After holidaying in Hawaii, founder Gaya Straza, wanted to capture an olfactory snap-shot of the tropical island & use it to create a perfume, then bath & body range. Kai is loved by a-listers Jennifer Aniston, Julia Roberts, Tyra Banks, Missy Eliot, Charlize Theron, Reese Witherspoon, Bo Derek, Winona Ryder, Jennifer Garner, Maria Shriver, Naomi Watts, Jerry Hall, Kate Bosworth, Sharon Stone, Mary J Blige & Slash.