Emine Ali Rushton {Beauty Editor}
Presently beauty director at thinking woman’s glossy PSYCHOLOGIES, Eminé specialises in beauty features and visuals that celebrate truth, and make readers think more deeply about themselves. Her niche is for ‘real’ beauty copy that comes with a distinctive voice – candid, honest and witty – with a dash of attitude too. She has racked up work for several big indie titles, including i-D, Amelia’s Magazine, Urban Junkies, and the Condé Nast-distributed GLASS, where she was Online Beauty Editor. She has also been contributing to the cult indie title NYLON (and NYLON GUYS) for five years – cherry-picking top London launches to grace the beauty news pages of the New York-based titles.
A keen blogger – Eminé founded Miss Malcontent Seeks Truth in Beauty back in 2007 with one aim – to be utterly honest about the very best, and worst, beauty products on the market. She is also the author of we make up as we go along, a blog that provides a light-hearted insight to the ins and outs of the beauty editor’s day-to-day, from press trips and launches to peeks into colleagues’ make-up bags – recently featured in the December 2010 issue of Marie Claire as one of the ‘bloggers you have to read right now'.
{My Favourite} Products
Recently Reviewed {Products}
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Disrobe Body LotionSunday Riley
Get In Touch {With Me}
Emine Ali Rushton
Beauty Editor
http://www.wemakeupaswegoalong.blogspot.co.uk
London
UK


