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about-face Matte Fluid Eye Paint 4.5ml (Various Shades)
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4 instalments of £5.25 with clearpay Learn more
Made by American singer and songwriter Halsey, ABOUT-FACE is an incredibly high-performance line of ‘make up without rules’, working to empower self-expression via its vegan and cruelty-free formulas. Taking pride in being ‘clean’ — you won’t find any gluten, parabens, phthalates or synthetic fragrances here — each ABOUT-FACE hero is dripping with saturated pigment, incredibly long-lasting (like, from desk to date and back again) and made to inspire creativity and fun for everyone.
Putting rich, playful pigment front and centre of all your eye looks, the Matte Fluid Eye Paint offers a powerful, one-punch swipe of liquid colour.
With a powder matte finish, this liquid eye shadow is delivered via a soft doe foot applicator — but the beauty of this product is that it can be used in so many ways. Apply with your fingers to pack on the pigment, or use a soft fluffy brush for a buffed out wash of colour. You can even use the Eye Paint as a liner to create dramatic or sculptural looks that will last all day. Choose from 12 head-turning, buildable shades, including bright pastels, bright whites, dramatic smokey shades or wearable neutrals.
Apply to eyes with fingers or your favorite tool for as much or as little as you're into. The canvas is yours.
Isododecane, Microcrystalline Wax, Isodecyl Neopentanoate, Mica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Dipentaerythrityltetrahydroxystearate/Tetraisostearate, Polyethylene, Hydrogenated Polycyclopentadiene, Boron Nitride, Silica, Propylene Carbonate, Silica Dimethyl Silylate, Tocopherol, [May Contain/Peut Contenir: Blue 1 (Ci 42090), Iron Oxides (Ci 77499), Iron Oxides (Ci 77492), Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491), Ferric Ferrocyanide (Ci 77510), Manganese Violet (Ci 77742), Yellow 5 (Ci 19140), Ultramarines (Ci 77007)].
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- about-face
about-face Matte Fluid Eye Paint 4.5ml (Various Shades)
Earn 21 Status Points
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4 instalments of £5.25 with clearpay Learn more
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Made by American singer and songwriter Halsey, ABOUT-FACE is an incredibly high-performance line of ‘make up without rules’, working to empower self-expression via its vegan and cruelty-free formulas. Taking pride in being ‘clean’ — you won’t find any gluten, parabens, phthalates or synthetic fragrances here — each ABOUT-FACE hero is dripping with saturated pigment, incredibly long-lasting (like, from desk to date and back again) and made to inspire creativity and fun for everyone.
Putting rich, playful pigment front and centre of all your eye looks, the Matte Fluid Eye Paint offers a powerful, one-punch swipe of liquid colour.
With a powder matte finish, this liquid eye shadow is delivered via a soft doe foot applicator — but the beauty of this product is that it can be used in so many ways. Apply with your fingers to pack on the pigment, or use a soft fluffy brush for a buffed out wash of colour. You can even use the Eye Paint as a liner to create dramatic or sculptural looks that will last all day. Choose from 12 head-turning, buildable shades, including bright pastels, bright whites, dramatic smokey shades or wearable neutrals.
Apply to eyes with fingers or your favorite tool for as much or as little as you're into. The canvas is yours.
Isododecane, Microcrystalline Wax, Isodecyl Neopentanoate, Mica, Trimethylsiloxysilicate, Disteardimonium Hectorite, Dipentaerythrityltetrahydroxystearate/Tetraisostearate, Polyethylene, Hydrogenated Polycyclopentadiene, Boron Nitride, Silica, Propylene Carbonate, Silica Dimethyl Silylate, Tocopherol, [May Contain/Peut Contenir: Blue 1 (Ci 42090), Iron Oxides (Ci 77499), Iron Oxides (Ci 77492), Titanium Dioxide (Ci 77891), Iron Oxides (Ci 77491), Ferric Ferrocyanide (Ci 77510), Manganese Violet (Ci 77742), Yellow 5 (Ci 19140), Ultramarines (Ci 77007)].
For the latest information, it is recommended to review the ingredient list printed on the packaging of the product prior to usage or consumption.
- about-face
Customer Reviews
Top Customer Reviews
Thanks for sharing your thoughts! Please remember that results will vary from person to person. We're proud to say that all customer reviews are independent, authentic and do not represent the views of Cult Beauty or The Hut Group.
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Amazing colour!!! Such a cool product. Halsey is a queen
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Not sure what the hype is about
Found these quite patchy and dry looking on the lidsÂ
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Amazing
Love it so much it works so well
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The best liquid shadow!
This tiny tube lasts absolutely ages because you need the smallest amount to get a wash of colour across the lid. This coppery shade was a dream for my blue eyes. Blends really easily with fingers or a brush.
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Can be layered and is a lovely color
I got the Dionysus shade, can be layered or just used as a daily shade. Very versatile
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nice
love the colour and how it wears all day
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I am in love!
I am shocked at how easy these were to use! Immediate pigment, they blend out easily and seamlessly, and they dry down and don't move! I like to apply direct from the component onto the lid and blend with a brush but it would be just as easy to use your finger. They look beautiful on their own, however, they work really well with other shadows or a shimmer on top. These are also perfect for liner; winged, graphic, or otherwise. I am obsessed and I will be collecting every single shade available.
Top Reviewer
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Not amazing
I really wanted to love this! I find it really hard to work with, I find you need a lot to build up the colour but it doesn’t layer that well. The colour itself is beautiful I just haven’t found the best way of using itÂ
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Bold and really pigmented
This is so pigmented. If you are looking for a cream eyeshadow and like vibrant colours then this is perfect. It's very matte so if you aren't a fan of a matte finish then you can pop a little bit of glitter on top.
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DOES NOT BUDGE!
If you’re an oily/hooded eye lid girl and have trouble with eyeshadow creasing then buy this product! Absolutely incredible!!!!
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