It's a fine line between creating too little and too much eye definition, and this line is called Eyeko London. This underground British brand is swiftly becoming a power player on the world's make-up stage, with a wardrobe of eyeliners to suit your every alter ego. From come-hither flicks to rock 'n' roll drama; they've got the perfect liner to take you from boardroom to bedroom with a swish of your chosen magic make-up wand.