crease like crazy. Maybe a very sheer application is the way to go - alongside the essential eye palette they look wonderful, just not very long-lasting on me.
    Not for oily eyelids
    I really love the colours but the formula doesn’t stay put. It creases and blotches with and/or without eye primer.
    Surprisingly easy
    These eye wands blend like a dream! I watched Jamie’s video when she launched and I was sure I’d look like a washed-up raccoon but gave them a go and now I can’t do my make-up without them! It’s a very much ‘trust the process’ kind of job but, and after you pack the shade on, they blend so well and so easy. Takes only a few minutes to get a full eye look and you can also use them as a liner. 10/10 would recommend.
    I love them, they blend so easily. I can't imagine my make up right now without them.
    Love the colours but...
    These just don’t stay put on me. The first few times I wore them the colour slid around my eyes. Then I tried setting with translucent powder and when I got home it was patchy and had flaked off in places. Looks great when first applied but sadly the staying power is poor. Whilst I prefer the Vieve colours to the Bobbi Brown eye sticks, the latter in my experience don’t budge.
    Pleasantly surprised
    I saw the reviews to be quite hit and miss, but I have seen my favourite beauty journalist use these and thought I should try. I’m so pleasantly surprised and have used the camel one literally every single day past two weeks. This is the only eyeshadow that hasn’t budged/creased at all in my life - mind you, I have a HUGE collection - from Tom Ford to Nars and Natasha Danona! The only reason for 4 is that the packaging feels so cheap and plasticky.
    Not usually a big fan of cream eyeshadow as I have oily eyelids but I absolutely love this. Swipe on, smudge the edges, done. I do eventually get a tiny crease by the end of the day but it goes away with a little dab. Great colour, longwearing. Going to buy more!
    I bought the shade vanilla which looks beautiful on photos however upon first use it became obvious that the quality and the colour of this eyeshadow is no different to that of a £1 concealer from quality save. It has a disgusting texture, applies harshly on the eyes, and cakes up so easily. £21.00 for the worst eyeshadow I’ve ever tried :/ It makes me angry when I look at it in my makeup bag.
    I love the ease of using eyeshadow pencils, bought it because I read great reviews. As someone who uses other brands that has similar products, this is somewhere in the middle. It’s definitely nice and blends really well, but the packaging is meh, and I got the colour camel- which is lovely as a base shadow but not really as a liner.
    Eyeshadow Wand is Magic
    I love these eyeshadow wands. The colours are very rich, creamy, and extremely blendable. I wear them both as eyeshadow and eyeliner. My advice is to remember to set it, as the shadow does tend to crease. I thought the packaging was very nice, but I honestly don't pay too much attention to how it's packaged as long as the product is worth the hype. I feel the shadow wands are a must.
    Love it!
    I have oily eyelids and I rarely find eyeshadow that lasts the day. And this one does. It is so blendable and easy to use.
    Pretty Good
    I was unsure about ordering this product as some of the reviews are VERY harsh but I really wanted to try VIEVE and am a big fan of Jamie. In the end, I went for just one wand in the shade Camel. These wands are only 0.2g smaller than other eyeshadow sticks from the likes of Bobbi Brown, Laura Mercier, Elf... but the packaging is more compact, making it seem like you are getting much less. The packaging is plastic and light but not significantly different to any others I have tried so I don't think it deserves the heavy criticism. The product itself applies smoothly, although it is not as creamy as the Bobbi Brown sticks or the Mac paint pots, so not quite as easy to blend and less ideal if you are on the very dry side of the skin spectrum. I think the choice of neutral colours available is great though and is what makes this range unique.
    My new favourite eye product!
    I got mine in the shade Hazelnut and it is the perfect shade for me. It also makes my hazel eyes stand out! It’s perfect for a quick eye look and easily blendable but looks like you’ve spent ages on your make up! The only reason I give it 4 stars is during the day they crease due to my oily eyelids but I can fix that with a bit of translucent powder.
    Great Product
    This was my first Vieve purchase. I have really oily eyelids and eyeshadow always creases and bleeds after a few hours. This did not budge all day and gave a lovely colour which I blended with my fingers. Definitely adding to my kit.
    Really disappointed
    I was expecting good things, my first purchase from this brand. Firstly, it's tiny I was expecting it to be bigger ... but hayho. The packaging is really rubbish and not representative of the price and the quality is poor. Very patchy no amount of blending makes it look good and actually blends the product away. Total waste of money.
    These are an absolute smokey eye dream! So creamy and easy to use. Effortless is a word which best describes these, to blend on the eye and even use as a simple liner. Will definitely be purchasing more shades! Also the fact you don't have to faff around trying to sharpen these is an absolute win for me, just twist and away you go! Well done Jamie!
    It’s ok
    I’ve ordered a few Vieve products and they’re ok. My problem is they’re just ok and because of that they’re completely overpriced. The packaging is cheap, I can understand the premise of using recycled paper for the cartons, it just goes in the bin anyway but the components are just awful. Either take less profit and invest more in the component or lower the price. Not worth the price, sorry.
    I love this
    I have really oily eyelids, and I love these. I use them with a primer, just because I like the extra security, and they're so blendable and smooth. Love the colours as well.
    I am by no means any good with eye makeup and this product is so easy to use and goes on absolutely beautifully! It literally takes minutes to do a full Smokey eye which would’ve taken me a very long time and filled me with dread before trying this product. Also great longevity!
    Great product
    Really easy to use and great color! I love it!
    I absolutely love these wands they are so easy to blend and it takes minutes to do a smokey eye look. I have camel and hazelnut and have just ordered mahogany. This product is amazing definitely recommend.
    Good not great
    I love Vieve but these, although are good, do crease on me every time which frustrates me. Great pigment though and smooth application
    No... Too quick-drying and a weird thickness
    The biggest problem is that it is a quick-drying pencil. The formula just dries too quickly, it's insane. It's not creamy at all, it's very matte and dries the moment you apply it. It is impossible to blend and it becomes very patchy. I purchased raven, camel and vanilla and the black/raven shade is especially awful. The colour is long-lasting sure, but it is hard to apply nicely from the beginning as there is a fundamental problem with the shape of the nib. The tip is just way too round and too thick, making it very hard to apply towards the edge of the eyelid and you end up with noticeable black patches there. It dries so crispily that I can't even get it on my brush to apply it properly either. As I said, it dries quickly. After wearing it for 12 hours, it melted and crumbled towards the end, unlike the Linda.H. pencils which are durable for a few hours.
    I bought the Raven shade but was disappointed by the colour. It’s definitely not as dark as the photos and swatch video make it look and is not as creamy as I expected. Not worth the price tag for me!
    Amazing bought 2
    I love the quality of these eye wands and the actually with eyeshadow palette it's amazing bought few Vieve products the vanilla is a great base and creamy mahogany is amazing blends like a dream.
    I bought this the day it came out, as I am always looking for products that make an eye look easy. I bought the shade Camel and love the colour and the ease of application, it blends great! However, it does crease if you don't set it and also the packaging feels quite cheap, hence the 4 stars.
    Blend able & dependable
    I love a stick eyeshadow but they rarely love me back. My skin is on the oilier side and creamy of stick eyeshadows tend to smudge and crease, these ones stay put all day. They blend well, layer well and also double up as a great eyelid primer. I’ve got sand and mahogany right now and will be adding to the collection, would love to see these in a shimmer range too!
    ok..ish but packaging cheap and product small
    Was excited to receive these - ordered three. Wish I hadn't. First thing you notice is that the product rattles, it's small and feels very cheap. For the money go to Bobbi Brown, Laura Mercier or By Terry. They may not be 'influencers' and they might be 'mature' but they put their money where their mouth is and produce quality products.
    Love Love Love
    I watched a tutorial on these and am definitely not disappointed. Im a total makeup amateur but find these so simple to use and give an amazing look. Creamy, easy to blend and help me achieve a perfect every day look or a more dramatic smokey eye look too. I have ordered 3 so far, vanilla sand and hazelnut. LOVE!
    Great product ~ shame about size / case
    I concur with other reviewers ~ I like this a lot as a product but it’s smaller than I expected and the quality of the casing is awful. They’re made in Korea and it just seems like they have picked the cheapest nastiest plastic they can find. I really want to order some more shades so I’m feeling stuck here! For £21 it needs to be bigger. Such a shame because it’s a lovely product and it’s being let down by being overpriced and cheap feeling in the outside.
    Nice product, packaging is trash though
    The packaging feels incredibly cheap - like the cheapest possible plastic component imaginable. The product itself is really nice, I got the shade ‘camel’ and I’ve really enjoyed using it, it’s a colour I’ve been searching for for some time in this kind of formula and is very user-friendly as a product, not patchy, blends and sticky enough to work as a primer but dries down without creasing if you want to use it as an eyeshadow. I doubt I would purchase again at this price because it doesn’t feel luxurious to use, but I don’t regret buying the shade I have. I’d probably give it 3.5 but 3 felt too mean. At £7-10, I’d give it a solid 5/5 :D
    A fantastic addition to the vieve range
    I have used everything in the vieve range and it’s all fantastic quality. After watching Jamie’s video on these I thought I’d give them a go and ordered 3 shades . They blend perfectly and u can create the perfect smokey grungy look in seconds
    I would give it 20 stars if I could!!!
    The pigment of these sticks are incredible, so full coverage and so creamy. The blend is seamless and you don't have to work quickly before they dry on the lid (for something this long-lasting I thought I would have to work fast!). I actually tried the shade Camel without a base - as I was so excited when they arrived I just slapped them on with no other makeup and it did not budge!!! Did not crease, did not fade... and that's with no base! I'm honestly SO excited for these and would highly highly recommend them!! Thank you Jamie <3
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