Founded by lipstick lover Poppy King, the super-cult Lipstick Queen is the product of 20 years of research, experimentation & love. With lightweight textures, varying levels of pigment & a wardrobe of wearable shades there's something to suit all ages, ethnicities & skin tones. Poppy understands the significance of lipstick & has devoted herself to unleashing its face-altering, mood enhancing properties.